United Fire Group Inc's Competitiveness
A competitive positioning analysis and financial ratio benchmarking of United Fire Group Inc (UFCS) against its publicly traded competitors: sales growth, net income, profitability, valuation and market share, plus each peer's market capitalization, revenue, income and employees. Free below: the top 5 peers. Subscriber access adds the full competitor list and CSV downloads.
Key Findings: United Fire Group Inc vs Its Competitors
- TTM: Trailing 12-month revenue of 1,473M vs 1,334,022M combined for its competitors (0.1% combined share).
- Trending: Latest-quarter revenue run-rate is accelerating (+4.2% annualized vs trailing 12 months), vs accelerating (+2.4%) for its tracked peer group.
- Growth: United Fire Group Inc generated 14.4% revenue growth year over year in Q2 2026, vs 5.6% for its competitors combined.
- Profitability: Its 8.7% net margin compares with 15.1% for the peer group.
- Scale: United Fire Group Inc ranks #43 of 63 companies by market capitalization in the Property & Casualty Insurance industry, holding 0.1% of industry market cap.
- Peer revenue share: United Fire Group Inc accounted for 0.1% of combined revenue among its tracked peer group, up from 0.1% a year earlier.
- Peer differentiation: Revenue per employee of $1.73M compares with $1.31M for the peer group (1.3x).
Every figure above is sourced and cited in detail further down this page (Market Structure, Profitability & Cost Structure, Productivity vs Peers).
UFCS Sales vs. its Competitors, Q2 2026
United Fire Group Inc reported revenue growth of 14.38 % year on year in Q2 2026, above its competitors' combined revenue growth of 5.59 %.
With a net margin of 8.70 %, United Fire Group Inc reported lower profitability than its competitors (15.11 %).
United Fire Group Inc generated 0.11 % of the combined sales of its peer group, up from 0.10 % a year earlier.
United Fire Group Inc vs. its Competitors, Q2 2026
Revenue growth, year on year
Net income growth, year on year
Net margin
Revenue run-rate vs trailing 12 months
TTM net margin
TTM = trailing twelve months. Run-rate annualizes the latest quarter (×4) and compares it to TTM. In millions of $. High-Confidence Competitors are named as a competitor directly in United Fire Group Inc reports; Similar-Size Competitors are the closest peers by market-cap rank within the same industry; Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC, all independent of the competitor list.
TTM revenue, latest-quarter run-rate and net income/margin benchmarked across United Fire Group Inc and its 4 competitor groupings. Available under Commercial License.
| Entity | TTM Revenue | Rev Run-rate vs TTM |
|---|---|---|
| United Fire Group Inc | $12,345M | +12.3% · Accelerating |
| Competitors combined | $12,345M | +12.3% · Accelerating |
| Similar-Size Competitors (8) | $12,345M | +12.3% · Accelerating |
TTM revenue, run-rate and net margin benchmarking across United Fire Group Inc's competitor groups requires a Commercial License.
For context: the Property & Casualty Insurance industry grew revenue 3.7% year over year, combined, vs 14.4% for United Fire Group Inc. United Fire Group Inc's share of combined industry revenue moved from 0.13% to 0.14%, a gain of 0.01 percentage points.
United Fire Group Inc's Competitor Quality Breadth
Group definitions: see Methodology: Performance Group Definitions.
| Entity | Profitable | Expanding | Above Industry Growth | Distressed |
|---|---|---|---|---|
| United Fire Group Inc | Yes | Yes | Yes | No |
| Competitors combined (61) | ||||
| Similar-Size Competitors (9) |
Source: CSIMarket API, trailing 12 months. Altman Z-Score is not shown here: it is not populated in the underlying data for any company. Percentages are of companies in each group that report the relevant metric, not of the full group size.
