Thor Industries Inc's Competitiveness
A competitive positioning analysis and financial ratio benchmarking of Thor Industries Inc (THO) against its publicly traded competitors: sales growth, net income, profitability, valuation and market share, plus each peer's market capitalization, revenue, income and employees. Free below: the top 5 peers. Subscriber access adds the full competitor list and CSV downloads.
Key Findings: Thor Industries Inc vs Its Competitors
- TTM: Trailing 12-month revenue of 9,607M vs 9,104M combined for tracked competitors (51.3% combined share).
- Trending: Latest-quarter revenue run-rate is decelerating (-3.7% annualized vs trailing 12 months), vs accelerating (+15.7%) for its tracked peer group.
- Growth: Thor Industries Inc generated -8.5% revenue growth year over year in Q4 2026, vs -4.3% for its tracked competitors combined.
- Profitability: Its 1.8% net margin compares with 2.2% for the peer group.
- Scale: Thor Industries Inc ranks #18 of 38 companies by market capitalization in the Miscellaneous Manufacturing industry, holding 0.7% of industry market cap.
- Peer revenue share: Thor Industries Inc accounted for 46.8% of combined revenue among its tracked peer group, down from 47.9% a year earlier.
- Peer differentiation: Revenue per employee of $0.49M compares with $0.53M for the peer group (0.9x).
Every figure above is sourced and cited in detail further down this page (Market Structure, Profitability & Cost Structure, Productivity vs Peers).
THO Sales vs. its Competitors, Q4 2026
Thor Industries Inc reported revenue contraction of 8.45 % year on year in Q4 2026, below its competitors' combined revenue change of -4.30 %.
With a net margin of 1.79 %, Thor Industries Inc reported lower profitability than its competitors (2.21 %).
Thor Industries Inc generated 46.75 % of the combined sales of its peer group, down from 47.86 % a year earlier.
Thor Industries Inc vs. its Competitors, Q4 2026
Revenue growth, year on year
Net income growth, year on year
Net margin
Revenue run-rate vs trailing 12 months
TTM net margin
TTM = trailing twelve months. Run-rate annualizes the latest quarter (×4) and compares it to TTM. In millions of $. High-Confidence Competitors are named as a competitor directly in an SEC filing; Similar-Size Competitors are the closest peers by market-cap rank within the same industry; Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC, all independent of the competitor list.
TTM revenue, latest-quarter run-rate and net income/margin benchmarked across Thor Industries Inc and its 4 competitor groupings. Available under Commercial License.
| Entity | TTM Revenue | Rev Run-rate vs TTM |
|---|---|---|
| Thor Industries Inc | $12,345M | +12.3% · Accelerating |
| Competitors combined | $12,345M | +12.3% · Accelerating |
| High-Confidence Competitors (1) | $12,345M | +12.3% · Accelerating |
| Similar-Size Competitors (8) | $12,345M | +12.3% · Accelerating |
TTM revenue, run-rate and net margin benchmarking across Thor Industries Inc's competitor groups requires a Commercial License.
For context: the Miscellaneous Manufacturing industry grew revenue 9.7% year over year, combined, vs -8.5% for Thor Industries Inc. Thor Industries Inc's share of combined industry revenue moved from 3.58% to 2.99%, a loss of 0.59 percentage points.
Thor Industries Inc's Competitor Quality Breadth
Share of each group, trailing 12 months: profitable (net margin > 0), expanding (revenue growth > 0), growing faster than the industry's own median, and financially distressed (Piotroski F-Score of 2 or below).
| Entity | Profitable | Expanding | Above Industry Growth | Distressed |
|---|---|---|---|---|
| Thor Industries Inc | Yes | Yes | No | No |
| Competitors combined (4) | ||||
| High-Confidence Competitors (3) | ||||
| Similar-Size Competitors (10) |
Source: CSIMarket API, trailing 12 months. Altman Z-Score is not shown here: it is not populated in the underlying data for any company. Percentages are of companies in each group that report the relevant metric, not of the full group size.
THO Stock Performance relative to its Competitors
THO Stock Performance relative to High-Confidence Competitors
THO Stock Performance relative to Similar-Size Competitors
5 Best-Performing Tracked Competitors, Trailing 12 Months
| # | Competitor | TTM Share Price Return | vs U.S.A. 500 |
|---|---|---|---|
| 1 | Rev Group Inc | 282.9% | Outperformed |
| 2 | Winnebago Industries Inc | 282.9% | Outperformed |
| 3 | Camping World Holdings Inc | 282.9% | Outperformed |
| 4 | Lazydays Holdings Inc | 282.9% | Outperformed |
TTM share price return and U.S.A. 500 outperformance for Thor Industries Inc's best-performing tracked competitors requires a Commercial License.
