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Oxford Industries inc   (OXM)
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Oxford Industries Inc 's Customers Performance

OXM

 
OXM's Source of Revenues Oxford Industries Inc 's Customers have recorded a rise in their cost of revenue by 23.26 % in the 2 quarter 2021 year on year, sequentially costs of revenue grew by 7.44 %, for the same period Oxford Industries Inc recorded revenue increase by 71.19 % year on year, sequentially revenue grew by 23.67 %.

List of OXM Customers




Oxford Industries Inc 's Customers have recorded a rise in their cost of revenue by 23.26 % in the 2 quarter 2021 year on year, sequentially costs of revenue grew by 7.44 %, for the same period Oxford Industries Inc recorded revenue increase by 71.19 % year on year, sequentially revenue grew by 23.67 %.

List of OXM Customers


   
Customers Net Income grew in Q2 by Customers Net margin fell to %
20.52 % 18.37 %



Oxford Industries Inc 's Customers, Q2 2021 Revenue Growth By Industry
Customers in Apparel, Footwear & Accessories Industry      94.53 %
Customers in Property & Casualty Insurance Industry      21.59 %
Customers in Retail Apparel Industry      63.4 %
Customers in Department & Discount Retail Industry      13.95 %
Customers in Wholesale Industry      21.5 %
     
• Customers Valuation • Segment Rev. Growth • Segment Inc. Growth • Customers Mgmt. Effect.


Oxford Industries Inc 's Comment on Sales, Marketing and Customers



Our direct to consumer strategy for the Tommy Bahama brand includes locating and operating full-price retail stores in upscale malls, lifestyle shopping centers, resort destinations and brand appropriate street locations. Generally, we seek shopping areas and malls with high-profile or upscale consumer brands for our full-price retail stores. Approximately 40% of our full-price Tommy Bahama retail locations were in regional malls, with the remainder primarily being stores in street-front locations or lifestyle centers. Our full-price retail stores allow us the opportunity to carry a full line of current season merchandise, including apparel, home products and accessories, all presented in an aspirational, island-inspired atmosphere designed to be relaxed, comfortable and unique. We believe that the Tommy Bahama retail stores provide high visibility for the brand and products, and allow us to stay close to the preferences of our consumers. Further, we believe that our presentation of products and our strategy to operate the retail stores as full-price stores with limited in-store promotional activities are good for the Tommy Bahama brand and, in turn, enhance business with our wholesale customers. Generally, we believe there are opportunities for retail stores in warmer and colder climates, as we believe the more important consideration is whether the location attracts the affluent consumer that we are targeting.


Our Tommy Bahama outlet stores, are generally located in outlet shopping centers that include upscale retailers and serve an important role in overall inventory management by allowing us to sell discontinued and out-of-season products at better prices than are otherwise available from outside parties. We believe that this approach helps us protect the integrity of the Tommy Bahama brand by allowing our full-price retail stores to limit promotional activity and controlling the distribution of discontinued and out-of-season product. To supplement the clearance items sold in Tommy Bahama outlets, approximately 20% of the product sold in our Tommy Bahama outlets was made specifically for our outlets. At this time and based on our anticipated proportion of clearance versus made-for items in our outlet stores, we anticipate that we would generally operate one outlet for approximately every three full-price stores.

An important part of Lilly Pulitzer's wholesale distribution is sales to Signature Stores. For these stores, we enter into agreements whereby we grant the other party the right to independently operate one or more stores as a Lilly Pulitzer Signature Store, subject to certain conditions, including designating substantially all the store specifically for Lilly Pulitzer products and adhering to certain trademark usage requirements. These agreements are generally for a two-year period. We sell products to these Lilly Pulitzer Signature Stores on a wholesale basis and do not receive royalty income associated with these sales.


