Trivago N V's Competitiveness
A competitive positioning analysis and financial ratio benchmarking of Trivago N V (TRVG) against its publicly traded competitors: sales growth, net income, profitability, valuation and market share, plus each peer's market capitalization, revenue, income and employees. Free below: the top 5 peers. Subscriber access adds the full competitor list and CSV downloads.
Key Findings: Trivago N V vs Its Competitors
- TTM: Trailing 12-month revenue of 620M vs 546,252M combined for its competitors (0.1% combined share).
- Trending: Latest-quarter revenue run-rate is accelerating (+296.4% annualized vs trailing 12 months), vs holding steady (+0.7%) for its tracked peer group.
- Growth: Trivago N V generated 19.1% revenue growth year over year in Q4 2025, vs 17.5% for its competitors combined.
- Profitability: Its 2.0% net margin compares with 29.8% for the peer group.
- Scale: Trivago N V ranks #54 of 164 companies by market capitalization in the Cloud Computing & Data Analytics industry, holding 0.2% of industry market cap.
- Peer revenue share: Trivago N V accounted for 0.4% of combined revenue among its tracked peer group, up from 0.4% a year earlier.
- Peer differentiation: Revenue per employee of $9.40M compares with $3.07M for the peer group (3.1x).
- Structure: Trivago N V operates in the following segments: Corporate and Unallocated.
Every figure above is sourced and cited in detail further down this page (Market Structure, Profitability & Cost Structure, Productivity vs Peers).
TRVG Sales vs. its Competitors, Q4 2025
Trivago N V reported revenue growth of 19.11 % year on year in Q4 2025, above its competitors' combined revenue growth of 17.46 %.
With a net margin of 2.04 %, Trivago N V reported lower profitability than its competitors (29.80 %).
Trivago N V generated 0.44 % of the combined sales of its peer group, up from 0.44 % a year earlier.
API endpoints for this dataset
Trivago N V vs. its Competitors, Q4 2025
Revenue growth, year on year
Net margin
Revenue run-rate vs trailing 12 months
TTM net margin
TTM = trailing twelve months. Run-rate annualizes the latest quarter (×4) and compares it to TTM. In millions of $. High-Confidence Competitors are named as a competitor directly in Trivago N V reports; Similar-Size Competitors are the closest peers by market-cap rank within the same industry; Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC, all independent of the competitor list.
TTM revenue, latest-quarter run-rate and net income/margin benchmarked across Trivago N V and its 4 competitor groupings. Available under Commercial License.
| Entity | TTM Revenue | Rev Run-rate vs TTM |
|---|---|---|
| Trivago N v | $12,345M | +12.3% · Accelerating |
| Competitors combined | $12,345M | +12.3% · Accelerating |
| High-Confidence Competitors (2) | $12,345M | +12.3% · Accelerating |
| Similar-Size Competitors (9) | $12,345M | +12.3% · Accelerating |
| Similar Growth & Profitability (4) | $12,345M | +12.3% · Accelerating |
TTM revenue, run-rate and net margin benchmarking across Trivago N V's competitor groups requires a Commercial License.
For context: the Cloud Computing & Data Analytics industry grew revenue 8.1% year over year, combined, vs 19.1% for Trivago N V. Trivago N V's share of combined industry revenue moved from 0.40% to 0.44%, a gain of 0.04 percentage points.
Trivago N V's Competitor Quality Breadth
Group definitions: see Methodology: Performance Group Definitions.
| Entity | Profitable | Expanding | Above Industry Growth | Distressed |
|---|---|---|---|---|
| Trivago N v | Yes | Yes | Yes | No |
| Competitors combined (13) | ||||
| High-Confidence Competitors (4) | ||||
| Similar-Size Competitors (9) | ||||
| Similar Growth & Profitability (8) | 25.00 % (2 of 8) | 100.00 % (8 of 8) | 100.00 % (8 of 8) | 25.00 % (2 of 8) |
Source: CSIMarket API, trailing 12 months. Altman Z-Score is not shown here: it is not populated in the underlying data for any company. Percentages are of companies in each group that report the relevant metric, not of the full group size.