UFCS Stock Performance relative to its Competitors
UFCS Stock Performance relative to Similar-Size Competitors
5 Best-Performing Tracked Competitors, Trailing 12 Months
| # | Competitor | TTM Share Price Return | vs U.S.A. 500 |
|---|---|---|---|
| 1 | Universal Insurance Holdings Inc | 282.9% | Outperformed |
| 2 | Safety Insurance Group Inc | 282.9% | Outperformed |
| 3 | Heritage Insurance Holdings Inc | 282.9% | Outperformed |
| 4 | Travelers Companies inc | 282.9% | Outperformed |
| 5 | Hanover Insurance Group Inc | 282.9% | Outperformed |
TTM share price return and U.S.A. 500 outperformance for United Fire Group Inc's best-performing competitors requires a Commercial License.
Source: CSIMarket API, trailing 12 months.
United Fire Group Inc's Comment on Competition and Industry Peers
Publicly Traded Peers of United Fire Group Inc
Revenue and income for trailing 12 months, in millions of $, except employees| Company | Market Cap | Revenues |
|---|---|---|
 United Fire Group Inc |
1,277.17 | 1,472.99 |
 Progressive Corp |
136,712.20 | 91,735.00 |
 Travelers Companies inc |
86,188.05 | 48,921.00 |
 The Cigna Group |
80,616.63 | 282,382.00 |
 Aon Plc |
73,414.71 | 17,707.00 |
 Allstate Corp |
69,713.45 | 70,137.00 |
| SUBTOTAL | 1,105,644.86 | 1,370,831.31 |
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Sources: see Methodology: Peer & Competitor Identification, Sourcing.
Updated on:
Focus of this report: publicly traded companies. Ten additional tables on United Fire Group Inc versus competitors, including market share analysis, are in the navigation menu under Competition. To download the tables, please subscribe.
United Fire Group Inc's Competitors Named by the Company
Competitive relationships identified from United Fire Group Inc reports and corroborating sources, each with a basis and confidence.| Competitor | Basis | Confidence |
|---|---|---|
| Security National Financial Corporation | Company report | 85% |
| Kingstone Companies Inc | Company report | 85% |
| Kemper Corporation | Company report | 85% |
| Hallmark Financial Services inc | Company report | 85% |
| Hanover Insurance Group Inc | Company report | 85% |
| American National Group Inc | Company report | 85% |
| Proassurance Corporation | Company report | 85% |
| James River Group Holdings Inc | Company report | 85% |
| Rli Corp | Company report | 85% |
| National Western Life Group Inc | Company report | 85% |
| Global Indemnity Group Llc | Company report | 85% |
| Cincinnati Financial Corporation | Company report | 85% |
| Triple s Management Corporation | Company report | 85% |
| Aspen Insurance Holdings Limited | Company report | 85% |
| Prudential Financial Inc | Company report | 85% |
| American Coastal Insurance Corporation | Company report | 85% |
| Safety Insurance Group Inc | Company report | 85% |
| Donegal Group Inc | Company report | 85% |
| Travelers Companies inc | Company report | 85% |
| W R Berkley Corp | Company report | 85% |
| Metlife Inc | Company report | 85% |
| Horace Mann Educators Corporation | Company report | 85% |
| The Cigna Group | Company report | 85% |
| Enstar Group Ltd | Company report | 85% |
| Aflac Incorporated | Company report | 85% |
| Fg Nexus Inc | Company report | 85% |
| Markel Group Inc | Company report | 85% |
| Aon Plc | Company report | 85% |
| Arch Capital Group Ltd | Company report | 85% |
| Hartford Financial Services Group Inc | Company report | 85% |
| Trustmark Corporation | Company report | 85% |
| Universal Insurance Holdings Inc | Company report | 85% |
| Principal Financial Group inc | Company report | 85% |
| Tiptree Inc | Company report | 85% |
| American Financial Group Inc | Company report | 85% |
