Select the Financial Report:
|
|
Select the Period:
|
|
Description of Apple Inc's Business Segments
Apple Inc. is a multinational technology company renowned for its innovative products, services, and a cohesive ecosystem that enhances user experience. The company operates primarily in several segments: iPhone, Mac, iPad, Wearables, Home and Accessories, and Services.
iPhone The iPhone is Apples flagship product and line of smartphones built on its proprietary iOS operating system. The iPhone has undergone significant developments over the years, consistently incorporating cutting-edge technology and features:
- iPhone 12 Series: Released in October and November 2020, this series included four models: iPhone 12, iPhone 12 mini, iPhone 12 Pro, and iPhone 12 Pro Max. These models marked the introduction of 5G technology, enhanced processing power with the A14 Bionic chip, improved camera systems, and a new flat-edge design reminiscent of the iPhone 4 and - iPhone 13 Series: Launched in September 2021, this series included the iPhone 13, iPhone 13 mini, iPhone 13 Pro, and iPhone 13 Pro Max. Improvements included a more powerful A15 Bionic chip, enhanced battery life, camera upgrades such as Cinematic mode for video recording, and a smaller notch for an improved display area. The Pro models featured a ProMotion display with a refresh rate of up to 120Hz.
- iPhone 14 Series: In September 2022, Apple unveiled the iPhone 14, iPhone 14 Plus, iPhone 14 Pro, and iPhone 14 Pro Max. These models featured enhanced camera capabilities, the introduction of the Dynamic Island on Pro models, and improved battery life, along with options for satellite connectivity for emergency situations.
Mac The Mac line consists of personal computers operating on the macOS platform, delivering high performance and usability tailored for creative professionals, students, and everyday users.
- MacBook Air and MacBook Pro: In November 2020, Apple launched updates for the MacBook Air, 13-inch MacBook Pro, and Mac mini, all powered by the Apple M1 chip, which provided significant performance and battery efficiency improvements.
- iMac: The redesigned iMac with M1 chip launched in May 2021 offered a colorful aesthetic, a 24-inch Retina display, and increased performance in a slim profile ideal for home and office use.
- MacBook Pro 2021: In October 2021, Apple introduced a revamped MacBook Pro in both 14-inch and 16-inch models equipped with the more powerful M1 Pro and M1 Max chips, appealing particularly to professional users requiring high-output processing capabilities.
iPad The iPad line includes versatile tablets powered by the iPadOS operating system, catering to a wide range of consumer needs from entertainment to productivity.
- iPad Air (4th Generation): Released in October 2020, it came equipped with the A14 Bionic chip and a larger display suitable for multitasking.
- iPad Pro (M1): Launched in April 2021, it features the powerful M1 chip and advanced Liquid Retina XDR display, suitable for high-end creative work.
- iPad Mini (6th Generation): Released in September 2021, it offered a compact design with powerful specifications, including the A15 Bionic chip.
Wearables, Home, and Accessories This segment encompasses various innovative devices aimed at enhancing lifestyle and integrating seamlessly with Apple's ecosystem.
- Apple Watch: The series of smartwatches based on watchOS helps users monitor health and fitness. The Apple Watch Series 7 was announced in September 2021 with a larger and more durable display.
- AirPods and Beats: Wireless audio products designed for effortless connectivity, with the introduction of AirPods Max in December 2020 for a high-fidelity sound experience, and the third-generation AirPods released in October 2021.
- HomePod and HomePod Mini: These smart speakers integrate with Siri and support smart home functionalities.
Services Apple offers a robust portfolio of services designed to enhance customer engagement and provide value across its product ecosystem.
- AppleCare: A suite of support and warranty options providing assistance with hardware repairs, software troubleshooting, and protection against accidental damage.
- Cloud Services: iCloud provides users with cloud storage solutions, synchronizing photos, documents, and other files across Apple devices and facilitating easy access.
- Digital Content and Subscriptions: Platforms like the App Store, Apple Music, Apple TV+, and Apple Arcade deliver a variety of digital content, from apps to games and streaming services.
- Payment Services: Apple Pay allows users to make easy and secure purchases through their devices, while the Apple Card offers a digitally integrated payment solution with a focus on rewards and privacy.
Through its continuous innovation across diverse segments, Apple remains a pivotal player in the technology industry, captivating consumers with its seamless ecosystem that combines hardware, software, and services.
