Segment & Geographic Data
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Wix Com Ltd's Business Segments
Wix Com Ltd's reported revenue by business segment and by geographic region, quarterly and annual, normalized against the consolidated income statement. Free below: the top 3 rows per table, this quarter and this fiscal year. Subscriber access adds the full segment history and operating income by segment.
Reportable Segments
-
Largest Segment
-
Total Revenue
-
Regions Reported
1
Annual Results
Revenue Share by Region -
- Europe25%
Revenue by Geographic Region -
| Region | Revenue (Millions) | % of Total |
|---|---|---|
| Europe | $ 441 | 25% |
Revenue by Product & Service Category -
- Creative Subscription71.8%
- Business Solutions28.2%
Revenue by Product & Service Category -
| Category | Revenue (Millions) | % of Total |
|---|---|---|
| Creative Subscription | $ 1,265 | 71.8% |
| Business Solutions | $ 496 | 28.2% |
Product and service categories are a supplemental disclosure and are not required to sum to consolidated revenue or to the reportable segments above.
Description of Wix Com Ltd
We are the most popular cloud-based web development platform in the world, with millions of registered users and producers. We were created on the conviction that the Internet should be available to all people and that businesses and organizations should be able to take their enterprises, brands, and workflows online in order to develop and maintain a fully integrated and dynamic digital presence. We empower nearly 222 million registered users worldwide who started the website creation process with us as of December 31, 2021. Were breaking new ground in online creation and administration by offering a comprehensive and powerful cloud-based platform of goods and services. We use a freemium SaaS business model (free and premium services) to deliver our products.
Wix.com Ltd. is a leading platform in the web development space, providing individuals and businesses with a wide array of tools and services to create, manage, and grow their online presence. The company targets various market segments, including small businesses, freelancers, entrepreneurs, and individuals looking to establish personal websites. Here’s a detailed overview of the segments, products, and services offered by Wix:
1. Website Creation and Design
a. Drag-and-Drop Builder:
- Wix’s core offering is its intuitive drag-and-drop website builder, which allows users to create professional-looking websites without needing to code. This feature includes customizable templates tailored for various industries, including retail, hospitality, health, and more.
b. Templates:
- Wix provides a vast library of customizable templates organized by categories, such as business, online store, portfolio, blog, and personal websites. These templates are designed to be responsive, ensuring a seamless experience on mobile devices.
E-Commerce Solutions
a. Online Store Builder:
- Wix offers a comprehensive solution for businesses looking to sell products online. This includes features for product listings, inventory management, and shopping cart integration.
b. Payment Processing:
- Users can set up various payment methods, including credit cards, PayPal, and other online payment systems, ensuring they cater to a wide audience.
c. Subscription and Memberships:
- Businesses can create subscription services or membership sites, allowing them to generate recurring revenue streams.
d. Order Management:
- The platform comes with tools for order tracking, fulfillment, and customer communication to streamline the e-commerce process.
Marketing and SEO Tools
a. SEO Wiz:
- Wix provides users with tools to optimize their websites for search engines, including SEO guides, keyword suggestions, and site analysis features.
b. Email Marketing:
- The platform includes a built-in email marketing solution that enables users to create and send newsletters and promotional campaigns, complete with analytics to track performance.
c. Social Media Integration:
- Wix facilitates easy sharing on social media platforms, enabling users to promote their websites and products effectively.
Business Tools and Features
a. Booking and Appointments:
- For service-based businesses, Wix includes scheduling tools that allow clients to book appointments directly through the website.
b. Contact Forms and Live Chat:
- The platform enables users to create contact forms tailored to their needs and integrate live chat functionality for real-time customer support.
c. Analytics and Reporting:
- Wix offers robust analytics tools that provide insights into website traffic, user behavior, and sales performance, helping businesses make informed decisions.
Additional Services
a. Wix ADI (Artificial Design Intelligence):
- This advanced feature uses AI to create a personalized website design based on the user’s preferences and industry requirements, simplifying the setup process.
b. Wix Code (Velo):
- Velo by Wix allows users with coding experience to use JavaScript to enhance their websites with custom functionality, making it suitable for developers who want more control over their site’s design and interactions.
c. Wix Spaces:
- A tool designed for teams to manage projects and collaborate, offering features for sharing files, managing tasks, and communication.
