Marriott International Inc (MAR) Quarterly and Annual Segment Results by Country and Region - CSIMarket
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Marriott International Inc  (NASDAQ: MAR)

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Description of Marriott International Inc's Business Segments


As of October 2023, Marriott International Inc. remains a global leader in the hospitality industry, providing a diverse portfolio of hospitality brands and services designed to meet a range of guest needs from luxury to budget accommodations. Here is an extensive overview of the segments, products, and services that Marriott offers.

Full-Service Lodging

1. Marriott Hotels & Resorts
- This flagship brand encompasses a wide range of full-service hotels primarily catering to business and leisure travelers. Hotels typically offer:
- Room counts ranging from 400 to 700.
- Internet access, swimming pools, fitness centers, and parking facilities.
- Extensive conference and meeting facilities, along with dining options such as restaurants and lounges.

2. JW Marriott Hotels & Resorts
- Targeted at discerning luxury travelers, JW Marriott provides:
- Elevated amenities including larger rooms with upscale decor.
- Premium business and fitness centers along with enhanced spa offerings.
- A 24-hour room service, bespoke dining experiences, and personalized guest services.

3. Marriott Conference Centers
- Focused on meeting and conference groups, these centers include features like:
- Expanded meeting spaces and high-capacity banquet facilities.
- Recreational options aimed at enhancing the meeting experience.
- Some facilities are exclusive to sponsoring organizations while others are open to outside groups.

4. The Ritz-Carlton
- A hallmark of luxury, Ritz-Carlton offers:
- Exquisite architecture and high-quality facilities with 250 to 400 rooms.
- Access to high-end dining, personalized services, and leisure amenities such as golf courses and health spas.

5. Renaissance Hotels
- Positioned as a stylish and quality-tier brand aimed at both business and leisure travelers, Renaissance Hotels offer:
- Unique decor and ambiance, meeting facilities, and well-appointed guest rooms.
- Various recreational facilities at their resort properties.

6. Bulgari Hotels & Resorts
- In collaboration with Bulgari, this luxury brand includes high-profile properties in prestigious locations, featuring:
- Opulent designs and world-class amenities tailored for discerning guests.

Select-Service Lodging

1. Courtyard by Marriott
- This upper-moderate price brand serves business and leisure travelers and boasts:
- 90 to 150 rooms with amenities such as complimentary Wi-Fi, dining options, and exercise facilities.
- A relaxed, residential atmosphere with functional guest services.

2. Fairfield Inn & Suites
- Focused on providing value to budget-conscious travelers:
- Typically features 60 to 140 rooms with essential amenities like complimentary breakfast and a friendly atmosphere.

3. SpringHill Suites
- An all-suite hotel concept designed for extended stays and families:
- Offers rooms larger than standard hotel rooms, kitchen facilities, free breakfast, and other amenities aimed at both leisure and business guests.

Extended-Stay Lodging

1. Residence Inn
- The leading brand in extended-stay lodging, targeting guests on long-term trips:
- Accommodates guests in spacious suites equipped with full kitchens and living areas.
- Emphasizes community living with complimentary breakfasts and social events.

2. TownePlace Suites
- Aimed at guests staying five nights or more:
- Includes studio and suite options with fully equipped kitchens and residential-style living areas.
- Offers convenient amenities like laundry services and fitness facilities.

3. Marriott ExecuStay
- Provides furnished corporate apartments for extended stays:
- Focused on corporate housing solutions, with properties available through short-term lease agreements.

4. Marriott Executive Apartments
- Catering to international business travelers needing long-term housing solutions:
- Properties that provide quality serviced apartments for stays typically over 30 days, available in various countries.

Timeshare

1. Marriott Vacation Club International (MVCI)
- Develops and manages vacation ownership resorts, providing options for families and leisure travelers:
- Offers full-service villas with essential amenities positioned in vacation-friendly environments.
- Facilitates trading intervals for stays within the expansive Marriott network.

2. The Ritz-Carlton Club
- A luxury fractional ownership program designed for high-net-worth individuals:
- Includes elite properties at premium destinations.

3. Marriott Grand Residence Club
- An upper-tier fractional ownership brand located in sought-after locations, promoting upscale living.

4. Horizons by Marriott Vacation Club
- A moderately priced timeshare product aimed at family vacations, primarily located in entertainment hubs.

Other Activities and Services

1. Marriott Golf
- Manages several golf courses across properties, providing guests with recreational opportunities.

2. Reservation Systems
- Operates multiple hotel reservation centers handling calls and inquiries for Marriott brands globally.

3. Sustainability Initiatives
- Engages in sustainable practices, which may include alternative fuel generation operations, although details on specific initiatives may have evolved over time.

Conclusion
Marriott International’s vast portfolio of brands, services, and specialized products enables it to cater to a diverse range of consumer preferences and market needs. The company continues to evolve its offerings to meet changing guest demographics and preferences while maintaining its commitment to quality service and hospitality.