| Axis Capital Holdings Limited | Company report | 85% |
| Loews Corp | Company report | 85% |
| Cno Financial Group Inc | Company report | 85% |
| Progressive Corp | Company report | 85% |
| Unum Group | Company report | 85% |
| Kingsway Financial Services Inc | Company report | 85% |
| State Auto Financial Corporation | Company report | 85% |
| Mercury General Corporation | Company report | 85% |
| Berkshire Hathaway Inc | Company report | 85% |
| Alleghany Corp | Company report | 85% |
| The Hartford Insurance Group Inc | Company report | 85% |
| Genworth Financial Inc | Company report | 85% |
| Voya Financial Inc | Company report | 85% |
| Lincoln National Corporation | Company report | 85% |
| Presurance Holdings Inc | Company report | 85% |
| Old Republic International Corporation | Company report | 85% |
| Heritage Insurance Holdings Inc | Company report | 85% |
| Allstate Corp | Company report | 85% |
| Selective Insurance Group Inc | Company report | 85% |
| Assurant Inc | Company report | 85% |
| Atlantic American Corp | Company report | 85% |
| American International Group Inc | Company report | 85% |
Company report basis, confidence, active dates and source counts for United Fire Group Inc's named competitors require a Commercial License.
Methodology: see Methodology: Peer & Competitor Identification, Sourcing.
United Fire Group Inc's Business Segment Mix vs Peers
Revenue by operating segment or division, as named and reported by each company. Segment names are the filer's own and are not standardized across companies. Do not assume a same-named or similarly-named segment is defined identically between two companies. Shares are of each company's own total revenue and are not required to sum to 100% (intersegment revenue, unallocated items).| Company | Largest Segment |
|---|---|
| Travelers Companies inc | Business Insurance 47.23 % |
| The Cigna Group | Evernorth 85.32 % |
| Aon Plc | Risk Capital 65.40 % |
| Allstate Corp | Allstate Protection 86.96 % |
| Metlife Inc | Group Benefits 36.13 % |
Source: operating segment revenue as reported in each company's reports (10-K/10-Q), via the CSIMarket API, leaf-level reportable segments only (parent roll-up segments are excluded where sub-segments are separately disclosed).
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United Fire Group Inc's Productivity vs Peers Comparison
Revenue and income per employee, trailing 12 months, in $; market cap in millions of $| Company | Market Cap | Revenue / Employee | Income / Employee |
|---|---|---|---|
| United Fire Group Inc | 1,277 | 1,728,864 | 165,447 |
| Progressive Corp | 136,712 | 1,834,700 | 232,440 |
| Travelers Companies inc | 86,188 | 1,438,853 | 244,618 |
| The Cigna Group | 80,617 | 4,171,078 | 102,555 |
| Aon Plc | 73,415 | 295,117 | 65,750 |
| Allstate Corp | 69,713 | 1,308,526 | 248,134 |
| PEERS TOTAL | 1,104,368 | 1,312,405 | 178,244 |
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United Fire Group Inc's Geographic Revenue Exposure vs Peers
Revenue by country/region as reported in each company's most recent report. Disclosure granularity varies by filer (some report by country, others by broad region) and is shown as disclosed.| Company | Largest Market |
|---|---|
| Aon Plc | Europe, Middle East, and Africa, Other Than United Kingdom and Ireland 14.78 % |
| Brown and Brown Inc | US 88.00 % |
| Ncr Atleos Corporation | United States 47.84 % |
| Citizens Inc | All Countries 66.88 % |
Source: revenue geography as reported in each company's reports (10-K/10-Q), via the CSIMarket API. Percentages are of that company's own total consolidated revenue for its most recent reported period.
