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Figs Inc's Competitiveness

A competitive positioning analysis and financial ratio benchmarking of Figs Inc (FIGS) against its publicly traded competitors: sales growth, net income, profitability, valuation and market share, plus each peer's market capitalization, revenue, income and employees. Free below: the top 5 peers. Subscriber access adds the full competitor list and CSV downloads.

Peer Data As of Q2 2026
Competitors Tracked
2
Publicly traded peers
Peer Group Market Share
5.09 %
vs 4.27 % a year ago
Revenue Growth Y/Y
29.15 %
Peers: 7.31 %
Net Margin
14.43 %
Peers: 0.01 %

Key Findings: Figs Inc vs Its Competitors

  • TTM: Trailing 12-month revenue of 710M vs 13,478M combined for tracked competitors (5.0% combined share).
  • Trending: Latest-quarter revenue run-rate is accelerating (+10.8% annualized vs trailing 12 months), vs accelerating (+8.8%) for its tracked peer group.
  • Growth: Figs Inc generated 29.2% revenue growth year over year in Q2 2026, vs 7.3% for its tracked competitors combined.
  • Profitability: Its 14.4% net margin compares with 0.0% for the peer group.
  • Scale: Figs Inc ranks #18 of 49 companies by market capitalization in the Apparel, Footwear & Accessories industry, holding 1.0% of industry market cap.
  • Peer revenue share: Figs Inc accounted for 5.1% of combined revenue among its tracked peer group, up from 4.3% a year earlier.
  • Peer differentiation: Revenue per employee of $1.83M compares with $0.70M for the peer group (2.6x).

Every figure above is sourced and cited in detail further down this page (Market Structure, Profitability & Cost Structure, Productivity vs Peers).

FIGS Sales vs. its Competitors, Q2 2026

Figs Inc reported revenue growth of 29.15 % year on year in Q2 2026, above its competitors' combined revenue growth of 7.31 %.

With a net margin of 14.43 %, Figs Inc achieved higher profitability than its competitors (0.01 %).

Figs Inc generated 5.09 % of the combined sales of its peer group, up from 4.27 % a year earlier.

API endpoints for this dataset
https://api.csimarket.com/api/v1/companies/FIGS/competitors
https://api.csimarket.com/api/v1/companies/FIGS/relationships
https://api.csimarket.com/api/v1/companies/FIGS/similar
Programmatic access for models, analytics, and integration workflows.

Figs Inc vs. its Competitors, Q2 2026

Revenue growth, year on year

Figs Inc +29.2 %
Competitors combined +7.3 %

Net income growth, year on year

Figs Inc +299.8 %
Competitors combined -98.7 %

Net margin

Figs Inc +14.4 %
Competitors combined +0.0 %

Revenue run-rate vs trailing 12 months

Figs Inc +10.8 %
Competitors combined +8.8 %

TTM net margin

Figs Inc +8.7 %
Competitors combined -2.3 %

TTM = trailing twelve months. Run-rate annualizes the latest quarter (×4) and compares it to TTM. In millions of $. High-Confidence Competitors are named as a competitor directly in an SEC filing; Similar-Size Competitors are the closest peers by market-cap rank within the same industry; Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC, all independent of the competitor list.

Competitor Financial Benchmarking - TTM Commercial

TTM revenue, latest-quarter run-rate and net income/margin benchmarked across Figs Inc and its 4 competitor groupings. Available under Commercial License.

Entity TTM Revenue Latest Q ×4 Rev Run-rate vs TTM TTM Net Income TTM Net Margin
Figs Inc $12,345M $12,345M +12.3% · Accelerating $1,234M 12.3%
Competitors combined $12,345M $12,345M +12.3% · Accelerating $1,234M 12.3%
High-Confidence Competitors (1) $12,345M $12,345M +12.3% · Accelerating $1,234M 12.3%
Similar-Size Competitors (9) $12,345M $12,345M +12.3% · Accelerating $1,234M 12.3%
Similar Growth & Profitability (3) $12,345M $12,345M +12.3% · Accelerating $1,234M 12.3%
Competitor Financial Benchmarking

TTM revenue, run-rate and net margin benchmarking across Figs Inc's competitor groups requires a Commercial License.