Composition of Marriott International Inc Revenues by Segments

 
Total reportable revenue    88.68 % of total Revenue
Total reportable revenue U S Canada    74.47 % of total Revenue
Total reportable revenue EMEA    7.62 % of total Revenue
Total reportable revenue Greater China    2.28 % of total Revenue
Total reportable revenue APEC    4.31 % of total Revenue
Net fee revenues    21.54 % of total Revenue
Net fee revenues Total reportable revenue U S Canada    11.62 % of total Revenue
Net fee revenues Total reportable revenue EMEA    1.98 % of total Revenue
Net fee revenues Total reportable revenue Greater China    1.04 % of total Revenue
Net fee revenues Total reportable revenue APEC    1.56 % of total Revenue
Owned leased and other revenue    6.19 % of total Revenue
Owned leased and other revenue Total reportable revenue U S Canada    2.1 % of total Revenue
Owned leased and other revenue Total reportable revenue EMEA    1.74 % of total Revenue
Owned leased and other revenue Total reportable revenue Greater China    0.12 % of total Revenue
Owned leased and other revenue Total reportable revenue APEC    0.59 % of total Revenue
Cost reimbursement revenue    72.8 % of total Revenue
Cost reimbursement revenue Total reportable revenue U S Canada    61.06 % of total Revenue
Cost reimbursement revenue Total reportable revenue EMEA    3.97 % of total Revenue
Cost reimbursement revenue Total reportable revenue Greater China    1.14 % of total Revenue
Cost reimbursement revenue Total reportable revenue APEC    2.19 % of total Revenue
Unallocated corporate and other    11.32 % of total Revenue

Q1 three months ended (Mar 31 2026)
Revenues by Business Segments Revenues
(in millions $)
%
(of total Revenues)
Total reportable revenue 5,901.00 88.68 %
Total reportable revenue U S Canada 4,955.00 74.47 %
Total reportable revenue EMEA 507.00 7.62 %
Total reportable revenue Greater China 152.00 2.28 %
Total reportable revenue APEC 287.00 4.31 %
Net fee revenues 1,433.00 21.54 %
Net fee revenues Total reportable revenue U S Canada 773.00 11.62 %
Net fee revenues Total reportable revenue EMEA 132.00 1.98 %
Net fee revenues Total reportable revenue Greater China 69.00 1.04 %
Net fee revenues Total reportable revenue APEC 104.00 1.56 %
Owned leased and other revenue 412.00 6.19 %
Owned leased and other revenue Total reportable revenue U S Canada 140.00 2.1 %
Owned leased and other revenue Total reportable revenue EMEA 116.00 1.74 %
Owned leased and other revenue Total reportable revenue Greater China 8.00 0.12 %
Owned leased and other revenue Total reportable revenue APEC 39.00 0.59 %
Cost reimbursement revenue 4,844.00 72.8 %
Cost reimbursement revenue Total reportable revenue U S Canada 4,063.00 61.06 %
Cost reimbursement revenue Total reportable revenue EMEA 264.00 3.97 %
Cost reimbursement revenue Total reportable revenue Greater China 76.00 1.14 %
Cost reimbursement revenue Total reportable revenue APEC 146.00 2.19 %
Unallocated corporate and other 753.00 11.32 %
Total 6,654.00 100 %




Q1 three months ended (Mar 31 2026)
Revenue Growth rates by Segment Y/Y Revenue
%
Q/Q Revenue
%
Total reportable revenue 5.17 % -
Total reportable revenue U S Canada 5.47 % -
Total reportable revenue EMEA -1.36 % -
Total reportable revenue Greater China 11.76 % -
Total reportable revenue APEC 9.13 % -
Net fee revenues 12.39 % -
Net fee revenues Total reportable revenue U S Canada 9.03 % -
Net fee revenues Total reportable revenue EMEA 11.86 % -
Net fee revenues Total reportable revenue Greater China 15 % -
Net fee revenues Total reportable revenue APEC 6.12 % -
Owned leased and other revenue 14.13 % -
Owned leased and other revenue Total reportable revenue U S Canada 16.67 % -
Owned leased and other revenue Total reportable revenue EMEA 1.75 % -
Owned leased and other revenue Total reportable revenue Greater China 14.29 % -
Owned leased and other revenue Total reportable revenue APEC 11.43 % -
Cost reimbursement revenue 4.06 % -
Cost reimbursement revenue Total reportable revenue U S Canada 4.47 % -
Cost reimbursement revenue Total reportable revenue EMEA -7.69 % -
Cost reimbursement revenue Total reportable revenue Greater China 10.14 % -
Cost reimbursement revenue Total reportable revenue APEC 11.45 % -
Unallocated corporate and other 15.49 % -
Total 6.24 % -




Q1 three months ended (Mar 31 2026)
Income by Business Segments Income
(in millions $)
%
(Profit Margin)
Total 648.00 9.74 %




Q1 three months ended (Mar 31 2026)
Income Growth rates by Segment Y/Y Income
%
Q/Q Income
%
Total -2.56 % -