United Fire Group Inc's Position in Industry Market Structure
Market-capitalization share and concentration across all 63 companies in United Fire Group Inc's industry classification, broader than the peer set above. Market cap in millions of $.United Fire Group Inc ranks #43 of 63 companies by market capitalization in its industry, holding 0.06 % of total industry market cap. The industry's Herfindahl-Hirschman Index (HHI) is 3,619, indicating a highly concentrated market structure (see Methodology: Market Structure & Concentration).
| Rank | Company | Market Cap | Industry Share |
|---|---|---|---|
| 2 | Chubb Limited | 146,394 | 6.91 % |
| 3 | Progressive Corp | 137,182 | 6.47 % |
| 4 | Travelers Companies inc | 87,416 | 4.13 % |
| 5 | Allstate Corp | 69,713 | 3.29 % |
| 6 | American International Group Inc | 1,234 | 5.2% |
| 7 | Arch Capital Group Ltd | 1,234 | 5.2% |
| 8 | The Hartford Insurance Group Inc | 1,234 | 5.2% |
| 9 | W R Berkley Corp | 1,234 | 5.2% |
| 10 | Cincinnati Financial Corporation | 1,234 | 5.2% |
| 11 | Markel Group Inc | 1,234 | 5.2% |
| 43 | United Fire Group Inc | 1,277 | 0.06 % |
Market cap and industry share for the rest of United Fire Group Inc's industry peers requires a Commercial License.
Source: CSIMarket API (daily market-structure computation) across CSIMarket's industry classification, market capitalization as of 2026-11-04.
United Fire Group Inc's Same-Size Peers & Stock Performance
Peers chosen by closeness in market-cap rank within the same industry classification (not the named-competitor list above). Trailing 12-month total return, 3-month price momentum, beta and Sharpe ratio vs the broad U.S. market.| Rank | Company | Market Cap | TTM Return |
|---|---|---|---|
| 38 | Kemper Corporation | 2,105 | -17.43 % |
| 39 | Horace Mann Educators Corporation | 2,068 | 15.09 % |
| 40 | Safety Insurance Group Inc | 1,519 | 58.71 % |
| 41 | Universal Insurance Holdings Inc | 1,417 | 60.17 % |
| 43 | United Fire Group Inc | 1,277 | 79.39 % |
| 44 | Ategrity Specialty Insurance Company Holdings | 1,234 | 12.3% |
| 45 | Bowhead Specialty Holdings Inc | 1,234 | 12.3% |
| 46 | Heritage Insurance Holdings Inc | 1,234 | 12.3% |
| 47 | International General Insurance Holdings Ltd | 1,234 | 12.3% |
| 48 | Root Inc | 1,234 | 12.3% |
Market cap, return, momentum, beta and Sharpe ratio for the rest of United Fire Group Inc's same-size peers requires a Commercial License.
Source: CSIMarket API (daily market-structure computation); returns and risk metrics as of 2026-11-04. Beta and Sharpe ratio are versus the broad U.S. equity market, not this industry.
United Fire Group Inc's Profitability & Cost Structure
Trailing 12-month margins from SEC-filed financials. Operating margin is compared to the Property & Casualty Insurance industry median; gross margin, EBITDA margin and capital intensity are compared to the live industry average (89 companies). See the full Property & Casualty Insurance industry profitability benchmarks.| Metric | Company | Industry | Difference |
|---|---|---|---|
| Gross Margin | 33.96 % | 46.05 % (avg) | -12.1 pp |
| Operating Margin | - | industry median | - |
| EBITDA Margin | 13.25 % | 23.13 % (avg) | -9.9 pp |
| Capital Intensity (Capex / Revenue) | 0.21 % | 0.91 % (avg) | -0.7 pp |
Source: CSIMarket API, trailing 12 months. SG&A and R&D as a share of revenue have limited coverage as this data is backfilled and appear only where reported. Higher capital intensity is not inherently negative; it reflects the industry's asset requirements.