For context: the Apparel, Footwear & Accessories industry grew revenue 8.8% year over year, combined, vs 29.2% for Figs Inc. Figs Inc's share of combined industry revenue moved from 0.22% to 0.27%, a gain of 0.04 percentage points.

Figs Inc's Competitor Quality Breadth

Share of each group, trailing 12 months: profitable (net margin > 0), expanding (revenue growth > 0), growing faster than the industry's own median, and financially distressed (Piotroski F-Score of 2 or below).

Entity Profitable Expanding Above Industry Growth Distressed
Figs Inc Yes Yes Yes No
Competitors combined (2) 50% 50% 50% 100%
High-Confidence Competitors (1) 100% 0% 0% 100%
Similar-Size Competitors (10) 80% 70% 50% 22%
Similar Growth & Profitability (8) 87.50 % (7 of 8) 100.00 % (8 of 8) 100.00 % (8 of 8) 25.00 % (2 of 8)

Source: CSIMarket API, trailing 12 months. Altman Z-Score is not shown here: it is not populated in the underlying data for any company. Percentages are of companies in each group that report the relevant metric, not of the full group size.

Market Share of the Peer Group, Q2 2026

5.1%market share
  • Figs Inc5.1%
  • Competitors combined94.9%

Share of combined quarterly revenue of Figs Inc and its 2 tracked competitors.

See Figs Inc's full market share breakdown »

FIGS Stock Performance relative to its Competitors

FIGS Competitors (weighted) Percent change over the selected range

Figs Inc's Share Price Performance vs Peer Groups

Trailing 12-month total share price return, and the share of each group that outperformed the U.S.A. 500 over the same period. Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC.
0%beat U.S.A. 500
Competitors Combined
(0 of 2)
0%beat U.S.A. 500
High-Confidence
(0 of 1)
10%beat U.S.A. 500
Similar-Size
(1 of 10)
28.6%beat U.S.A. 500
Similar Growth & Profitability
(2 of 7)
Entity TTM Share Price Return
(group: median)
vs U.S.A. 500
Figs Inc 114.90 % Outperformed
Competitors combined (2) 40.4% 63.2%
High-Confidence Competitors (1) 40.4% 63.2%
Similar-Size Competitors (10) 40.4% 63.2%
Similar Growth & Profitability (7) 40.4% 63.2%
Peer Group Share Price Returns

TTM share price return and U.S.A. 500 outperformance for Figs Inc's competitor groups requires a Commercial License.

Source: CSIMarket API (daily market-structure computation). Outperformance is trailing-12-month total return vs the U.S.A. 500 over the same window, not risk-adjusted.

FIGS Stock Performance relative to High-Confidence Competitors

FIGS High-Confidence Competitors (equal-weighted, 1) Percent change over the selected range

FIGS Stock Performance relative to Similar-Size Competitors

FIGS Similar-Size Competitors (equal-weighted, 10) Percent change over the selected range

FIGS Stock Performance relative to Similar Growth & Profitability Competitors

FIGS Similar Growth & Profitability Competitors (equal-weighted, 8) Percent change over the selected range

5 Best-Performing Tracked Competitors, Trailing 12 Months

#CompetitorTTM Share Price Returnvs U.S.A. 500
1 Superior Group Of Companies Inc 282.9% Outperformed
2 Wayfair inc 282.9% Outperformed
Best-Performing Competitor Returns

TTM share price return and U.S.A. 500 outperformance for Figs Inc's best-performing tracked competitors requires a Commercial License.

Source: CSIMarket API, trailing 12 months.

Figs Inc's Comment on Competition and Industry Peers

The healthcare apparel industry is competitive, with factors such as product quality, innovation, style, price, brand image, distribution model, customer experience, and service influencing market dynamics. The company faces competition from wholesalers including Barco Uniforms, Landau Uniforms, and Superior Group of Companies; aggregated retailers such as Scrubs & Beyond and Uniform Advantage; and direct-to-consumer brands like Jaanuu, Mandala, and Fabletics. Additionally, large diversified apparel brands with established sales, manufacturing, and distribution infrastructure may also enter the healthcare apparel market. The company identifies its competitive advantages as technical product innovation, a focus on empowering healthcare professionals, a high-quality brand image, a digitally native direct-to-consumer distribution strategy supported by Community Hubs, and greater relative scale compared to other direct-to-consumer companies.

