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Hooker Furnishings Corporation  (NASDAQ: HOFT)

Hooker Furnishings's

Competitiveness




 

HOFT Sales vs. its Competitors Q1 2026



Comparing the current results to its competitors, Hooker Furnishings reported Revenue decrease in the 1 quarter 2026 year on year by -19.6 %, despite the revenue increase by the most of its competitors of 5.07 %, recorded in the same quarter.

List of HOFT Competitors

With a net margin of 1.55 % Hooker Furnishings reported lower profitability than its competitors.

More on HOFT Profitability Comparisons



Revenue Growth Comparisons




Net Income Comparison


Hooker Furnishings Corporation achieved net profit of $1.06 millions compared to a net loss of $-3.05 millions recorded in the same quarter a year ago.

<<  HOFT Stock Performance Comparisons


Hooker Furnishings's Comment on Competition and Industry Peers


The furniture industry is highly competitive and includes a large number of foreign and domestic manufacturers and importers, none of which dominates the market in our price points. While the markets in which we compete include a large number of relatively small and medium-sized manufacturers, certain competitors have substantially greater sales volumes and financial resources than we do. U.S. imports of furniture produced overseas, such as from China and other Asian countries, have stabilized in recent years.

The primary competitive factors for home furnishings in our price points include price, style, availability, service, quality and durability. We believe our design capabilities, ability to import and/or manufacture upholstered furniture, product value, longstanding customer and supplier relationships, significant sales, distribution and inventory capabilities, ease of ordering, financial strength, experienced management and customer support are significant competitive advantages.

 

 





  

Overall company Market Share Q1 2026

Overall company, revenue fell by -19.6 % and company lost market share, to approximately 0.05 %.




<<  More on HOFT Market Share.
 
*Market share is calculated based on total revenue.





Publicly Traded Peers of Hooker Furnishings Corporation




Williams sonoma Inc
Share Performance



+9.11%
This Quarter



Williams sonoma Inc
Profile

Williams Sonoma Inc's business model revolves around offering a diverse range of high-quality home furnishings, kitchenware, and specialty food items through its various retail brands and e-commerce channels. They focus on delivering exceptional customer experiences, providing expert product knowledge, and maintaining strong supplier relationships to continually innovate and satisfy their customers' needs.

More about Williams sonoma Inc 's Market Share

Market Cap. Revenues TTM Net Income TTM
$ 26,408.291 mill. $ 8,004.498 mill. $ 1,179.083 mill.


Virco Mfg Corporation
Share Performance



-2.15%
This Quarter



Virco Mfg Corporation
Profile

Virco Mfg Corporation operates based on a business model that focuses on the manufacturing and distribution of furniture for educational institutions. The company offers a wide range of products such as desks, chairs, tables, and storage solutions specifically designed for classrooms and other educational settings. By catering to this niche market, Virco Mfg Corporation aims to provide essential and durable furniture that enhances the learning environment for students and educators alike.

More about Virco Mfg Corporation's Market Share

Market Cap. Revenues TTM Net Income TTM
$ 92.976 mill. $ 194.837 mill. $ 18.135 mill.


Target Corporation
Share Performance



+77.14%
One Year



Target Corporation
Profile

Target Corporations business model revolves around a multi-channel retail approach, featuring a diverse product assortment that includes apparel, home goods, electronics, and groceries. The company aims to enhance the shopping experience through both physical stores and online platforms, ensuring convenience and accessibility for customers. Target emphasizes quality at competitive prices while maintaining a stylish image, bolstered by exclusive partnerships with various brands and designers to attract a broad customer demographic.

More about Target Corporation's Market Share

Market Cap. Revenues TTM Net Income TTM
$ 74,637.250 mill. $ 106,377.000 mill. $ 3,450.000 mill.


Hg Holdings Inc
Share Performance



-16.67%
This Quarter



Hg Holdings Inc
Profile

Hg Holdings Inc operates using a diversified business model that focuses on investing in and acquiring various companies across different industries. They aim to enhance the long-term value of their portfolio companies by providing strategic guidance, operational support, and capital resources. Hg Holdings Inc consistently seeks opportunities for growth, efficiency, and profitability within its acquired companies to generate sustainable returns for its stakeholders.

More about Hg Holdings Inc 's Market Share

Market Cap. Revenues TTM Net Income TTM
$ 19.148 mill. $ 15.830 mill. $ 2.486 mill.


Millerknoll Inc
Share Performance



+20.48%
This Year



Millerknoll Inc
Profile

Millerknoll Inc operates under a direct-to-consumer business model, selling a wide range of customizable home furniture and decor products. By bypassing traditional brick-and-mortar retail channels, the company focuses on selling its products directly to customers through its online platform, offering convenience, affordability, and a personalized shopping experience. The company also emphasizes sustainability by using eco-friendly materials and manufacturing processes.

More about Millerknoll Inc 's Market Share

Market Cap. Revenues TTM Net Income TTM
$ 1,525.077 mill. $ 3,840.400 mill. $ 95.700 mill.

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Sources: Hooker Furnishings Corporation’s official press releases and regulatory filings; CSIMarket.com’s market research; and the financial filings and press releases of other companies cited in this report.
Updated on:
Focus of this report: publicly traded companies.
For your research, we’ve provided 10 tables on Hooker Furnishings Corporation versus competitors, including market share analysis.
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