Tupperware Brands's Competitiveness
A competitive positioning analysis and financial ratio benchmarking of Tupperware Brands (TUP) against its publicly traded competitors: sales growth, net income, profitability, valuation and market share, plus each peer's market capitalization, revenue, income and employees. Free below: the top 5 peers. Subscriber access adds the full competitor list and CSV downloads.
Key Findings: Tupperware Brands vs Its Competitors
- TTM: Trailing 12-month revenue of 1,138M vs 18,845M combined for its competitors (5.7% combined share).
- Trending: Latest-quarter revenue run-rate is decelerating (-9.0% annualized vs trailing 12 months), vs decelerating (-2.4%) for its tracked peer group.
- Growth: Tupperware Brands generated -14.5% revenue growth year over year in Q1 2023, vs -2.4% for its competitors combined.
- Profitability: Its -21.5% net margin compares with 0.6% for the peer group.
- Peer revenue share: Tupperware Brands accounted for 5.3% of combined revenue among its tracked peer group, down from 6.0% a year earlier.
- Peer differentiation: Revenue per employee of $1.10M compares with $0.53M for the peer group (2.1x).
- Structure: Tupperware Brands operates in the following segments: North America, Asia Pacific, Europe, South America.
Every figure above is sourced and cited in detail further down this page (Market Structure, Profitability & Cost Structure, Productivity vs Peers).
TUP Sales vs. its Competitors, Q1 2023
Tupperware Brands reported revenue contraction of 14.46 % year on year in Q1 2023, below its competitors' combined revenue change of -2.37 %.
With a net margin of -21.54 %, Tupperware Brands reported lower profitability than its competitors (0.58 %).
Tupperware Brands generated 5.33 % of the combined sales of its peer group, down from 6.04 % a year earlier.
API endpoints for this dataset
Tupperware Brands vs. its Competitors, Q1 2023
Revenue growth, year on year
Net margin
Revenue run-rate vs trailing 12 months
TTM net margin
TTM = trailing twelve months. Run-rate annualizes the latest quarter (×4) and compares it to TTM. In millions of $. High-Confidence Competitors are named as a competitor directly in Tupperware Brands reports; Similar-Size Competitors are the closest peers by market-cap rank within the same industry; Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC, all independent of the competitor list.
TTM revenue, latest-quarter run-rate and net income/margin benchmarked across Tupperware Brands and its 4 competitor groupings. Available under Commercial License.
| Entity | TTM Revenue | Rev Run-rate vs TTM |
|---|---|---|
| Tupperware Brands Corporation | $12,345M | +12.3% · Accelerating |
| Competitors combined | $12,345M | +12.3% · Accelerating |
| High-Confidence Competitors (1) | $12,345M | +12.3% · Accelerating |
TTM revenue, run-rate and net margin benchmarking across Tupperware Brands's competitor groups requires a Commercial License.
For context: the Chemicals - Plastics & Rubber industry grew revenue -1.0% year over year, combined, vs -14.5% for Tupperware Brands. Tupperware Brands's share of combined industry revenue moved from 0.69% to 0.60%, a loss of 0.09 percentage points.
Tupperware Brands's Competitor Quality Breadth
Group definitions: see Methodology: Performance Group Definitions.
| Entity | Profitable | Expanding | Above Industry Growth | Distressed |
|---|---|---|---|---|
| Tupperware Brands Corporation | No | No | No | No |
| Competitors combined (12) | ||||
| High-Confidence Competitors (1) |
Source: CSIMarket API, trailing 12 months. Altman Z-Score is not shown here: it is not populated in the underlying data for any company. Percentages are of companies in each group that report the relevant metric, not of the full group size.
TUP Stock Performance relative to its Competitors
TUP Stock Performance relative to High-Confidence Competitors
5 Best-Performing Tracked Competitors, Trailing 12 Months
| # | Competitor | TTM Share Price Return | vs U.S.A. 500 |
|---|---|---|---|
| 1 | Helen Of Troy Limited | 282.9% | Outperformed |
| 2 | Newell Brands Inc | 282.9% | Outperformed |
| 3 | Sensient Technologies Corp | 282.9% | Outperformed |
| 4 | Church and Dwight Co Inc | 282.9% | Outperformed |
| 5 | Betterware De M Xico S A P I De C V | 282.9% | Outperformed |
TTM share price return and U.S.A. 500 outperformance for Tupperware Brands's best-performing competitors requires a Commercial License.