United Fire Group Inc's Valuation vs Competitive Position
Valuation multiples vs the Property & Casualty Insurance industry average (89 companies, excluding loss-making/negative-equity outliers), alongside returns on capital for context on whether a premium or discount lines up with measurably stronger or weaker returns. See the full Property & Casualty Insurance industry valuation benchmarks.| Metric | Company | Industry Average | Difference |
|---|---|---|---|
| P/E | 8.2x | 11.7x | -3.5x |
| EV / EBITDA | 5.4x | 5.1x | +0.2x |
| P/B | 1.2x | 2.1x | -0.9x |
| Return on Equity | 14.96 % | industry aggregate | 0.25 % |
| Return on Invested Capital | - | 7.98 % (avg) | - |
Source: CSIMarket API, trailing 12 months. A valuation premium or discount is not, by itself, a judgment of over- or under-valuation. Compare it against the return and growth context shown elsewhere on this page.
United Fire Group Inc's Multi-Year Financial Trajectory
Fiscal-year revenue growth, operating margin, return on invested capital and P/E, as reported in company reports.| Metric | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|
| Revenue Growth | 1.66 % | 12.24 % | -11.03 % | -0.23 % | 0.00 % | 11.75 % | 14.41 % | 10.62 % |
| Operating Margin | 4.19 % | 5.97 % | -11.01 % | 14.34 % | 13.82 % | - | 13.03 % | 17.46 % |
| Return on Invested Capital | 1.91 % | 2.94 % | -5.35 % | 6.92 % | 5.17 % | - | 3.91 % | 8.96 % |
| P/E | 44.2x | 69.9x | - | 7.1x | 8.9x | - | 10.3x | 7.6x |
Source: CSIMarket API, fiscal-year figures. P/E is this company's own historical ratio at each fiscal year end and can swing sharply around an earnings trough: that is real, not a data error.
United Fire Group Inc's BCG Growth-Share Matrix
See Methodology: BCG Growth-Share Matrix for how relative share and growth are calculated and thresholded.
United Fire Group Inc falls in the Dog quadrant: relative market share of 0.01x vs its largest competitor, in an industry growing revenue 5.7% (median, trailing 12 months).
Source: CSIMarket API (market-cap share and industry revenue growth). The 10% growth and 1.0x share lines are standard textbook thresholds, not derived from this industry's own distribution.
United Fire Group Inc's Competitive Forces (Porter's Five Forces)
Only the forces this data can support honestly are shown; the other three are marked as such rather than guessed.| Force | Assessment | Basis |
|---|---|---|
| Competitive Rivalry | Low | Industry HHI of 3,619 (see Industry Market Structure & Concentration above) |
| Barriers to Entry | Lower than typical for the industry | Capital intensity (capex / revenue) of 0.21 % vs industry average 0.91 % (see Profitability & Cost Structure above) |
Note: see Methodology: Porter's Five Forces. Supplier power and buyer power are covered on United Fire Group Inc's dedicated Suppliers and Customers pages, not here.
United Fire Group Inc's Industry Attractiveness & Competitive Strength
See Methodology: GE/McKinsey Matrix for how the two axes are built.
United Fire Group Inc falls in the High attractiveness / Low strength cell: Selective.
Source: CSIMarket API, trailing 12 months. Each axis score is a simple 1(low)/2(medium)/3(high) average across its three inputs -- a transparent, disclosed simplification, not a validated academic scoring model.
United Fire Group Inc's SWOT
Every point below is a fixed rule applied to a metric already shown elsewhere on this page (Market Structure, Profitability, Valuation, Run-Rate, Stock Performance, Quality Breadth) not an independent strategic assessment. A blank quadrant means no rule was met, not that none apply.Strengths
- Latest-quarter revenue run-rate is accelerating (+4.2% annualized vs trailing 12 months).
- Outperforming the U.S.A. 500 over the trailing 12 months.
Weaknesses
- Low relative market share vs the industry leader (0.01x).
Opportunities
No rule matched.
Threats
No rule matched.
Methodology: see Methodology: SWOT Analysis.
