Comparing the current results to its competitors, Forrester Research Inc reported Revenue decrease in the 1 quarter 2026 year on year by -4.92 %, faster than the overall decrease of Forrester Research Inc 's competitors by -1.69 %, recorded in the same quarter.
Forrester Research Inc , despite income growth by most of its competitors recorded a net loss, despite income increase by most of its competitors of 62.14 %
Forrester Research Inc 's Comment on Competition and Industry Peers
The company focuses on assisting business and technology leaders in leveraging customer-centric strategies to drive growth. Its competitive advantages include forward-looking research, tools, frameworks, hands-on guidance, rigorous research methodologies, and alignment with clients' needs and strategies. Principal direct competitors consist of independent research and advisory service providers such as Gartner, marketing agencies, general business consulting firms, and survey-based general market research firms. Indirect competitors include clients' internal planning and marketing teams, electronic and print publishing companies, free online information sources like Google, and artificial intelligence services including large language models (LLMs). Certain market segments have low barriers to entry, enabling new competitors to emerge. Increased competition may result in pricing pressure and loss of market share, with no guarantee of sustained success against existing or new competitors.
September 9, 2025
Forrester Continues to Lead in AI with New Self-Service Offering Amidst Competitive Challenges In a bold stride towards strengthening its position in the rapidly evolving domain of artificial intelligence, Forrester (Nasdaq: FORR) has introduced Forrester AI Access a groundbreaking self-service platform designed to deliver trusted insights and advice at an unprecedented pace. Unveiled in Cambridge, Massachusetts, this new offering utilizes Forrester s industry-leading generative AI capabilities, enabling clients to validate ideas, align on best practices, and make informed decisions swiftly. Enhancing Client EmpowermentForrester AI Access epitomizes the firm s commitment to enhancing the client experience....
March 18, 2025
Accelerating Innovation: Forrester Unveils New Awards and Insights for Future-Focused Tech Leaders In an era where technology underpins every facet of business, Forrester Research (Nasdaq: FORR) stands as a beacon for organizations seeking to leverage cutting-edge strategies to drive exceptional business outcomes. With its finger on the pulse of technological advancement, the company has made several significant announcements that highlight the future trajectory of tech leadership and innovation. Celebrating Excellence in IT Strategies Forrester has opened nominations for its prestigious 2025 Global Technology Awards, which recognize outstanding organizational achievements in the realms of Technology Strate...
June 25, 2024
Technologies Set To Revolutionize 2024: GenAI, TuringBots, And IoT Security Lead In ROI Potential The strategic adoption of emerging technologies is pivotal for businesses transitioning into a more digital and interconnected future. Each year brings a fresh wave of innovations promising to reshape industries, streamline operations, and maximize efficiency. For 2024, Forrester s esteemed report, The Top 10 Emerging Technologies, highlights generative AI (GenAI) for visual and language processes, TuringBots, and IoT security as the top technologies poised to deliver fast and substantial returns on investment (ROI). The Technological Vanguard Generative AI (GenAI) for Visual ContentGenerative AI, particularly ...
June 18, 2024
A New Low: Canadian Brands Grapple with Customer Experience Devaluation The Declining Arc of Canadian Customer ExperienceOnce considered par for the course in a competitive market, exceptional customer experience (CX) is now a glaring miss in Canada s service landscape. According to Forrester s 2024 Canada Customer Experience Index (CX Index), the average quality of customer experience among Canadian brands has plunged to its lowest point. This unfortunate milestone follows a two-year trend of continual decline, hinting at widespread systemic issues. A Nationwide StruggleForrester’s analysis reveals a concerning picture: nearly 60% of brands and eight industry averages have experienced a drop in CX qualit...
May 29, 2024
Forrester Announces Complete Agenda for CX Summit EMEA 2024: Exploring AI and Personalized Customer Experience In an era where customers demand highly personalized services that align seamlessly with their individual preferences and behaviors, the upcoming CX Summit EMEA 2024 promises to be a groundbreaking event. Forrester (Nasdaq: FORR) has unveiled the complete agenda for this prestigious conference, which will take place both in London and virtually from June 24 to June 26, 2024.The conference will bring together industry leaders, visionary thinkers, and innovative technologists to explore the future of customer experience (CX) in the age of artificial intelligence (AI). With advances in AI, particularly...
April 30, 2024
The customer experience landscape is rapidly evolving, driven by the ever-increasing demand for personalized services. In response to this shift, Forrester, a leading research and advisory firm, has announced the full conference agenda for its highly anticipated CX Summit EMEA event. Set to take place in London on June 24-26, 2024, the summit aims to explore how companies can leverage generative AI tools to deliver more intuitive and responsive customer experiences (CX) that foster loyalty.In recent years, AI has significantly transformed various industries, paving the way for numerous advancements in customer service and experience. Forrester s CX Summit EMEA aims to provide businesses with insight into the...
Gartner Inc. operates a business model focused on delivering research and advisory services aimed at helping organizations improve their performance and strategic decision-making. Their revenue is primarily generated through subscription-based access to a comprehensive suite of research reports, expert analyses, and consulting services tailored to various industries.
Sources:
Forrester Research Inc’s official press releases and regulatory filings; CSIMarket.com’s market research; and the financial filings and press releases of other companies cited in this report.
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