Source: CSIMarket API, trailing 12 months.
Tupperware Brands's Comment on Competition and Industry Peers
Through its Tupperware® brand, the Company competes in the food storage, serving and preparation, containers, toys and gifts categories. Through its beauty and personal care brands, the Company also competes in the skin care, cosmetics, toiletries, fragrances and nutritionals categories. The Company works to differentiate itself from its competitors through its brand names, product innovation, quality, value-added services, celebrity endorsements, technological sophistication, new product introductions and its channel of distribution, including the training, motivation and compensation arrangements for its independent sales forces.
Publicly Traded Peers of Tupperware Brands Corporation
Revenue and income for trailing 12 months, in millions of $, except employees| Company | Market Cap | Revenues |
|---|---|---|
 Tupperware Brands Corporation |
23.61 | 1,138.30 |
 Church and Dwight Co Inc |
26,569.70 | 6,245.30 |
 Sensient Technologies Corp |
5,211.68 | 1,747.20 |
 Newell Brands Inc |
2,508.55 | 7,313.00 |
 Helen Of Troy Limited |
901.87 | 1,826.04 |
 Usana Health Sciences Inc |
256.03 | 912.70 |
| SUBTOTAL | 35,581.37 | 22,109.29 |
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Sources: see Methodology: Peer & Competitor Identification, Sourcing.
Updated on:
Focus of this report: publicly traded companies. Ten additional tables on Tupperware Brands Corporation versus competitors, including market share analysis, are in the navigation menu under Competition. To download the tables, please subscribe.
Tupperware Brands's Competitors Named by the Company
Competitive relationships identified from Tupperware Brands reports and corroborating sources, each with a basis and confidence.| Competitor | Basis | Confidence |
|---|---|---|
| Herbalife Ltd | Company report | 85% |
| Newell Brands Inc | Company report | 85% |
| Betterware De M Xico S A P I De C V | Company report | 85% |
Company report basis, confidence, active dates and source counts for Tupperware Brands's named competitors require a Commercial License.
Methodology: see Methodology: Peer & Competitor Identification, Sourcing.
Tupperware Brands's Business Segment Mix vs Peers
Revenue by operating segment or division, as named and reported by each company. Segment names are the filer's own and are not standardized across companies. Do not assume a same-named or similarly-named segment is defined identically between two companies. Shares are of each company's own total revenue and are not required to sum to 100% (intersegment revenue, unallocated items).| Company | Largest Segment |
|---|---|
| Tupperware Brands Corporation | North America 29.53 % |
| Church and Dwight Co Inc | Consumer Domestic 76.47 % |
| Sensient Technologies Corp | Color 46.14 % |
| Newell Brands Inc | Home and Commercial 54.03 % |
| Helen Of Troy Limited | Home & Outdoor 51.69 % |
| Usana Health Sciences Inc | Core nutritional 81.83 % |
Source: operating segment revenue as reported in each company's reports (10-K/10-Q), via the CSIMarket API, leaf-level reportable segments only (parent roll-up segments are excluded where sub-segments are separately disclosed).
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Tupperware Brands's Productivity vs Peers Comparison
Revenue and income per employee, trailing 12 months, in $; market cap in millions of $| Company | Market Cap | Revenue / Employee | Income / Employee |
|---|---|---|---|
| Tupperware Brands Corporation | 24 | 1,101,936 | -363,504 |
| Church and Dwight Co Inc | 26,570 | 1,125,279 | 139,604 |
| Sensient Technologies Corp | 5,212 | 2,165,059 | 209,860 |
| Newell Brands Inc | 2,509 | 333,927 | -14,749 |
| Helen Of Troy Limited | 902 | 984,921 | -53,520 |
| Usana Health Sciences Inc | 256 | 581,339 | -18,630 |
| PEERS TOTAL | 35,558 | 527,877 | -4,116 |
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Tupperware Brands's Geographic Revenue Exposure vs Peers
Revenue by country/region as reported in each company's most recent report. Disclosure granularity varies by filer (some report by country, others by broad region) and is shown as disclosed.| Company | Largest Market |
|---|---|
| Sensient Technologies Corp | North America 61.23 % |
| Newell Brands Inc | North America 66.36 % |
| Helen Of Troy Limited | United States 76.17 % |
| Usana Health Sciences Inc | Greater China 49.38 % |
| Northern Technologies International Corporation | Inside the USA to Unaffiliated Customers 31.62 % |
Source: revenue geography as reported in each company's reports (10-K/10-Q), via the CSIMarket API. Percentages are of that company's own total consolidated revenue for its most recent reported period.