TRVG Stock Performance relative to its Competitors
TRVG Stock Performance relative to High-Confidence Competitors
TRVG Stock Performance relative to Similar-Size Competitors
TRVG Stock Performance relative to Similar Growth & Profitability Competitors
5 Best-Performing Tracked Competitors, Trailing 12 Months
| # | Competitor | TTM Share Price Return | vs U.S.A. 500 |
|---|---|---|---|
| 1 | Airbnb Inc | 282.9% | Outperformed |
| 2 | Expedia Group Inc | 282.9% | Outperformed |
| 3 | Travel and Leisure Co | 282.9% | Outperformed |
| 4 | Luxexperience B v | 282.9% | Outperformed |
| 5 | Booking Holdings Inc | 282.9% | Outperformed |
TTM share price return and U.S.A. 500 outperformance for Trivago N V's best-performing competitors requires a Commercial License.
Source: CSIMarket API, trailing 12 months.
Trivago N V's Comment on Competition and Industry Peers
Publicly Traded Peers of Trivago N v
Revenue and income for trailing 12 months, in millions of $, except employees| Company | Market Cap | Revenues |
|---|---|---|
 Trivago N v |
1,333.81 | 620.40 |
 Alphabet Inc |
3,511,646.24 | 471,097.00 |
 Booking Holdings Inc |
120,980.75 | 28,126.00 |
 Airbnb Inc |
113,424.03 | 13,159.00 |
 Expedia Group Inc |
31,770.38 | 15,700.00 |
 Trip com Group Limited |
15,493.53 | 8,925.00 |
| SUBTOTAL | 3,801,984.74 | 550,314.19 |
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Sources: see Methodology: Peer & Competitor Identification, Sourcing.
Updated on:
Focus of this report: publicly traded companies. Ten additional tables on Trivago N v versus competitors, including market share analysis, are in the navigation menu under Competition. To download the tables, please subscribe.
Trivago N V's Competitors Named by the Company
Competitive relationships identified from Trivago N V reports and corroborating sources, each with a basis and confidence.| Competitor | Basis | Confidence |
|---|---|---|
| Expedia Group | Company report | 85% |
| Liberty Tripadvisor Holdings inc | Company report | 85% |
| Tripadvisor Inc | Company report | 85% |
| Vacasa Inc | Company report | 85% |
| Alphabet Inc | Company report | 85% |
| Travelzoo | Company report | 85% |
| Sabre Corporation | Company report | 85% |
| Trip com Group Limited | Company report | 85% |
| Airbnb Inc | Company report | 85% |
| Booking Holdings Inc | Company report | 85% |
| Mondee Holdings Inc | Company report | 85% |
Company report basis, confidence, active dates and source counts for Trivago N V's named competitors require a Commercial License.
Methodology: see Methodology: Peer & Competitor Identification, Sourcing.
Trivago N V's Business Segment Mix vs Peers
Revenue by operating segment or division, as named and reported by each company. Segment names are the filer's own and are not standardized across companies. Do not assume a same-named or similarly-named segment is defined identically between two companies. Shares are of each company's own total revenue and are not required to sum to 100% (intersegment revenue, unallocated items).| Company | Largest Segment |
|---|---|
| Trivago N v | Corporate and Unallocated 2.61 % |
| Alphabet Inc | Google Services 75.49 % |
| Booking Holdings Inc | Reportable 100.00 % |
| Airbnb Inc | Reportable 100.00 % |
| Expedia Group Inc | B2C 62.07 % |
| Travel and Leisure Co | Vacation Ownership 86.56 % |
Source: operating segment revenue as reported in each company's reports (10-K/10-Q), via the CSIMarket API, leaf-level reportable segments only (parent roll-up segments are excluded where sub-segments are separately disclosed).
Trivago N V's Productivity vs Peers Comparison
Revenue and income per employee, trailing 12 months, in $; market cap in millions of $| Company | Market Cap | Revenue / Employee | Income / Employee |
|---|---|---|---|
| Trivago N v | 1,334 | 9,400,043 | 192,206 |
| Alphabet Inc | 3,511,646 | 10,191,610 | 5,098,953 |
| Booking Holdings Inc | 120,981 | 1,157,449 | 295,391 |
| Airbnb Inc | 113,424 | 1,604,756 | 328,171 |
| Expedia Group Inc | 31,770 | 981,250 | 127,438 |
| Trip com Group Limited | 15,494 | 182,908 | 97,592 |
| PEERS TOTAL | 3,800,651 | 3,069,286 | 1,413,769 |
Trivago N V's Geographic Revenue Exposure vs Peers
Revenue by country/region as reported in each company's most recent report. Disclosure granularity varies by filer (some report by country, others by broad region) and is shown as disclosed.| Company | Largest Market |
|---|---|
| Trivago N v | All other countries 37.18 % |
| Alphabet Inc | United States 53.05 % |
| Airbnb Inc | EMEA 47.20 % |
| Mondee Holdings Inc | United States 50.19 % |
Source: revenue geography as reported in each company's reports (10-K/10-Q), via the CSIMarket API. Percentages are of that company's own total consolidated revenue for its most recent reported period.
