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Nike Inc.  (NKE)
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Nike Inc's

Competitiveness


 

NKE Sales vs. its Competitors Q2 2022



Comparing the results to its competitors, Nike Inc reported Total Revenue decrease in the 2 quarter 2022 year on year by -0.89 %, despite revenue increase by most of its competitors of 5.14 %, recorded in the same quarter.

List of NKE Competitors

With net margin of 11.76 % company achieved higher profitability than its competitors.

More on NKE Margin Comparisons



Revenue Growth Comparisons




Net Income Comparison


Nike Inc. Net Income in 2 quarter 2022 declined year on year by -4.64 %, slower than the average decrease reported by company's competitors of -23.68 %.

<<  More on NKE Income Comparisons


Nike Inc's Comment on Competitors and Industry Peers


The athletic footwear, apparel, and equipment industry is highly competitive on a worldwide basis. We compete internationally with a significant number of athletic and leisure footwear companies, athletic and leisure apparel companies, sports equipment companies, and large companies having diversified lines of athletic and leisure footwear, apparel, and equipment, including adidas, V.F. Corp., Puma, Li Ning, and Under Armour, among others. We also compete with a number of vertical retailers such as lululemon athletica and Uniqlo. The intense competition and the rapid changes in technology and consumer preferences in the markets for athletic and leisure footwear and apparel, and athletic equipment, constitute significant risk factors in our operations.

NIKE is the largest seller of athletic footwear, apparel, and equipment in the world. Important aspects of competition in this industry are:

product quality; performance and reliability; new product innovation and development; and consumer price/value;

consumer connection and affinity for brands and products, developed through marketing and promotion; customer support and service; identification with prominent and influential athletes, coaches, teams, colleges, and sports leagues who endorse our brands and use our products; and active engagement through sponsored sporting events and clinics; and

effective distribution of products, with attractive merchandising and presentation at retail, both in store and online.





  

Overall company Market Share Q2 2022

Overall company, revenue fell by -0.89 % and company lost market share, to approximate 45.65 %.




<<  More on NKE Market Share.
 
*Market share is calculated based on total revenue.


NKE's vs. Competition, Data

(Revenue and Income for Trailing 12 Months, in Millions of $, except Employees)


COMPANY NAME MARKET CAP
(in millions of $)
REVENUES
(in millions of $)
INCOME
(in millions of $)
EMPLOYEES
Nike Inc. NKE 188,699.69 46,710.00 6,046.00 75,400
Columbia Sportswear Company COLM 4,886 3,274.00 331.52 5,978
Delta Apparel Inc DLA 146 484.05 26.90 7,400
Callaway Golf Company ELY 5,001 3,724.09 149.88 1,700
Guess Inc GES 1,560 2,665.10 177.63 13,500
Iconix Brand Group Inc ICON 100 104.26 24.62 137
Levi Strauss and Co LEVI 8,169 6,245.07 591.90 0
Lululemon Athletica Inc. LULU 42,637 6,643.62 1,020.36 11,000
Oxford Industries inc. OXM 1,923 1,194.74 163.32 5,500
Pvh Corp. PVH 4,829 9,198.10 985.40 40,000
Ralph Lauren Corporation RL 7,016 6,332.80 558.80 24,900
Under Armour Inc. UA 4,218 5,775.33 289.99 16,400
V. F. Corporation VFC 18,266 11,908.88 1,006.74 48,000
Caleres inc CAL 1,142 2,874.08 182.81 11,000
Crocs inc. CROX 4,927 2,837.27 541.42 5,400
Deckers Outdoor Corp DECK 9,207 3,260.12 1,008.66 3,500
Rocky Brands Inc. RCKY 220 624.02 20.43 2,447
Ross Stores Inc. ROST 32,377 18,806.24 1,584.56 92,500
Steven Madden Ltd. SHOO 2,624 2,201.95 256.30 3,578
Skechers Usa Inc SKX 6,511 6,886.24 781.63 9,200
Weyco Group inc. WEYS 276 318.90 23.96 662
Wolverine World Wide Inc WWW 1,897 2,600.70 117.10 6,550
Innovative Designs Inc. IVDN 7 0.26 -0.57 5
Garmin Ltd GRMN 19,088 4,997.06 1,014.64 15,000
SUBTOTAL 365,726.79 149,666.87 16,904.00 399,757
       
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