Publicly Traded Peers of Figs Inc

Revenue and income for trailing 12 months, in millions of $, except employees
Company Market Cap Revenues Income Employees
Figs Inc 2,743.66 710.05 61.92 388
Wayfair inc 13,457.40 12,904.00 -321.00 12,800
Superior Group Of Companies Inc 190.82 573.76 8.26 6,520
SUBTOTAL 16,391.88 14,187.81 -250.82 19,708

Sources: Figs Inc's official press releases and regulatory filings; CSIMarket.com's market research; and the financial filings and press releases of the other companies cited.
Updated on:
Focus of this report: publicly traded companies. Ten additional tables on Figs Inc versus competitors, including market share analysis, are in the navigation menu under Competition. To download the tables, please subscribe.

Figs Inc's Competitors Named by the Company

Competitive relationships identified from SEC filings and corroborating sources, each with a basis and confidence.
Competitor Basis Confidence Active Sources
Superior Group of Companies Named by the company 85% 2022 to 2026 3
Jaanuu Named by the company 85% 2022 to 2026 3
Uniform Advantage Named by the company 85% 2022 to 2026 3
Careismatic Brands Named by the company 85% 2022 to 2026 3
Scrubs & Beyond Named by the company 85% 2022 to 2026 3
Landau Uniforms Named by the company 85% 2022 to 2026 3
Fabletics Named by the company 85% 2022 to 2026 3
Barco Uniforms Named by the company 85% 2022 to 2026 3
Mandala Named by the company 85% 2022 to 2026 3
Wayfair inc Named by the company 85% 2022 to 2026 3
Competitor Evidence Detail

Filing basis, confidence, active dates and source counts for Figs Inc's named competitors require a Commercial License.

Methodology: relationships are extracted from SEC filings (named-competitor disclosures) and corroborating sources. Named by the company = explicitly disclosed as a competitor; Inferred = derived from corroborating signals. Confidence reflects evidence strength.

Figs Inc's Business Segment Mix vs Peers

Revenue by operating segment or division, as named and reported by each company. Segment names are the filer's own and are not standardized across companies. Do not assume a same-named or similarly-named segment is defined identically between two companies. Shares are of each company's own total revenue and are not required to sum to 100% (intersegment revenue, unallocated items).
Company Largest Segment 2nd Segment 3rd Segment
Wayfair inc US 88.80 % International 11.20 % -
Superior Group Of Companies Inc Branded Products 66.55 % Healthcare Apparel 18.42 % Contact Centers 15.62 %

Source: operating segment revenue as reported in each company's SEC filings (10-K/10-Q), via the CSIMarket API, leaf-level reportable segments only (parent roll-up segments are excluded where sub-segments are separately disclosed).

Figs Inc's Productivity vs Peers Comparison

Revenue and income per employee, trailing 12 months, in $; market cap in millions of $
CompanyMarket CapRevenue / EmployeeIncome / Employee
Figs Inc 2,744 1,830,028 159,588
Wayfair inc 13,457 1,008,125 -25,078
Superior Group Of Companies Inc 191 87,999 1,267
PEERS TOTAL 13,648 697,606 -16,187

Figs Inc's Geographic Revenue Exposure vs Peers

Revenue by country/region as reported in each company's most recent filing. Disclosure granularity varies by filer (some report by country, others by broad region) and is shown as disclosed.
Company Largest Market 2nd Market 3rd Market
Figs Inc United States 82.61 % Non-US 17.77 % -

Source: revenue geography as reported in each company's SEC filings (10-K/10-Q), via the CSIMarket API. Percentages are of that company's own total consolidated revenue for its most recent reported period.