Oxford Industries Inc 's Comment on Sales, Marketing and Customers


Our direct to consumer strategy for the Tommy Bahama brand includes locating and operating full-price retail stores in upscale malls, lifestyle shopping centers, resort destinations and brand appropriate street locations. Generally, we seek shopping areas and malls with high-profile or upscale consumer brands for our full-price retail stores. Approximately 40% of our full-price Tommy Bahama retail locations were in regional malls, with the remainder primarily being stores in street-front locations or lifestyle centers. Our full-price retail stores allow us the opportunity to carry a full line of current season merchandise, including apparel, home products and accessories, all presented in an aspirational, island-inspired atmosphere designed to be relaxed, comfortable and unique. We believe that the Tommy Bahama retail stores provide high visibility for the brand and products, and allow us to stay close to the preferences of our consumers. Further, we believe that our presentation of products and our strategy to operate the retail stores as full-price stores with limited in-store promotional activities are good for the Tommy Bahama brand and, in turn, enhance business with our wholesale customers. Generally, we believe there are opportunities for retail stores in warmer and colder climates, as we believe the more important consideration is whether the location attracts the affluent consumer that we are targeting.


Our Tommy Bahama outlet stores, are generally located in outlet shopping centers that include upscale retailers and serve an important role in overall inventory management by allowing us to sell discontinued and out-of-season products at better prices than are otherwise available from outside parties. We believe that this approach helps us protect the integrity of the Tommy Bahama brand by allowing our full-price retail stores to limit promotional activity and controlling the distribution of discontinued and out-of-season product. To supplement the clearance items sold in Tommy Bahama outlets, approximately 20% of the product sold in our Tommy Bahama outlets was made specifically for our outlets. At this time and based on our anticipated proportion of clearance versus made-for items in our outlet stores, we anticipate that we would generally operate one outlet for approximately every three full-price stores.

An important part of Lilly Pulitzer's wholesale distribution is sales to Signature Stores. For these stores, we enter into agreements whereby we grant the other party the right to independently operate one or more stores as a Lilly Pulitzer Signature Store, subject to certain conditions, including designating substantially all the store specifically for Lilly Pulitzer products and adhering to certain trademark usage requirements. These agreements are generally for a two-year period. We sell products to these Lilly Pulitzer Signature Stores on a wholesale basis and do not receive royalty income associated with these sales.








OXM's vs. Customers, Data

(Revenue and Income for Trailing 12 Months, in Millions of $, except Employees)



COMPANY NAME MARKET CAP REVENUES INCOME EMPLOYEES
Oxford Industries inc 1,763 991 57 5,500
Dollar General Corporation 51,816 33,984 2,445 0
Gap Inc 6,520 2,769 1,522 141,000
The Tjx Companies Inc 90,374 55,219 5,850 198,000
Nordstrom Inc 3,478 18,837 1,416 67,000
Limited Brands Inc 0 0 0 0
Dillard s inc 5,360 6,085 608 40,000
Kohl s Corp 7,529 19,075 982 137,000
J c penney Company Inc 59 7,531 -1,285 114,000
Target Corp 117,260 103,348 6,782 347,000
Costco Wholesale Corp 235,569 195,929 5,079 205,000
Abercrombie and Fitch Co 2,267 3,630 324 65,000
Macys Inc 8,598 22,573 846 166,900
Ross Stores Inc 39,944 18,221 1,594 71,400
Urban Outfitters Inc 3,219 4,677 453 24,000
Berkshire Hathaway Inc 511,121 267,320 81,322 0
Big Lots Inc 1,410 6,156 226 36,100
Blackcraft Cult, Inc. 0 0 0 5
Bebe Stores, Inc. 669 498 -80 2,601
Caleres inc 923 2,669 26 11,000
Ever glory International Group Inc 38 363 -1 8,300
Steven Madden Ltd 3,948 1,641 150 3,578
Skechers Usa Inc 7,317 5,962 471 9,200
Weyco Group Inc 234 228 15 662
Wolverine World Wide Inc 0 2,289 -89 6,550
SUBTOTAL 1,097,652 779,003 108,656 1,654,296


       
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