Celsius Holdings Inc's Competitiveness
A competitive positioning analysis and financial ratio benchmarking of Celsius Holdings Inc (CELH) against its publicly traded competitors: sales growth, net income, profitability, valuation and market share, plus each peer's market capitalization, revenue, income and employees. Free below: the top 5 peers. Subscriber access adds the full competitor list and CSV downloads.
Key Findings: Celsius Holdings Inc vs Its Competitors
- TTM: Trailing 12-month revenue of 3,047M vs 190,468M combined for its competitors (1.6% combined share).
- Trending: Latest-quarter revenue run-rate is accelerating (+7.4% annualized vs trailing 12 months), vs accelerating (+8.0%) for its tracked peer group.
- Growth: Celsius Holdings Inc generated 10.7% revenue growth year over year in Q2 2026, vs 9.8% for its competitors combined.
- Profitability: Its 6.2% net margin compares with 16.5% for the peer group.
- Scale: Celsius Holdings Inc ranks #13 of 37 companies by market capitalization in the Nonalcoholic Beverages industry, holding 0.7% of industry market cap.
- Peer revenue share: Celsius Holdings Inc accounted for 1.6% of combined revenue among its tracked peer group, up from 1.6% a year earlier.
- Peer differentiation: Revenue per employee of $6.47M compares with $0.43M for the peer group (15.0x).
- Structure: Celsius Holdings Inc operates in the following segments: Reportable.
Every figure above is sourced and cited in detail further down this page (Market Structure, Profitability & Cost Structure, Productivity vs Peers).
CELH Sales vs. its Competitors, Q2 2026
Celsius Holdings Inc reported revenue growth of 10.70 % year on year in Q2 2026, above its competitors' combined revenue growth of 9.84 %.
With a net margin of 6.18 %, Celsius Holdings Inc reported lower profitability than its competitors (16.54 %).
Celsius Holdings Inc generated 1.57 % of the combined sales of its peer group, up from 1.55 % a year earlier.
Celsius Holdings Inc vs. its Competitors, Q2 2026
Revenue growth, year on year
Net income growth, year on year
Net margin
Revenue run-rate vs trailing 12 months
TTM net margin
TTM = trailing twelve months. Run-rate annualizes the latest quarter (×4) and compares it to TTM. In millions of $. High-Confidence Competitors are named as a competitor directly in Celsius Holdings Inc reports; Similar-Size Competitors are the closest peers by market-cap rank within the same industry; Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC, all independent of the competitor list.
TTM revenue, latest-quarter run-rate and net income/margin benchmarked across Celsius Holdings Inc and its 4 competitor groupings. Available under Commercial License.
| Entity | TTM Revenue | Rev Run-rate vs TTM |
|---|---|---|
| Celsius Holdings Inc | $12,345M | +12.3% · Accelerating |
| Competitors combined | $12,345M | +12.3% · Accelerating |
| High-Confidence Competitors (7) | $12,345M | +12.3% · Accelerating |
| Similar-Size Competitors (7) | $12,345M | +12.3% · Accelerating |
| Similar Growth & Profitability (7) | $12,345M | +12.3% · Accelerating |
TTM revenue, run-rate and net margin benchmarking across Celsius Holdings Inc's competitor groups requires a Commercial License.
For context: the Nonalcoholic Beverages industry grew revenue 8.1% year over year, combined, vs 10.7% for Celsius Holdings Inc. Celsius Holdings Inc's share of combined industry revenue moved from 0.41% to 0.42%, a gain of 0.01 percentage points.
Celsius Holdings Inc's Competitor Quality Breadth
Group definitions: see Methodology: Performance Group Definitions.
| Entity | Profitable | Expanding | Above Industry Growth | Distressed |
|---|---|---|---|---|
| Celsius Holdings Inc | Yes | Yes | Yes | No |
| Competitors combined (15) | ||||
| High-Confidence Competitors (9) | ||||
| Similar-Size Competitors (9) | ||||
| Similar Growth & Profitability (8) | 87.50 % (7 of 8) | 100.00 % (8 of 8) | 100.00 % (8 of 8) | 12.50 % (1 of 8) |
Source: CSIMarket API, trailing 12 months. Altman Z-Score is not shown here: it is not populated in the underlying data for any company. Percentages are of companies in each group that report the relevant metric, not of the full group size.