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Tupperware Brands's Profitability & Cost Structure
Trailing 12-month margins from SEC-filed financials. Operating margin is compared to the Chemicals - Plastics & Rubber industry median; gross margin, EBITDA margin and capital intensity are compared to the live industry average (41 companies). See the full Chemicals - Plastics & Rubber industry profitability benchmarks.| Metric | Company | Industry | Difference |
|---|---|---|---|
| Gross Margin | 62.31 % | 16.59 % (avg) | +45.7 pp |
| Operating Margin | 2.62 % | industry median | -5.9 pp |
| EBITDA Margin | -11.26 % | 9.26 % (avg) | -20.5 pp |
| Capital Intensity (Capex / Revenue) | 0.98 % | 6.73 % (avg) | -5.8 pp |
Source: CSIMarket API, trailing 12 months. SG&A and R&D as a share of revenue have limited coverage as this data is backfilled and appear only where reported. Higher capital intensity is not inherently negative; it reflects the industry's asset requirements.
Tupperware Brands's Valuation vs Competitive Position
Valuation multiples vs the Chemicals - Plastics & Rubber industry average (41 companies, excluding loss-making/negative-equity outliers), alongside returns on capital for context on whether a premium or discount lines up with measurably stronger or weaker returns. See the full Chemicals - Plastics & Rubber industry valuation benchmarks.| Metric | Company | Industry Average | Difference |
|---|---|---|---|
| P/E | - | 40.4x | - |
| EV / EBITDA | - | 16.5x | - |
| P/B | -0.2x | 2.9x | -3.1x |
| Return on Equity | - | industry aggregate | - |
| Return on Invested Capital | - | 2.00 % (avg) | - |
Source: CSIMarket API, trailing 12 months. A valuation premium or discount is not, by itself, a judgment of over- or under-valuation. Compare it against the return and growth context shown elsewhere on this page.
Tupperware Brands's Multi-Year Financial Trajectory
Fiscal-year revenue growth, operating margin, return on invested capital and P/E, as reported in company reports.| Metric | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 |
|---|---|---|---|---|---|---|---|---|
| Revenue Growth | -12.37 % | -3.10 % | 1.93 % | -8.25 % | -13.13 % | -3.21 % | -7.92 % | -18.67 % |
| Operating Margin | 13.80 % | 15.68 % | 10.16 % | 15.45 % | 7.00 % | 11.00 % | 15.43 % | 1.81 % |
| Return on Invested Capital | 27.60 % | 28.90 % | 20.01 % | 73.69 % | 29.67 % | - | 127.52 % | 13.88 % |
| P/E | 14.2x | 12.8x | - | 11.6x | 24.0x | 14.3x | 66.5x | - |
Source: CSIMarket API, fiscal-year figures. P/E is this company's own historical ratio at each fiscal year end and can swing sharply around an earnings trough: that is real, not a data error.
Tupperware Brands's Competitive Forces (Porter's Five Forces)
Only the forces this data can support honestly are shown; the other three are marked as such rather than guessed.| Force | Assessment | Basis |
|---|---|---|
| Barriers to Entry | Lower than typical for the industry | Capital intensity (capex / revenue) of 0.98 % vs industry average 6.73 % (see Profitability & Cost Structure above) |
Note: see Methodology: Porter's Five Forces. Supplier power and buyer power are covered on Tupperware Brands's dedicated Suppliers and Customers pages, not here.
Tupperware Brands's Industry Attractiveness & Competitive Strength
See Methodology: GE/McKinsey Matrix for how the two axes are built.
Tupperware Brands falls in the Low attractiveness / Low strength cell: Harvest / Divest.
Source: CSIMarket API, trailing 12 months. Each axis score is a simple 1(low)/2(medium)/3(high) average across its three inputs -- a transparent, disclosed simplification, not a validated academic scoring model.
Tupperware Brands's SWOT
Every point below is a fixed rule applied to a metric already shown elsewhere on this page (Market Structure, Profitability, Valuation, Run-Rate, Stock Performance, Quality Breadth) not an independent strategic assessment. A blank quadrant means no rule was met, not that none apply.Strengths
No rule matched.