Composition of Apple Inc Revenues by
Segments |
|
iPhone |
|
55.62 % |
of total Revenue |
Mac |
|
7.23 % |
of total Revenue |
iPad |
|
6.51 % |
of total Revenue |
Wearables Home and Accessories |
|
9.45 % |
of total Revenue |
Services |
|
21.19 % |
of total Revenue |
Americas |
|
42.36 % |
of total Revenue |
Europe |
|
27.24 % |
of total Revenue |
Greater China |
|
14.89 % |
of total Revenue |
Japan |
|
7.23 % |
of total Revenue |
Rest of Asia Pacific |
|
8.28 % |
of total Revenue |
Q1 three months ended (Dec 28 2024)
|
Revenues by Business Segments |
Revenues (in millions $) |
%
(of total Revenues) |
iPhone |
69,138.00 |
55.62 % |
Mac |
8,987.00 |
7.23 % |
iPad |
8,088.00 |
6.51 % |
Wearables Home and Accessories |
11,747.00 |
9.45 % |
Services |
26,340.00 |
21.19 % |
Americas |
52,648.00 |
42.36 % |
Europe |
33,861.00 |
27.24 % |
Greater China |
18,513.00 |
14.89 % |
Japan |
8,987.00 |
7.23 % |
Rest of Asia Pacific |
10,291.00 |
8.28 % |
Total |
124,300.00 |
100 % |
Q1 three months ended (Dec 28 2024) |
Revenue Growth rates by Segment |
Y/Y Revenue % |
Q/Q Revenue % |
iPhone |
-0.81 % |
- |
Mac |
15.51 % |
- |
iPad |
15.16 % |
- |
Wearables Home and Accessories |
-1.72 % |
- |
Services |
13.94 % |
- |
Americas |
4.4 % |
- |
Europe |
11.4 % |
- |
Greater China |
-11.08 % |
- |
Japan |
15.71 % |
- |
Rest of Asia Pacific |
1.27 % |
- |
Total |
3.95 % |
- |
Q1 three months ended (Dec 28 2024) |
Income by Business Segments |
Income (in millions $) |
%
(Profit Margin) |
Americas |
21,509.00 |
40.85 % |
Europe |
14,607.00 |
43.14 % |
Greater China |
8,160.00 |
44.08 % |
Japan |
4,314.00 |
48 % |
Rest of Asia Pacific |
4,584.00 |
44.54 % |
Total |
36,330.00 |
29.23 % |
Q1 three months ended (Dec 28 2024) |
Income Growth rates by Segment |
Y/Y Income % |
Q/Q Income % |
Americas |
5.66 % |
- |
Europe |
14.92 % |
- |
Greater China |
-5.36 % |
- |
Japan |
12.96 % |
- |
Rest of Asia Pacific |
0.11 % |
- |
Total |
- |
- |
Annual Report on Apple Inc Divisions, Sales by Country |
|
iPhone |
|
51.45 % |
of total Revenue |
Mac |
|
7.67 % |
of total Revenue |
iPad |
|
6.83 % |
of total Revenue |
Wearables Home and Accessories |
|
9.46 % |
of total Revenue |
Services |
|
24.59 % |
of total Revenue |
Americas |
|
42.72 % |
of total Revenue |
Europe |
|
25.91 % |
of total Revenue |
Greater China |
|
17.12 % |
of total Revenue |
Japan |
|
6.41 % |
of total Revenue |
Rest of Asia Pacific |
|
7.84 % |
of total Revenue |
U S |
|
36.36 % |
of total Revenue |
China |
|
17.12 % |
of total Revenue |
Other countries |
|
46.51 % |
of total Revenue |
Twelve months ended 2024
|
AAPL s Annual Revenue by Geography and Business Segments |
Sales (in millions $) |
%
(of total Sales) |
iPhone |
201,183.00 |
51.45 % |
Mac |
29,984.00 |
7.67 % |
iPad |
26,694.00 |
6.83 % |
Wearables Home and Accessories |
37,005.00 |
9.46 % |
Services |
96,169.00 |
24.59 % |
Americas |
167,045.00 |
42.72 % |
Europe |
101,328.00 |
25.91 % |
Greater China |
66,952.00 |
17.12 % |
Japan |
25,052.00 |
6.41 % |
Rest of Asia Pacific |
30,658.00 |
7.84 % |
Total |
391,035.00 |
100 % |
U S |
142,196.00 |
36.36 % |
China |
66,952.00 |
17.12 % |
Other countries |
181,887.00 |
46.51 % |
Twelve months ended 2024
|
AAPL s Annual Income by Country and Business Segments |
Income (in millions $) |
%
(Profit Margin) |
Americas |
67,656.00 |
40.5 % |
Europe |
41,790.00 |
41.24 % |
Greater China |
27,082.00 |
40.45 % |
Japan |
12,454.00 |
49.71 % |
Rest of Asia Pacific |
13,062.00 |
42.61 % |
Total |
93,736.00 |
23.97 % |
Twelve months ended 2024
|
Annual Revenue and Income Growth by Country and Business Segments |
% Y/Y Sales Growth |
% Y/Y Income Growth |
iPhone |
0.3 % |
- |
Mac |
2.14 % |
- |
iPad |
-5.67 % |
- |
Wearables Home and Accessories |
-7.13 % |
- |
Services |
12.87 % |
- |
Americas |
2.76 % |
11.81 % |
Europe |
7.46 % |
15.77 % |
Greater China |
-7.73 % |
-10.7 % |
Japan |
3.28 % |
4.76 % |
Rest of Asia Pacific |
3.52 % |
8.25 % |
Total |
2.02 % |
- |
Wearables, Home and Accessories |
- |
- |
U S |
2.61 % |
- |
China |
-7.73 % |
- |
Other countries |
5.65 % |
- |
|
|