CELH Stock Performance relative to its Competitors
CELH Stock Performance relative to High-Confidence Competitors
CELH Stock Performance relative to Similar-Size Competitors
CELH Stock Performance relative to Similar Growth & Profitability Competitors
5 Best-Performing Tracked Competitors, Trailing 12 Months
| # | Competitor | TTM Share Price Return | vs U.S.A. 500 |
|---|---|---|---|
| 1 | Coca cola Consolidated Inc | 282.9% | Outperformed |
| 2 | Dupont De Nemours Inc | 282.9% | Outperformed |
| 3 | Keurig Dr Pepper Inc | 282.9% | Outperformed |
| 4 | Coca Cola Co | 282.9% | Outperformed |
| 5 | National Beverage Corp | 282.9% | Outperformed |
TTM share price return and U.S.A. 500 outperformance for Celsius Holdings Inc's best-performing competitors requires a Commercial License.
Source: CSIMarket API, trailing 12 months.
Celsius Holdings Inc's Comment on Competition and Industry Peers
Publicly Traded Peers of Celsius Holdings Inc
Revenue and income for trailing 12 months, in millions of $, except employees| Company | Market Cap | Revenues |
|---|---|---|
 Celsius Holdings Inc |
7,718.27 | 3,047.10 |
 Coca Cola Co |
412,979.22 | 51,054.00 |
 Pepsico Inc |
195,084.57 | 98,241.00 |
 Monster Beverage Corp |
94,557.90 | 9,218.64 |
 Keurig Dr Pepper Inc |
50,336.41 | 20,090.00 |
 Dupont De Nemours Inc |
19,580.04 | 3,526.00 |
| SUBTOTAL | 783,982.01 | 194,695.96 |
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Sources: see Methodology: Peer & Competitor Identification, Sourcing.
Updated on:
Focus of this report: publicly traded companies. Ten additional tables on Celsius Holdings Inc versus competitors, including market share analysis, are in the navigation menu under Competition. To download the tables, please subscribe.
Celsius Holdings Inc's Competitors Named by the Company
Competitive relationships identified from Celsius Holdings Inc reports and corroborating sources, each with a basis and confidence.| Competitor | Basis | Confidence |
|---|---|---|
| Congo Brands | Company report | 85% |
| Monster Beverage Corporation | Company report | 85% |
| Keurig Dr Pepper Inc. | Company report | 85% |
| Nestlé S.A. | Company report | 85% |
| The Coca-Cola Company | Company report | 85% |
| Red Bull | Company report | 85% |
| BlueTriton Brands | Company report | 85% |
| Molson Coors | Company report | 85% |
| Pepsi | Company report | 85% |
| Starbucks Corporation | Company report | 85% |
| Brc Inc | Company report | 85% |
| Waters North America, Inc. | Company report | 85% |
| Dr. Pepper Snapple Group | Company report | 85% |
| Monster Energy | Company report | 85% |
| Vital Pharmaceuticals, Inc | Company report | 85% |
| Hansen Natural Corp. | Company report | 85% |
| Nestlé | Company report | 85% |
| PepsiCo, Inc. | Company report | 85% |
| Musclepharm Corporation | Company report | 85% |
| Medifast Inc | Company report | 85% |
| Newage Inc | Company report | 85% |
| Coca Cola Co | Company report | 85% |
| Reed s Inc | Company report | 85% |
| Jones Soda Co | Company report | 85% |
| National Beverage Corp | Company report | 85% |
| The Alkaline Water Company Inc | Company report | 85% |
Company report basis, confidence, active dates and source counts for Celsius Holdings Inc's named competitors require a Commercial License.
Methodology: see Methodology: Peer & Competitor Identification, Sourcing.