Trivago N V's Position in Industry Market Structure
Market-capitalization share and concentration across all 145 companies in Trivago N V's industry classification, broader than the peer set above. Market cap in millions of $.Trivago N V ranks #54 of 145 companies by market capitalization in its industry, holding 0.20 % of total industry market cap. The industry's Herfindahl-Hirschman Index (HHI) is 582, indicating a unconcentrated market structure (see Methodology: Market Structure & Concentration).
| Rank | Company | Market Cap | Industry Share |
|---|---|---|---|
| 1 | Automatic Data Processing Inc | 122,341 | 17.93 % |
| 2 | Infosys Limited | 51,501 | 7.55 % |
| 3 | Workday Inc | 47,513 | 6.96 % |
| 4 | Zscaler Inc | 31,669 | 4.64 % |
| 5 | Cognizant Technology Solutions Corporation | 1,234 | 5.2% |
| 6 | Verisign Inc | 1,234 | 5.2% |
| 7 | Verisk Analytics Inc | 1,234 | 5.2% |
| 8 | Samsara Inc | 1,234 | 5.2% |
| 9 | Wipro Limited | 1,234 | 5.2% |
| 10 | Toast Inc | 1,234 | 5.2% |
| 54 | Trivago N v | 1,334 | 0.20 % |
Market cap and industry share for the rest of Trivago N V's industry peers requires a Commercial License.
Source: CSIMarket API (daily market-structure computation) across CSIMarket's industry classification, market capitalization as of 2026-11-06.
Trivago N V's Same-Size Peers & Stock Performance
Peers chosen by closeness in market-cap rank within the same industry classification (not the named-competitor list above). Trailing 12-month total return, 3-month price momentum, beta and Sharpe ratio vs the broad U.S. market.| Rank | Company | Market Cap | TTM Return |
|---|---|---|---|
| 49 | Globant s a | 2,134 | -22.65 % |
| 50 | Evertec Inc | 2,062 | 17.88 % |
| 51 | Pony Ai inc | 1,805 | -71.75 % |
| 52 | Formula Systems 1985 Ltd | 1,741 | - |
| 53 | Clarivate Plc | 1,234 | 12.3% |
| 54 | Trivago N v | 1,334 | 17.80 % |
| 55 | Upwork Inc | 1,234 | 12.3% |
| 56 | Mega Fortune Co Ltd | 1,234 | 12.3% |
| 57 | Innodata inc | 1,234 | 12.3% |
| 58 | Goodrx Holdings Inc | 1,234 | 12.3% |
| 59 | Playtika Holding Corp | 1,234 | 12.3% |
Market cap, return, momentum, beta and Sharpe ratio for the rest of Trivago N V's same-size peers requires a Commercial License.
Source: CSIMarket API (daily market-structure computation); returns and risk metrics as of 2026-11-06. Beta and Sharpe ratio are versus the broad U.S. equity market, not this industry.
Trivago N V's Profitability & Cost Structure
Trailing 12-month margins from SEC-filed financials. Operating margin is compared to the Cloud Computing & Data Analytics industry median; gross margin, EBITDA margin and capital intensity are compared to the live industry average (257 companies). See the full Cloud Computing & Data Analytics industry profitability benchmarks.| Metric | Company | Industry | Difference |
|---|---|---|---|
| Gross Margin | 96.37 % | 38.75 % (avg) | +57.6 pp |
| Operating Margin | 0.28 % | industry median | -3.8 pp |
| EBITDA Margin | 2.10 % | 1.63 % (avg) | +0.5 pp |
| Capital Intensity (Capex / Revenue) | 0.82 % | 5.89 % (avg) | -5.1 pp |
Source: CSIMarket API, trailing 12 months. SG&A and R&D as a share of revenue have limited coverage as this data is backfilled and appear only where reported. Higher capital intensity is not inherently negative; it reflects the industry's asset requirements.