Annual Report on Marriott International Inc Divisions, Sales by Country

 
Net fee revenues   Net fee revenues Segment contribution to total sales 20.77 % of total Revenue
Unallocated corporate and other   Unallocated corporate and other Segment contribution to total sales 10.57 % of total Revenue
Total segment   Total segment Segment contribution to total sales 89.43 % of total Revenue
Total U S Canada   Total U S Canada Segment contribution to total sales 73.89 % of total Revenue
Total EMEA   Total EMEA Segment contribution to total sales 9.19 % of total Revenue
Total Greater China   Total Greater China Segment contribution to total sales 2.25 % of total Revenue
Total APEC   Total APEC Segment contribution to total sales 4.1 % of total Revenue
Reimbursements   Reimbursements Segment contribution to total sales 73.34 % of total Revenue
Total Non-US   Total Non-US Segment contribution to total sales 21.66 % of total Revenue
Total Non-US Reimbursements   Total Non-US Reimbursements Segment contribution to total sales 11.75 % of total Revenue
Owned leased and other   Owned leased and other Segment contribution to total sales 6.41 % of total Revenue
Total Net fee revenues U S Canada   Total Net fee revenues U S Canada Segment contribution to total sales 11.47 % of total Revenue
Total Net fee revenues EMEA   Total Net fee revenues EMEA Segment contribution to total sales 2.44 % of total Revenue
Total Net fee revenues Greater China   Total Net fee revenues Greater China Segment contribution to total sales 1 % of total Revenue
Total Net fee revenues APEC   Total Net fee revenues APEC Segment contribution to total sales 1.44 % of total Revenue
Total Owned leased and other U S Canada   Total Owned leased and other U S Canada Segment contribution to total sales 2.02 % of total Revenue
Total Owned leased and other EMEA   Total Owned leased and other EMEA Segment contribution to total sales 2.26 % of total Revenue
Total Owned leased and other Greater China   Total Owned leased and other Greater China Segment contribution to total sales 0.1 % of total Revenue
Total Owned leased and other APEC   Total Owned leased and other APEC Segment contribution to total sales 0.62 % of total Revenue
Total Reimbursements U S Canada   Total Reimbursements U S Canada Segment contribution to total sales 60.72 % of total Revenue
Total Reimbursements EMEA   Total Reimbursements EMEA Segment contribution to total sales 4.56 % of total Revenue
Total Reimbursements Greater China   Total Reimbursements Greater China Segment contribution to total sales 1.16 % of total Revenue
Total Reimbursements APEC   Total Reimbursements APEC Segment contribution to total sales 2.07 % of total Revenue


Twelve months ended 2025
MAR s Annual Revenue by Geography and Business Segments Sales
(in millions $)
%
(of total Sales)
Net fee revenues 5,438.00 20.77 %
Unallocated corporate and other 2,767.00 10.57 %
Total 26,186.00 100 %
Total segment 23,419.00 89.43 %
Total U S Canada 19,349.00 73.89 %
Total EMEA 2,407.00 9.19 %
Total Greater China 590.00 2.25 %
Total APEC 1,073.00 4.1 %
Reimbursements 19,204.00 73.34 %
Total Non-US 5,672.00 21.66 %
Total Non-US Reimbursements 3,077.00 11.75 %
Owned leased and other 1,679.00 6.41 %
Total Net fee revenues U S Canada 3,004.00 11.47 %
Total Net fee revenues EMEA 640.00 2.44 %
Total Net fee revenues Greater China 261.00 1 %
Total Net fee revenues APEC 376.00 1.44 %
Total Owned leased and other U S Canada 528.00 2.02 %
Total Owned leased and other EMEA 592.00 2.26 %
Total Owned leased and other Greater China 26.00 0.1 %
Total Owned leased and other APEC 162.00 0.62 %
Total Reimbursements U S Canada 15,900.00 60.72 %
Total Reimbursements EMEA 1,194.00 4.56 %
Total Reimbursements Greater China 304.00 1.16 %
Total Reimbursements APEC 541.00 2.07 %


Twelve months ended 2025
MAR s Annual Income by Country and Business Segments Income
(in millions $)
%
(Profit Margin)
Total 2,601.00 9.93 %

Twelve months ended 2025
Annual Revenue and Income Growth by Country and Business Segments % Y/Y Sales Growth % Y/Y Income Growth
Net fee revenues 5.18 % -
Unallocated corporate and other 9.63 % -
Total 4.33 % 9.52 %
Total segment 3.73 % -
Total U S Canada 3.96 % -
Total EMEA 0.04 % -
Total Greater China 1.37 % -
Total APEC 9.94 % -
Reimbursements 3.91 % -
Total Non-US 2.9 % -
Total Non-US Reimbursements 1.95 % -
Owned leased and other 8.25 % -
Total Net fee revenues U S Canada 1.8 % -
Total Net fee revenues EMEA 8.66 % -
Total Net fee revenues Greater China 4.4 % -
Total Net fee revenues APEC 8.99 % -
Total Owned leased and other U S Canada 20.82 % -
Total Owned leased and other EMEA -0.5 % -
Total Owned leased and other Greater China -3.7 % -
Total Owned leased and other APEC 14.89 % -
Total Reimbursements U S Canada 3.92 % -
Total Reimbursements EMEA -3.4 % -
Total Reimbursements Greater China -0.65 % -
Total Reimbursements APEC 9.29 % -



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