Celsius Holdings Inc's Business Segment Mix vs Peers
Revenue by operating segment or division, as named and reported by each company. Segment names are the filer's own and are not standardized across companies. Do not assume a same-named or similarly-named segment is defined identically between two companies. Shares are of each company's own total revenue and are not required to sum to 100% (intersegment revenue, unallocated items).| Company | Largest Segment |
|---|---|
| Celsius Holdings Inc | Reportable 100.00 % |
| Coca Cola Co | North America 40.24 % |
| Pepsico Inc | PepsiCo Beverages North America 30.49 % |
| Monster Beverage Corp | Monster Energy Drinks segment 92.85 % |
| Keurig Dr Pepper Inc | U.S. Refreshment Beverages 40.02 % |
| Dupont De Nemours Inc | Diversified Industrials 52.87 % |
Source: operating segment revenue as reported in each company's reports (10-K/10-Q), via the CSIMarket API, leaf-level reportable segments only (parent roll-up segments are excluded where sub-segments are separately disclosed).
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Celsius Holdings Inc's Productivity vs Peers Comparison
Revenue and income per employee, trailing 12 months, in $; market cap in millions of $| Company | Market Cap | Revenue / Employee | Income / Employee |
|---|---|---|---|
| Celsius Holdings Inc | 7,718 | 6,469,429 | 249,144 |
| Coca Cola Co | 412,979 | 774,719 | 223,308 |
| Pepsico Inc | 195,085 | 321,049 | 35,768 |
| Monster Beverage Corp | 94,558 | 1,337,780 | 308,761 |
| Keurig Dr Pepper Inc | 50,336 | 656,536 | 48,856 |
| Dupont De Nemours Inc | 19,580 | 235,067 | 20,933 |
| PEERS TOTAL | 776,264 | 431,663 | 68,090 |
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Celsius Holdings Inc's Geographic Revenue Exposure vs Peers
Revenue by country/region as reported in each company's most recent report. Disclosure granularity varies by filer (some report by country, others by broad region) and is shown as disclosed.| Company | Largest Market |
|---|---|
| Celsius Holdings Inc | North America 95.16 % |
| Coca Cola Co | Non-US 60.70 % |
| Monster Beverage Corp | U.s.And Canada 57.21 % |
| Dupont De Nemours Inc | Asia Pacific 23.77 % |
Source: revenue geography as reported in each company's reports (10-K/10-Q), via the CSIMarket API. Percentages are of that company's own total consolidated revenue for its most recent reported period.
Celsius Holdings Inc's Position in Industry Market Structure
Market-capitalization share and concentration across all 33 companies in Celsius Holdings Inc's industry classification, broader than the peer set above. Market cap in millions of $.Celsius Holdings Inc ranks #13 of 33 companies by market capitalization in its industry, holding 0.67 % of total industry market cap. The industry's Herfindahl-Hirschman Index (HHI) is 2,086, indicating a moderately concentrated market structure (see Methodology: Market Structure & Concentration).
| Rank | Company | Market Cap | Industry Share |
|---|---|---|---|
| 1 | Coca Cola Co | 412,884 | 35.92 % |
| 2 | Diageo Plc | 223,658 | 19.46 % |
| 3 | Pepsico Inc | 195,370 | 17.00 % |
| 4 | Monster Beverage Corp | 94,558 | 8.23 % |
| 5 | Coca cola Europacific Partners Plc | 1,234 | 5.2% |
| 6 | Keurig Dr Pepper Inc | 1,234 | 5.2% |
| 7 | Constellation Brands Inc | 1,234 | 5.2% |
| 8 | Coca Cola Femsa Sab De Cv | 1,234 | 5.2% |
| 10 | Coca cola Consolidated Inc | 1,234 | 5.2% |
| 11 | Ambev S a | 1,234 | 5.2% |
| 13 | Celsius Holdings Inc | 7,718 | 0.67 % |
Market cap and industry share for the rest of Celsius Holdings Inc's industry peers requires a Commercial License.
Source: CSIMarket API (daily market-structure computation) across CSIMarket's industry classification, market capitalization as of 2026-11-05.