Trivago N V's Valuation vs Competitive Position
Valuation multiples vs the Cloud Computing & Data Analytics industry average (257 companies, excluding loss-making/negative-equity outliers), alongside returns on capital for context on whether a premium or discount lines up with measurably stronger or weaker returns. See the full Cloud Computing & Data Analytics industry valuation benchmarks.| Metric | Company | Industry Average | Difference |
|---|---|---|---|
| P/E | 90.4x | 27.8x | +62.6x |
| EV / EBITDA | 71.4x | 14.0x | +57.4x |
| P/B | 4.3x | 3.9x | +0.4x |
| Return on Equity | 5.07 % | industry aggregate | -9.50 % |
| Return on Invested Capital | 0.32 % | -0.37 % (avg) | 0.69 % |
Source: CSIMarket API, trailing 12 months. A valuation premium or discount is not, by itself, a judgment of over- or under-valuation. Compare it against the return and growth context shown elsewhere on this page.
Trivago N V's Multi-Year Financial Trajectory
Fiscal-year revenue growth, operating margin, return on invested capital and P/E, as reported in company reports.| Metric | 2023 | 2024 | 2025 |
|---|---|---|---|
| Revenue Growth | -6.91 % | -4.96 % | 24.42 % |
| Operating Margin | -32.28 % | -6.98 % | 0.28 % |
| Return on Invested Capital | -32.49 % | -7.87 % | 0.32 % |
| P/E | - | - | 90.4x |
Source: CSIMarket API, fiscal-year figures. P/E is this company's own historical ratio at each fiscal year end and can swing sharply around an earnings trough: that is real, not a data error.
Trivago N V's Strategic Group Map
Trivago N V is shown in red; its closest peers by combined growth, margin and ROIC are labeled. See Methodology: Strategic Group Map for how this chart is built.
Trivago N V's trailing-12-month revenue growth of 24.4% and operating margin of 0.3% compares with an average of 20.1% growth and 1.4% margin across its 8 closest peers by combined growth, margin and ROIC -- Trivago N V sits above that peer average on growth and below it on margin.
Source: CSIMarket API, trailing 12 months. Extreme outlier values (from near-zero-revenue companies) are excluded from the plotted cloud but never from the highlighted company or its labeled peers.
Trivago N V's BCG Growth-Share Matrix
See Methodology: BCG Growth-Share Matrix for how relative share and growth are calculated and thresholded.
Trivago N V falls in the Dog quadrant: relative market share of 0.01x vs its largest competitor, in an industry growing revenue 4.0% (median, trailing 12 months).
Source: CSIMarket API (market-cap share and industry revenue growth). The 10% growth and 1.0x share lines are standard textbook thresholds, not derived from this industry's own distribution.
Trivago N V's Competitive Forces (Porter's Five Forces)
Only the forces this data can support honestly are shown; the other three are marked as such rather than guessed.| Force | Assessment | Basis |
|---|---|---|
| Competitive Rivalry | High | Industry HHI of 582 (see Industry Market Structure & Concentration above) |
| Barriers to Entry | Lower than typical for the industry | Capital intensity (capex / revenue) of 0.82 % vs industry average 5.89 % (see Profitability & Cost Structure above) |
Note: see Methodology: Porter's Five Forces. Supplier power and buyer power are covered on Trivago N V's dedicated Suppliers and Customers pages, not here.
Trivago N V's Industry Attractiveness & Competitive Strength
See Methodology: GE/McKinsey Matrix for how the two axes are built.
Trivago N V falls in the Low attractiveness / Medium strength cell: Harvest.
Source: CSIMarket API, trailing 12 months. Each axis score is a simple 1(low)/2(medium)/3(high) average across its three inputs -- a transparent, disclosed simplification, not a validated academic scoring model.
Trivago N V's SWOT
Every point below is a fixed rule applied to a metric already shown elsewhere on this page (Market Structure, Profitability, Valuation, Run-Rate, Stock Performance, Quality Breadth) not an independent strategic assessment. A blank quadrant means no rule was met, not that none apply.Strengths
- Latest-quarter revenue run-rate is accelerating (+296.4% annualized vs trailing 12 months).