Mobile App
a. Wix Mobile App:
- Wix provides a mobile app that lets users manage their websites, track analytics, and interact with customers from their smartphones, enhancing flexibility and accessibility.
Wix Marketplace
a. Wix Partners:
- The Wix Marketplace connects users with professional designers and developers who can help customize their sites or provide additional services such as SEO optimization and marketing strategies.
8. Security and Support Services
a. Site Security:
- Wix offers SSL certificates for secure browsing, ensuring that user data is protected during transactions.
b. Customer Support:
- The platform includes various support channels such as a knowledge base, forums, email support, and, in some packages, direct customer support through chat or phone.
Conclusion
Wix.com Ltd. provides a comprehensive suite of products and services tailored to meet the diverse needs of users looking to establish and enhance their online presence. The combination of ease-of-use, flexibility, scalability, and extensive features positions Wix as a go-to solution for both individuals and businesses aiming to thrive in the digital landscape.
1. Website Creation and Design
a. Drag-and-Drop Builder:
- Wix’s core offering is its intuitive drag-and-drop website builder, which allows users to create professional-looking websites without needing to code. This feature includes customizable templates tailored for various industries, including retail, hospitality, health, and more.
b. Templates:
- Wix provides a vast library of customizable templates organized by categories, such as business, online store, portfolio, blog, and personal websites. These templates are designed to be responsive, ensuring a seamless experience on mobile devices.
E-Commerce Solutions
a. Online Store Builder:
- Wix offers a comprehensive solution for businesses looking to sell products online. This includes features for product listings, inventory management, and shopping cart integration.
b. Payment Processing:
- Users can set up various payment methods, including credit cards, PayPal, and other online payment systems, ensuring they cater to a wide audience.
c. Subscription and Memberships:
- Businesses can create subscription services or membership sites, allowing them to generate recurring revenue streams.
d. Order Management:
- The platform comes with tools for order tracking, fulfillment, and customer communication to streamline the e-commerce process.
Marketing and SEO Tools
a. SEO Wiz:
- Wix provides users with tools to optimize their websites for search engines, including SEO guides, keyword suggestions, and site analysis features.
b. Email Marketing:
- The platform includes a built-in email marketing solution that enables users to create and send newsletters and promotional campaigns, complete with analytics to track performance.
c. Social Media Integration:
- Wix facilitates easy sharing on social media platforms, enabling users to promote their websites and products effectively.
Business Tools and Features
a. Booking and Appointments:
- For service-based businesses, Wix includes scheduling tools that allow clients to book appointments directly through the website.
b. Contact Forms and Live Chat:
- The platform enables users to create contact forms tailored to their needs and integrate live chat functionality for real-time customer support.
c. Analytics and Reporting:
- Wix offers robust analytics tools that provide insights into website traffic, user behavior, and sales performance, helping businesses make informed decisions.
Additional Services
a. Wix ADI (Artificial Design Intelligence):
- This advanced feature uses AI to create a personalized website design based on the user’s preferences and industry requirements, simplifying the setup process.
b. Wix Code (Velo):
- Velo by Wix allows users with coding experience to use JavaScript to enhance their websites with custom functionality, making it suitable for developers who want more control over their site’s design and interactions.
c. Wix Spaces:
- A tool designed for teams to manage projects and collaborate, offering features for sharing files, managing tasks, and communication.
Mobile App
a. Wix Mobile App:
- Wix provides a mobile app that lets users manage their websites, track analytics, and interact with customers from their smartphones, enhancing flexibility and accessibility.
Wix Marketplace
a. Wix Partners:
- The Wix Marketplace connects users with professional designers and developers who can help customize their sites or provide additional services such as SEO optimization and marketing strategies.
8. Security and Support Services
a. Site Security:
- Wix offers SSL certificates for secure browsing, ensuring that user data is protected during transactions.
b. Customer Support:
- The platform includes various support channels such as a knowledge base, forums, email support, and, in some packages, direct customer support through chat or phone.
Conclusion
Wix.com Ltd. provides a comprehensive suite of products and services tailored to meet the diverse needs of users looking to establish and enhance their online presence. The combination of ease-of-use, flexibility, scalability, and extensive features positions Wix as a go-to solution for both individuals and businesses aiming to thrive in the digital landscape.