Celsius Holdings Inc's Same-Size Peers & Stock Performance
Peers chosen by closeness in market-cap rank within the same industry classification (not the named-competitor list above). Trailing 12-month total return, 3-month price momentum, beta and Sharpe ratio vs the broad U.S. market.| Rank | Company | Market Cap | TTM Return |
|---|---|---|---|
| 8 | Coca Cola Femsa Sab De Cv | 24,442 | 37.12 % |
| 10 | Coca cola Consolidated Inc | 14,157 | 69.34 % |
| 11 | Ambev S a | 8,314 | 15.34 % |
| 12 | Primo Brands Corp | 8,100 | -2.01 % |
| 13 | Celsius Holdings Inc | 7,718 | -46.84 % |
| 14 | The Vita Coco Company Inc | 1,234 | 12.3% |
| 15 | National Beverage Corp | 1,234 | 12.3% |
| 16 | Brc Inc | 1,234 | 12.3% |
| 17 | Westrock Coffee Company | 1,234 | 12.3% |
| 18 | Zevia Pbc | 1,234 | 12.3% |
Market cap, return, momentum, beta and Sharpe ratio for the rest of Celsius Holdings Inc's same-size peers requires a Commercial License.
Source: CSIMarket API (daily market-structure computation); returns and risk metrics as of 2026-11-05. Beta and Sharpe ratio are versus the broad U.S. equity market, not this industry.
Celsius Holdings Inc's Profitability & Cost Structure
Trailing 12-month margins from SEC-filed financials. Operating margin is compared to the Nonalcoholic Beverages industry median; gross margin, EBITDA margin and capital intensity are compared to the live industry average (54 companies). See the full Nonalcoholic Beverages industry profitability benchmarks.| Metric | Company | Industry | Difference |
|---|---|---|---|
| Gross Margin | 48.76 % | 31.40 % (avg) | +17.4 pp |
| Operating Margin | 5.26 % | industry median | +5.2 pp |
| EBITDA Margin | 6.65 % | 7.87 % (avg) | -1.2 pp |
| Capital Intensity (Capex / Revenue) | 1.50 % | 5.50 % (avg) | -4.0 pp |
Source: CSIMarket API, trailing 12 months. SG&A and R&D as a share of revenue have limited coverage as this data is backfilled and appear only where reported. Higher capital intensity is not inherently negative; it reflects the industry's asset requirements.
Celsius Holdings Inc's Valuation vs Competitive Position
Valuation multiples vs the Nonalcoholic Beverages industry average (54 companies, excluding loss-making/negative-equity outliers), alongside returns on capital for context on whether a premium or discount lines up with measurably stronger or weaker returns. See the full Nonalcoholic Beverages industry valuation benchmarks.| Metric | Company | Industry Average | Difference |
|---|---|---|---|
| P/E | 121.3x | 42.3x | +79.0x |
| EV / EBITDA | 40.6x | 17.7x | +22.9x |
| P/B | 6.7x | 6.2x | +0.5x |
| Return on Equity | 9.71 % | industry aggregate | -19.22 % |
| Return on Invested Capital | 3.80 % | 5.18 % (avg) | -1.38 % |
Source: CSIMarket API, trailing 12 months. A valuation premium or discount is not, by itself, a judgment of over- or under-valuation. Compare it against the return and growth context shown elsewhere on this page.
Celsius Holdings Inc's Multi-Year Financial Trajectory
Fiscal-year revenue growth, operating margin, return on invested capital and P/E, as reported in company reports.| Metric | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|
| Revenue Growth | 45.46 % | 42.85 % | 73.96 % | 140.41 % | 126.78 % | 101.65 % | 2.82 % | 85.53 % |
| Operating Margin | -20.23 % | -1.93 % | 6.05 % | -1.30 % | -20.95 % | 20.21 % | 11.49 % | 5.61 % |
| Return on Invested Capital | -35.94 % | -1.55 % | 4.67 % | -1.14 % | -14.98 % | 19.76 % | 8.70 % | 3.72 % |
| P/E | - | 8.9x | 381.6x | 1,408.2x | - | 69.3x | - | 186.6x |
Source: CSIMarket API, fiscal-year figures. P/E is this company's own historical ratio at each fiscal year end and can swing sharply around an earnings trough: that is real, not a data error.