United Fire Group Inc's Financial Strength vs Peers Comparison
Quick ratio, working capital, debt to equity and asset turnover, trailing 12 months| Company | Quick Ratio | Working Capital | Debt / Equity |
|---|---|---|---|
| United Fire Group Inc | 0.11 | 0.27 | 0.08 |
| Progressive Corp | 0.06 | 1.06 | 0.24 |
| Travelers Companies inc | 0.01 | 1.08 | 0.29 |
| The Cigna Group | 0.12 | 0.82 | 0.76 |
| Aon Plc | 0.06 | 1.06 | 1.86 |
| Allstate Corp | 0.02 | 0.15 | 0.25 |
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Quick ratio = cash / current liabilities; working capital ratio = current assets / current liabilities; asset turnover = revenue / total assets. Peers in the Blank Checks industry are excluded.
United Fire Group Inc's Revenue and Income Growth vs Peers
Quarterly revenue and net income growth, year over year and quarter over quarter| Company | Period | Revenue Y/Y | Income Y/Y |
|---|---|---|---|
| United Fire Group Inc | Q2 2026 | +14.4 % | +45.4 % |
| Progressive Corp | Q3 2026 | +3.0 % | -2.8 % |
| Travelers Companies inc | Q3 2026 | -0.5 % | +1.5 % |
| The Cigna Group | Q2 2026 | +6.7 % | +22.4 % |
| Aon Plc | Q3 2026 | +2.6 % | +1.3 % |
| Allstate Corp | Q2 2026 | +11.8 % | +55.8 % |
| PEERS TOTAL | +6.4 % | +37.3 % |
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Growth is shown only where both periods are positive. Peers in the Blank Checks industry are excluded.
United Fire Group Inc's Peers' Costs of Sales and Capital Expenditures
Context for revenue growth: peer costs and capex, year over year and quarter over quarter| Company | Period | Costs Y/Y | Capex Y/Y |
|---|---|---|---|
| United Fire Group Inc | Q2 2026 | - | -70.3 % |
| Progressive Corp | Q3 2026 | +1,016.0 % | +75.8 % |
| Travelers Companies inc | Q3 2026 | +0.4 % | - |
| The Cigna Group | Q2 2026 | +6.4 % | - |
| Aon Plc | Q3 2026 | - | +36.2 % |
| Allstate Corp | Q2 2026 | +6.1 % | - |
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United Fire Group Inc's Returns and Turnover vs Peers
ROA, ROI and ROE (trailing 12 months), receivables and inventory turnover| Company | ROA | ROI | ROE |
|---|---|---|---|
| United Fire Group Inc | 3.63% | 7.28% | 14.96% |
| Progressive Corp | 9.34% | 10.98% | 35.44% |
| Travelers Companies inc | 5.82% | 8.95% | 26.20% |
| The Cigna Group | 4.44% | 6.84% | 16.41% |
| Aon Plc | 7.15% | 9.96% | 40.15% |
| Allstate Corp | 10.88% | 16.50% | 43.12% |
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ROA = net income / total assets; ROI = net income / investments; ROE = net income / equity; turnover ratios use trailing 12 month revenue (receivables) and cost of sales (inventory).
United Fire Group Inc's Valuation vs Peers
P/E, price to sales, PEG, price to cash flow and price to book| Company | P/E | Price / Sales |
|---|---|---|
| United Fire Group Inc | 9.15 | 0.87 |
| Progressive Corp | 11.82 | 1.49 |
| Travelers Companies inc | 10.78 | 1.76 |
| The Cigna Group | 12.95 | 0.29 |
| Aon Plc | 19.10 | 4.15 |
| Allstate Corp | 5.39 | 0.99 |
| PEERS AVERAGE | 5.94 | 0.81 |
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P/E = price / diluted EPS (trailing 12 months); PEG = P/E divided by EPS growth; the average row divides the peers' combined market cap by their combined income, sales, cash flow and equity.