Source: CSIMarket API, trailing 12 months.
Thor Industries Inc's Comment on Competition and Industry Peers
Publicly Traded Peers of Thor Industries Inc
Revenue and income for trailing 12 months, in millions of $, except employees| Company | Market Cap | Revenues |
|---|---|---|
| Thor Industries Inc | 3,751.92 | 9,606.63 |
| Rev Group Inc | 3,218.89 | 2,462.80 |
| Winnebago Industries Inc | 767.08 | 2,835.50 |
| Lazydays Holdings Inc | 1.58 | 545.98 |
| Camping World Holdings Inc | - | 6,268.32 |
| SUBTOTAL | 7,739.48 | 21,719.23 |
Sources: Thor Industries Inc's official press releases and regulatory filings; CSIMarket.com's market research; and the financial filings and press releases of the other companies cited.
Updated on:
Focus of this report: publicly traded companies. Ten additional tables on Thor Industries Inc versus competitors, including market share analysis, are in the navigation menu under Competition. To download the tables, please subscribe.
Thor Industries Inc's Competitors Named by the Company
Competitive relationships identified from SEC filings and corroborating sources, each with a basis and confidence.| Competitor | Basis | Confidence |
|---|---|---|
| Winnebago Industries, Inc. | Named by the company | 85% |
| Forest River, Inc. | Named by the company | 85% |
| U S Lighting Group Inc | Named by the company | 85% |
| FreedomRoads, LLC | Named by the company | 85% |
| Rev Group Inc | Named by the company | 85% |
Filing basis, confidence, active dates and source counts for Thor Industries Inc's named competitors require a Commercial License.
Methodology: relationships are extracted from SEC filings (named-competitor disclosures) and corroborating sources. Named by the company = explicitly disclosed as a competitor; Inferred = derived from corroborating signals. Confidence reflects evidence strength.
Thor Industries Inc's Business Segment Mix vs Peers
Revenue by operating segment or division, as named and reported by each company. Segment names are the filer's own and are not standardized across companies. Do not assume a same-named or similarly-named segment is defined identically between two companies. Shares are of each company's own total revenue and are not required to sum to 100% (intersegment revenue, unallocated items).| Company | Largest Segment |
|---|---|
| Thor Industries Inc | European 35.51 % |
| Rev Group Inc | Specialty Vehicles 73.69 % |
| Winnebago Industries Inc | Motorhome RV 45.90 % |
| Camping World Holdings Inc | RV and Outdoor Retail 97.25 % |
Source: operating segment revenue as reported in each company's SEC filings (10-K/10-Q), via the CSIMarket API, leaf-level reportable segments only (parent roll-up segments are excluded where sub-segments are separately disclosed).
Thor Industries Inc's Productivity vs Peers Comparison
Revenue and income per employee, trailing 12 months, in $; market cap in millions of $| Company | Market Cap | Revenue / Employee | Income / Employee |
|---|---|---|---|
| Thor Industries Inc | 3,752 | 492,647 | 8,933 |
| Rev Group Inc | 3,219 | 432,070 | 16,702 |
| Winnebago Industries Inc | 767 | 535,000 | 7,264 |
| Lazydays Holdings Inc | 2 | 2,426,573 | -944,889 |
| Camping World Holdings Inc | - | 548,554 | -10,626 |
| PEERS TOTAL | 3,988 | 534,725 | -8,844 |
Thor Industries Inc's Geographic Revenue Exposure vs Peers
Revenue by country/region as reported in each company's most recent filing. Disclosure granularity varies by filer (some report by country, others by broad region) and is shown as disclosed.| Company | Largest Market |
|---|---|
| Rev Group Inc | Rest of World 0.06 % |
Source: revenue geography as reported in each company's SEC filings (10-K/10-Q), via the CSIMarket API. Percentages are of that company's own total consolidated revenue for its most recent reported period.
Thor Industries Inc's Position in Industry Market Structure
Market-capitalization share and concentration across all 35 companies in Thor Industries Inc's industry classification, broader than the peer set above. Market cap in millions of $.Thor Industries Inc ranks #18 of 35 companies by market capitalization in its industry, holding 0.72 % of total industry market cap. The industry's Herfindahl-Hirschman Index (HHI) is 1,747, indicating a moderately concentrated market structure (U.S. antitrust guidance: below 1,500 unconcentrated, 1,500 to 2,500 moderately concentrated, above 2,500 highly concentrated).