Figs Inc's Position in Industry Market Structure

Market-capitalization share and concentration across all 45 companies in Figs Inc's industry classification, broader than the peer set above. Market cap in millions of $.

Figs Inc ranks #18 of 45 companies by market capitalization in its industry, holding 0.96 % of total industry market cap. The industry's Herfindahl-Hirschman Index (HHI) is 1,372, indicating a unconcentrated market structure (U.S. antitrust guidance: below 1,500 unconcentrated, 1,500 to 2,500 moderately concentrated, above 2,500 highly concentrated).

Rank Company Market Cap Industry Share
1 Cintas Corporation 81,633 28.33 %
2 Nike Inc 53,160 18.45 %
3 Tapestry Inc 24,156 8.38 %
4 Ralph Lauren Corporation 21,830 7.58 %
5 Amer Sports Inc 1,234 5.2%
6 Lululemon Athletica Inc 1,234 5.2%
7 Deckers Outdoor Corp 1,234 5.2%
8 On Holding Ag 1,234 5.2%
9 Levi Strauss and Co 1,234 5.2%
10 Gildan Activewear Inc 1,234 5.2%
18 Figs Inc 2,763 0.96 %
Full Industry Market Structure

Market cap and industry share for the rest of Figs Inc's industry peers requires a Commercial License.

Source: CSIMarket API (daily market-structure computation) across CSIMarket's industry classification, market capitalization as of 2026-09-29.

Figs Inc's Same-Size Peers & Stock Performance

Peers chosen by closeness in market-cap rank within the same industry classification (not the named-competitor list above). Trailing 12-month total return, 3-month price momentum, beta and Sharpe ratio vs the broad U.S. market.
Rank Company Market Cap TTM Return 3M Momentum Beta Sharpe (1Y)
13 V F Corporation 5,657 -2.99 % -13.39 % 1.89 0.09
14 Kontoor Brands Inc 3,562 -20.28 % -26.35 % 1.08 -0.60
15 Pvh Corp 3,491 -12.74 % -1.44 % 1.38 -0.17
16 Steven Madden Ltd 3,234 32.69 % 12.84 % 1.34 0.76
17 Columbia Sportswear Company 1,234 12.3% 4.5% 1.10 0.80
18 Figs Inc 2,763 114.87 % 43.32 % 1.03 1.66
19 Albany International Corp 1,234 12.3% 4.5% 1.10 0.80
20 Capri Holdings Ltd 1,234 12.3% 4.5% 1.10 0.80
21 Wolverine World Wide Inc 1,234 12.3% 4.5% 1.10 0.80
22 G Iii Apparel Group Ltd 1,234 12.3% 4.5% 1.10 0.80
23 Carter s Inc 1,234 12.3% 4.5% 1.10 0.80
Full Same-Size Peer Performance

Market cap, return, momentum, beta and Sharpe ratio for the rest of Figs Inc's same-size peers requires a Commercial License.

Source: CSIMarket API (daily market-structure computation); returns and risk metrics as of 2026-09-29. Beta and Sharpe ratio are versus the broad U.S. equity market, not this industry.

Figs Inc's Profitability & Cost Structure

Trailing 12-month margins from SEC-filed financials. Operating margin is compared to the Apparel, Footwear & Accessories industry median; gross margin, EBITDA margin and capital intensity are compared to the live industry average (58 companies). See the full Apparel, Footwear & Accessories industry profitability benchmarks.
Metric Company Industry Difference
Gross Margin 68.91 % 47.01 % (avg) +21.9 pp
Operating Margin 9.60 % industry median +3.4 pp
EBITDA Margin 12.27 % 3.73 % (avg) +8.5 pp
Capital Intensity (Capex / Revenue) 1.52 % 3.06 % (avg) -1.5 pp

Source: CSIMarket API, trailing 12 months. SG&A and R&D as a share of revenue have limited coverage as this data is backfilled and appear only where reported. Higher capital intensity is not inherently negative; it reflects the industry's asset requirements.