Celsius Holdings Inc's Strategic Group Map
Celsius Holdings Inc is shown in red; its closest peers by combined growth, margin and ROIC are labeled. See Methodology: Strategic Group Map for how this chart is built.
Celsius Holdings Inc's trailing-12-month revenue growth of 82.9% and operating margin of 5.3% compares with an average of 26.4% growth and 13.6% margin across its 8 closest peers by combined growth, margin and ROIC -- Celsius Holdings Inc sits above that peer average on growth and below it on margin.
Source: CSIMarket API, trailing 12 months. Extreme outlier values (from near-zero-revenue companies) are excluded from the plotted cloud but never from the highlighted company or its labeled peers.
Celsius Holdings Inc's BCG Growth-Share Matrix
See Methodology: BCG Growth-Share Matrix for how relative share and growth are calculated and thresholded.
Celsius Holdings Inc falls in the Dog quadrant: relative market share of 0.02x vs its largest competitor, in an industry growing revenue 3.2% (median, trailing 12 months).
Source: CSIMarket API (market-cap share and industry revenue growth). The 10% growth and 1.0x share lines are standard textbook thresholds, not derived from this industry's own distribution. A caveat worth reading alongside this chart: Coca Cola Co alone holds 36% of this industry's market cap. In an industry this dominated by one leader, the framework will place nearly every OTHER company in "Dog" or "Question Mark" purely because relative share is measured against that leader, regardless of how strong those other companies actually are on their own fundamentals. Check the Profitability, Valuation and Financial Strength sections above before treating this quadrant label as a verdict.
Celsius Holdings Inc's Competitive Forces (Porter's Five Forces)
Only the forces this data can support honestly are shown; the other three are marked as such rather than guessed.| Force | Assessment | Basis |
|---|---|---|
| Competitive Rivalry | Moderate | Industry HHI of 2,086 (see Industry Market Structure & Concentration above) |
| Barriers to Entry | Lower than typical for the industry | Capital intensity (capex / revenue) of 1.50 % vs industry average 5.50 % (see Profitability & Cost Structure above) |
Note: see Methodology: Porter's Five Forces. Supplier power and buyer power are covered on Celsius Holdings Inc's dedicated Suppliers and Customers pages, not here.
Celsius Holdings Inc's Industry Attractiveness & Competitive Strength
See Methodology: GE/McKinsey Matrix for how the two axes are built.
Celsius Holdings Inc falls in the Low attractiveness / Medium strength cell: Harvest.
Source: CSIMarket API, trailing 12 months. Each axis score is a simple 1(low)/2(medium)/3(high) average across its three inputs -- a transparent, disclosed simplification, not a validated academic scoring model.
Celsius Holdings Inc's SWOT
Every point below is a fixed rule applied to a metric already shown elsewhere on this page (Market Structure, Profitability, Valuation, Run-Rate, Stock Performance, Quality Breadth) not an independent strategic assessment. A blank quadrant means no rule was met, not that none apply.Strengths
- Operating margin 5.2 points above the industry median.
- Latest-quarter revenue run-rate is accelerating (+7.4% annualized vs trailing 12 months).
Weaknesses
- Return on equity 19.2 points below the industry aggregate.
- Underperforming the U.S.A. 500 over the trailing 12 months.
- Low relative market share vs the industry leader (0.02x).
Opportunities
- A meaningful share of competitors (33.30 %) show financial-distress signals, a possible opening to gain share.
Threats
- Industry dominated by Coca Cola Co, holding 35.92 % of industry market cap.
Methodology: see Methodology: SWOT Analysis.