- Outperforming the U.S.A. 500 over the trailing 12 months.
Weaknesses
- Return on equity 9.5 points below the industry aggregate.
- Low relative market share vs the industry leader (0.01x).
Opportunities
No rule matched.
Threats
No rule matched.
Methodology: see Methodology: SWOT Analysis.
Trivago N V's Financial Strength vs Peers Comparison
Quick ratio, working capital, debt to equity and asset turnover, trailing 12 months| Company | Quick Ratio | Working Capital | Debt / Equity |
|---|---|---|---|
| Trivago N v | 1.36 | 2.22 | - |
| Alphabet Inc | 0.63 | 2.40 | 0.16 |
| Booking Holdings Inc | 0.86 | 1.14 | - |
| Airbnb Inc | 0.45 | 1.41 | 0.28 |
| Expedia Group Inc | 0.42 | 0.75 | 2.36 |
| Trip com Group Limited | 0.59 | 1.55 | 0.18 |
Quick ratio = cash / current liabilities; working capital ratio = current assets / current liabilities; asset turnover = revenue / total assets. Peers in the Blank Checks industry are excluded.
Trivago N V's Revenue and Income Growth vs Peers
Quarterly revenue and net income growth, year over year and quarter over quarter| Company | Period | Revenue Y/Y | Income Y/Y |
|---|---|---|---|
| Trivago N v | Q4 2025 | +24.4 % | - |
| Alphabet Inc | Q3 2026 | +24.7 % | -24.3 % |
| Booking Holdings Inc | Q3 2026 | -1.3 % | -1.1 % |
| Airbnb Inc | Q2 2026 | +16.5 % | +27.1 % |
| Expedia Group Inc | Q2 2026 | +14.0 % | +171.7 % |
| Trip com Group Limited | Q4 2025 | +22.2 % | +103.7 % |
| PEERS TOTAL | +21.9 % | -12.7 % |
Growth is shown only where both periods are positive. Peers in the Blank Checks industry are excluded.
Trivago N V's Peers' Costs of Sales and Capital Expenditures
Context for revenue growth: peer costs and capex, year over year and quarter over quarter| Company | Period | Costs Y/Y | Capex Y/Y |
|---|---|---|---|
| Trivago N v | Q4 2025 | +40.0 % | +68.4 % |
| Alphabet Inc | Q3 2026 | +24.3 % | +114.4 % |
| Booking Holdings Inc | Q3 2026 | - | +6.3 % |
| Airbnb Inc | Q2 2026 | +16.4 % | - |
| Expedia Group Inc | Q2 2026 | +6.9 % | -0.5 % |
| Trip com Group Limited | Q4 2025 | +26.7 % | +40.7 % |
Trivago N V's Returns and Turnover vs Peers
ROA, ROI and ROE (trailing 12 months), receivables and inventory turnover| Company | ROA | ROI | ROE |
|---|---|---|---|
| Trivago N v | 3.02% | 4.37% | 5.07% |
| Alphabet Inc | 29.24% | 34.26% | 42.62% |
| Booking Holdings Inc | 24.98% | 62.19% | - |
| Airbnb Inc | 10.67% | 16.97% | 33.38% |
| Expedia Group Inc | 7.76% | 23.83% | 86.33% |
| Trip com Group Limited | 12.45% | 17.18% | 19.49% |
ROA = net income / total assets; ROI = net income / investments; ROE = net income / equity; turnover ratios use trailing 12 month revenue (receivables) and cost of sales (inventory).
Trivago N V's Valuation vs Peers
P/E, price to sales, PEG, price to cash flow and price to book| Company | P/E | Price / Sales |
|---|---|---|
| Trivago N v | 111.01 | 2.15 |
| Alphabet Inc | 14.82 | 7.45 |
| Booking Holdings Inc | 17.37 | 4.30 |
| Airbnb Inc | 43.28 | 8.62 |
| Expedia Group Inc | 16.26 | 2.02 |
| Trip com Group Limited | 3.25 | 1.74 |
| PEERS AVERAGE | 15.02 | 6.91 |
P/E = price / diluted EPS (trailing 12 months); PEG = P/E divided by EPS growth; the average row divides the peers' combined market cap by their combined income, sales, cash flow and equity.