Figs Inc's Valuation vs Competitive Position

Valuation multiples vs the Apparel, Footwear & Accessories industry average (58 companies, excluding loss-making/negative-equity outliers), alongside returns on capital for context on whether a premium or discount lines up with measurably stronger or weaker returns. See the full Apparel, Footwear & Accessories industry valuation benchmarks.
Metric Company Industry Average Difference
P/E 34.6x 19.0x +15.7x
EV / EBITDA 22.9x 12.9x +10.1x
P/B 5.2x 2.7x +2.4x
Return on Equity 14.37 % industry aggregate -12.45 %
Return on Invested Capital 7.11 % 2.80 % (avg) 4.31 %

Source: CSIMarket API, trailing 12 months. A valuation premium or discount is not, by itself, a judgment of over- or under-valuation. Compare it against the return and growth context shown elsewhere on this page.

Figs Inc's Multi-Year Financial Trajectory

Fiscal-year revenue growth, operating margin, return on invested capital and P/E, as reported in SEC filings.
Metric 20212022202320242025
Revenue Growth --7.74 %1.77 %13.74 %
Operating Margin -7.45 %6.25 %0.41 %6.05 %
Return on Invested Capital -6.41 %4.75 %0.27 %4.22 %
P/E -60.3x56.8x273.8x-

Source: CSIMarket API, fiscal-year figures. P/E is this company's own historical ratio at each fiscal year end and can swing sharply around an earnings trough: that is real, not a data error.

Figs Inc's Strategic Group Map

Every company in Figs Inc's industry and named-competitor list, plotted by trailing 12-month revenue growth and operating margin. Figs Inc is shown in red; its closest peers by combined growth, margin and ROIC (the Similar Growth & Profitability group above) are labeled.

Revenue Growth (TTM, %)Operating Margin (%)ONONKTBASFigs IncSKXSHOOAPEXGOOSJRSH

Source: CSIMarket API, trailing 12 months. Extreme outlier values (from near-zero-revenue companies) are excluded from the plotted cloud but never from the highlighted company or its labeled peers.

Figs Inc's BCG Growth-Share Matrix

Relative market share (vs Figs Inc's largest competitor by market cap) against industry revenue growth, using the standard textbook thresholds (1.0x share, 10% growth) a common framework, not a precision instrument.

Question Mark Star Dog Cash Cow Relative Market Share (vs largest competitor) Industry Revenue Growth (%) Figs Inc

Figs Inc falls in the Dog quadrant: relative market share of 0.03x vs its largest competitor, in an industry growing revenue 5.8% (median, trailing 12 months).

Source: CSIMarket API (market-cap share and industry revenue growth). The 10% growth and 1.0x share lines are standard textbook thresholds, not derived from this industry's own distribution.

Figs Inc's Competitive Forces (Porter's Five Forces)

Only the forces this data can support honestly are shown; the other three are marked as such rather than guessed.
Force Assessment Basis
Competitive Rivalry High Industry HHI of 1,372 (see Industry Market Structure & Concentration above)
Barriers to Entry Lower than typical for the industry Capital intensity (capex / revenue) of 1.52 % vs industry average 3.06 % (see Profitability & Cost Structure above)
Supplier Power Not covered on this page See Figs Inc's dedicated suppliers page for concentration and dependency data
Buyer Power Not covered on this page See Figs Inc's dedicated customers page for concentration and dependency data
Threat of Substitutes - No systematic data source for cross-product substitution exists in this system; not estimated

Note: this is a partial, data-grounded application of the framework, not a complete strategic assessment. Rivalry and barriers-to-entry readings are mechanical translations of the HHI and capital-intensity figures shown elsewhere on this page, not independent judgments.

Figs Inc's Industry Attractiveness & Competitive Strength

A CSIMarket composite, not a standard field: each axis is an equal-weighted average of three factors already shown elsewhere on this page (industry growth, industry profitability and rivalry for attractiveness; relative market share, profitability and growth vs industry for strength). Disclosed as a designed methodology, not a precision measurement.

High Strength
Medium Strength
Low Strength
High Attractiveness
Invest / Grow
Invest / Grow
Selective
Medium Attractiveness
Invest / Grow
Selective
Harvest
Low Attractiveness
Selective
Harvest Figs Inc
Harvest / Divest

Figs Inc falls in the Low attractiveness / Medium strength cell: Harvest.