Celsius Holdings Inc's Financial Strength vs Peers Comparison
Quick ratio, working capital, debt to equity and asset turnover, trailing 12 months| Company | Quick Ratio | Working Capital | Debt / Equity |
|---|---|---|---|
| Celsius Holdings Inc | 0.57 | 1.78 | 0.60 |
| Coca Cola Co | 0.28 | 1.37 | 1.74 |
| Pepsico Inc | 0.30 | 0.91 | 2.38 |
| Monster Beverage Corp | 1.31 | 3.46 | - |
| Keurig Dr Pepper Inc | 0.48 | 0.93 | 0.80 |
| Dupont De Nemours Inc | 0.59 | 2.47 | 0.23 |
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Quick ratio = cash / current liabilities; working capital ratio = current assets / current liabilities; asset turnover = revenue / total assets. Peers in the Blank Checks industry are excluded.
Celsius Holdings Inc's Revenue and Income Growth vs Peers
Quarterly revenue and net income growth, year over year and quarter over quarter| Company | Period | Revenue Y/Y | Income Y/Y |
|---|---|---|---|
| Celsius Holdings Inc | Q2 2026 | +10.7 % | -45.4 % |
| Coca Cola Co | Q3 2026 | +7.4 % | +8.9 % |
| Pepsico Inc | Q3 2026 | +5.6 % | +16.4 % |
| Monster Beverage Corp | Q2 2026 | +20.2 % | +19.6 % |
| Keurig Dr Pepper Inc | Q2 2026 | +75.6 % | -61.6 % |
| Dupont De Nemours Inc | Q3 2026 | -38.2 % | - |
| PEERS TOTAL | +10.1 % | +8.5 % |
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Growth is shown only where both periods are positive. Peers in the Blank Checks industry are excluded.
Celsius Holdings Inc's Peers' Costs of Sales and Capital Expenditures
Context for revenue growth: peer costs and capex, year over year and quarter over quarter| Company | Period | Costs Y/Y | Capex Y/Y |
|---|---|---|---|
| Celsius Holdings Inc | Q2 2026 | +18.5 % | +106.9 % |
| Coca Cola Co | Q3 2026 | +2.8 % | -20.9 % |
| Pepsico Inc | Q3 2026 | +3.7 % | -7.7 % |
| Monster Beverage Corp | Q2 2026 | +19.6 % | +54.2 % |
| Keurig Dr Pepper Inc | Q2 2026 | +122.4 % | +69.4 % |
| Dupont De Nemours Inc | Q3 2026 | +1.9 % | -4.1 % |
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Celsius Holdings Inc's Returns and Turnover vs Peers
ROA, ROI and ROE (trailing 12 months), receivables and inventory turnover| Company | ROA | ROI | ROE |
|---|---|---|---|
| Celsius Holdings Inc | 2.27% | 3.90% | 9.71% |
| Coca Cola Co | 13.85% | 14.46% | 39.81% |
| Pepsico Inc | 9.90% | 13.66% | 50.41% |
| Monster Beverage Corp | 20.35% | 24.75% | 24.96% |
| Keurig Dr Pepper Inc | 2.21% | 2.34% | 5.47% |
| Dupont De Nemours Inc | 1.48% | 1.58% | 2.25% |
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ROA = net income / total assets; ROI = net income / investments; ROE = net income / equity; turnover ratios use trailing 12 month revenue (receivables) and cost of sales (inventory).
Celsius Holdings Inc's Valuation vs Peers
P/E, price to sales, PEG, price to cash flow and price to book| Company | P/E | Price / Sales |
|---|---|---|
| Celsius Holdings Inc | 115.54 | 2.53 |
| Coca Cola Co | 28.24 | 8.09 |
| Pepsico Inc | 17.93 | 1.99 |
| Monster Beverage Corp | 44.29 | 10.26 |
| Keurig Dr Pepper Inc | 37.31 | 2.51 |
| Dupont De Nemours Inc | 70.70 | 5.55 |
| PEERS AVERAGE | 25.83 | 4.03 |
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P/E = price / diluted EPS (trailing 12 months); PEG = P/E divided by EPS growth; the average row divides the peers' combined market cap by their combined income, sales, cash flow and equity.