Weaknesses
- Operating margin 5.9 points below the industry median.
- Latest-quarter revenue run-rate is decelerating (-9.0% annualized vs trailing 12 months).
Opportunities
- A meaningful share of competitors (41.70 %) show financial-distress signals, a possible opening to gain share.
Threats
- Tracked peer group's revenue run-rate is broadly decelerating (-2.4% annualized).
Methodology: see Methodology: SWOT Analysis.
Tupperware Brands's Financial Strength vs Peers Comparison
Quick ratio, working capital, debt to equity and asset turnover, trailing 12 months| Company | Quick Ratio | Working Capital | Debt / Equity |
|---|---|---|---|
| Tupperware Brands Corporation | 0.12 | 0.42 | - |
| Church and Dwight Co Inc | 0.27 | 1.09 | 0.55 |
| Sensient Technologies Corp | 0.14 | 4.32 | 0.61 |
| Newell Brands Inc | 0.08 | 1.12 | 2.04 |
| Helen Of Troy Limited | 0.04 | 1.78 | 0.74 |
| Usana Health Sciences Inc | 1.35 | 2.40 | 0.01 |
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Quick ratio = cash / current liabilities; working capital ratio = current assets / current liabilities; asset turnover = revenue / total assets. Peers in the Blank Checks industry are excluded.
Tupperware Brands's Revenue and Income Growth vs Peers
Quarterly revenue and net income growth, year over year and quarter over quarter| Company | Period | Revenue Y/Y | Income Y/Y |
|---|---|---|---|
| Tupperware Brands Corporation | Q3 2023 | -14.5 % | - |
| Church and Dwight Co Inc | Q3 2026 | +1.1 % | +16.5 % |
| Sensient Technologies Corp | Q3 2026 | +10.6 % | +30.8 % |
| Newell Brands Inc | Q3 2026 | +3.7 % | - |
| Helen Of Troy Limited | Q3 2026 | +2.1 % | - |
| Usana Health Sciences Inc | Q2 2026 | -5.3 % | - |
| PEERS TOTAL | -0.3 % | - |
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Growth is shown only where both periods are positive. Peers in the Blank Checks industry are excluded.
Tupperware Brands's Peers' Costs of Sales and Capital Expenditures
Context for revenue growth: peer costs and capex, year over year and quarter over quarter| Company | Period | Costs Y/Y | Capex Y/Y |
|---|---|---|---|
| Tupperware Brands Corporation | Q3 2023 | -12.5 % | -79.6 % |
| Church and Dwight Co Inc | Q3 2026 | -2.1 % | +5.7 % |
| Sensient Technologies Corp | Q3 2026 | +7.4 % | +93.7 % |
| Newell Brands Inc | Q3 2026 | +2.9 % | -20.3 % |
| Helen Of Troy Limited | Q3 2026 | -12.5 % | +7.3 % |
| Usana Health Sciences Inc | Q2 2026 | -3.3 % | -37.2 % |
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Tupperware Brands's Returns and Turnover vs Peers
ROA, ROI and ROE (trailing 12 months), receivables and inventory turnover| Company | ROA | ROI | ROE |
|---|---|---|---|
| Tupperware Brands Corporation | - | - | - |
| Church and Dwight Co Inc | 8.52% | 9.23% | 18.21% |
| Sensient Technologies Corp | 7.22% | 8.22% | 13.66% |
| Newell Brands Inc | - | - | - |
| Helen Of Troy Limited | - | - | - |
| Usana Health Sciences Inc | - | - | - |
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ROA = net income / total assets; ROI = net income / investments; ROE = net income / equity; turnover ratios use trailing 12 month revenue (receivables) and cost of sales (inventory).
Tupperware Brands's Valuation vs Peers
P/E, price to sales, PEG, price to cash flow and price to book| Company | P/E | Price / Sales |
|---|---|---|
| Tupperware Brands Corporation | - | 0.02 |
| Church and Dwight Co Inc | 34.35 | 4.25 |
| Sensient Technologies Corp | 30.65 | 2.98 |
| Newell Brands Inc | - | 0.34 |
| Helen Of Troy Limited | - | 0.49 |
| Usana Health Sciences Inc | - | 0.28 |
| PEERS AVERAGE | - | 1.61 |
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P/E = price / diluted EPS (trailing 12 months); PEG = P/E divided by EPS growth; the average row divides the peers' combined market cap by their combined income, sales, cash flow and equity.