Source: CSIMarket API, trailing 12 months. Each axis score is a simple 1(low)/2(medium)/3(high) average across its three inputs -- a transparent, disclosed simplification, not a validated academic scoring model.

Figs Inc's SWOT

Every point below is a fixed rule applied to a metric already shown elsewhere on this page (Market Structure, Profitability, Valuation, Run-Rate, Stock Performance, Quality Breadth) not an independent strategic assessment. A blank quadrant means no rule was met, not that none apply.

Strengths

  • Latest-quarter revenue run-rate is accelerating (+10.8% annualized vs trailing 12 months).
  • Outperforming the U.S.A. 500 over the trailing 12 months.

Weaknesses

  • Return on equity 12.5 points below the industry aggregate.
  • Low relative market share vs the industry leader (0.03x).

Opportunities

  • A meaningful share of tracked competitors (100.00 %) show financial-distress signals, a possible opening to gain share.

Threats

No rule matched.

Methodology: mechanical, rule-based SWOT. Each bullet reuses a figure already sourced and cited elsewhere on this page; nothing here is generated narrative or independent analyst judgment.

Figs Inc's Financial Strength vs Peers Comparison

Quick ratio, working capital, debt to equity and asset turnover, trailing 12 months
CompanyQuick RatioWorking CapitalDebt / EquityAsset Turnover
Figs Inc 0.89 5.02 - 1.25
Wayfair inc 0.54 0.80 - 4.16
Superior Group Of Companies Inc 0.21 2.73 0.47 1.39

Quick ratio = cash / current liabilities; working capital ratio = current assets / current liabilities; asset turnover = revenue / total assets. Peers in the Blank Checks industry are excluded.

Figs Inc's Revenue and Income Growth vs Peers

Quarterly revenue and net income growth, year over year and quarter over quarter
CompanyPeriodRevenue Y/YRevenue Q/QIncome Y/YIncome Q/Q
Figs Inc Q2 2026+29.1 %+23.4 %+299.8 %+351.3 %
Wayfair inc Q2 2026+7.5 %+20.1 %--
Superior Group Of Companies Inc Q2 2026+2.6 %+4.9 %-21.3 %+46.4 %
PEERS TOTAL+8.2 %+19.6 %+20.9 %-

Growth is shown only where both periods are positive. Peers in the Blank Checks industry are excluded.

Figs Inc's Peers' Costs of Sales and Capital Expenditures

Context for revenue growth: peer costs and capex, year over year and quarter over quarter
CompanyPeriodCosts Y/YCosts Q/QCapex Y/YCapex Q/Q
Figs Inc Q2 2026-2.5 %-4.4 %+138.9 %+7.3 %
Wayfair inc Q2 2026+7.3 %+19.7 %+100.0 %+4.0 %
Superior Group Of Companies Inc Q2 2026+3.4 %+3.6 %-17.0 %+131.5 %

Figs Inc's Returns and Turnover vs Peers

ROA, ROI and ROE (trailing 12 months), receivables and inventory turnover
CompanyROAROIROEReceivables TurnoverInventory Turnover
Figs Inc 10.91%11.72%14.37%60.401.64
Wayfair inc ---85.60119.02
Superior Group Of Companies Inc 2.00%2.60%4.28%6.033.66

ROA = net income / total assets; ROI = net income / investments; ROE = net income / equity; turnover ratios use trailing 12 month revenue (receivables) and cost of sales (inventory).

Figs Inc's Valuation vs Peers

P/E, price to sales, PEG, price to cash flow and price to book
CompanyP/EPrice / SalesPEGP/CFPrice / Book
Figs Inc 42.613.860.1147.566.20
Wayfair inc -1.04---
Superior Group Of Companies Inc 23.270.330.99108.360.99
PEERS AVERAGE-1.16--

P/E = price / diluted EPS (trailing 12 months); PEG = P/E divided by EPS growth; the average row divides the peers' combined market cap by their combined income, sales, cash flow and equity.

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