| Rank | Company | Market Cap | Industry Share |
|---|---|---|---|
| 1 | Abb Ltd | 181,678 | 34.64 % |
| 2 | Trane Technologies Plc | 101,133 | 19.28 % |
| 3 | Ferguson Enterprises Inc | 43,359 | 8.27 % |
| 4 | Xylem Inc | 24,109 | 4.60 % |
| 5 | Amcor Plc | 1,234 | 5.2% |
| 6 | Snap on Inc | 1,234 | 5.2% |
| 7 | Itt Inc | 1,234 | 5.2% |
| 8 | Idex Corp | 1,234 | 5.2% |
| 9 | Stanley Black and Decker Inc | 1,234 | 5.2% |
| 10 | Graco Inc | 1,234 | 5.2% |
| 18 | Thor Industries Inc | 3,762 | 0.72 % |
Market cap and industry share for the rest of Thor Industries Inc's industry peers requires a Commercial License.
Source: CSIMarket API (daily market-structure computation) across CSIMarket's industry classification, market capitalization as of 2026-09-28.
Thor Industries Inc's Same-Size Peers & Stock Performance
Peers chosen by closeness in market-cap rank within the same industry classification (not the named-competitor list above). Trailing 12-month total return, 3-month price momentum, beta and Sharpe ratio vs the broad U.S. market.| Rank | Company | Market Cap | TTM Return |
|---|---|---|---|
| 13 | Advanced Drainage Systems Inc | 10,072 | -3.70 % |
| 14 | Flowserve Corp | 9,545 | 38.59 % |
| 15 | Simpson Manufacturing Co inc | 7,245 | 2.05 % |
| 16 | Powell Industries Inc | 6,858 | 98.42 % |
| 17 | Brady Corp | 1,234 | 12.3% |
| 18 | Thor Industries Inc | 3,762 | -32.36 % |
| 19 | The Gorman rupp Company | 1,234 | 12.3% |
| 20 | Hillman Solutions Corp | 1,234 | 12.3% |
| 21 | Oil dri Corporation Of America | 1,234 | 12.3% |
| 22 | Daktronics Inc | 1,234 | 12.3% |
| 23 | Winnebago Industries Inc | 1,234 | 12.3% |
Market cap, return, momentum, beta and Sharpe ratio for the rest of Thor Industries Inc's same-size peers requires a Commercial License.
Source: CSIMarket API (daily market-structure computation); returns and risk metrics as of 2026-09-28. Beta and Sharpe ratio are versus the broad U.S. equity market, not this industry.
Thor Industries Inc's Profitability & Cost Structure
Trailing 12-month margins from SEC-filed financials. Operating margin is compared to the Miscellaneous Manufacturing industry median; gross margin, EBITDA margin and capital intensity are compared to the live industry average (50 companies).| Metric | Company | Industry | Difference |
|---|---|---|---|
| Gross Margin | 12.62 % | 31.31 % (avg) | -18.7 pp |
| Operating Margin | - | industry median | - |
| EBITDA Margin | 8.15 % | 5.28 % (avg) | +2.9 pp |
| Capital Intensity (Capex / Revenue) | - | 4.37 % (avg) | - |
Source: CSIMarket API, trailing 12 months. SG&A and R&D as a share of revenue have limited coverage as this data is backfilled and appear only where reported. Higher capital intensity is not inherently negative; it reflects the industry's asset requirements.
Thor Industries Inc's Valuation vs Competitive Position
Valuation multiples vs the Miscellaneous Manufacturing industry average (50 companies, excluding loss-making/negative-equity outliers), alongside returns on capital for context on whether a premium or discount lines up with measurably stronger or weaker returns.| Metric | Company | Industry Average | Difference |
|---|---|---|---|
| P/E | 22.8x | 23.7x | -1.0x |
| EV / EBITDA | 5.7x | 15.2x | -9.5x |
| P/B | 0.9x | 3.1x | -2.1x |
| Return on Equity | 4.06 % | industry aggregate | -11.80 % |
| Return on Invested Capital | - | 2.26 % (avg) | - |
Source: CSIMarket API, trailing 12 months. A valuation premium or discount is not, by itself, a judgment of over- or under-valuation. Compare it against the return and growth context shown elsewhere on this page.
Thor Industries Inc's Multi-Year Financial Trajectory
Fiscal-year revenue growth, operating margin, return on invested capital and P/E, as reported in SEC filings.| Metric | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|
| Revenue Growth | -12.03 % | 25.21 % | 3.24 % | 60.56 % | -6.07 % | -26.16 % | -8.03 % | 4.61 % |
| Operating Margin | 4.80 % | 4.18 % | 6.04 % | 8.39 % | 7.54 % | 4.84 % | 3.36 % | 3.31 % |
| Return on Invested Capital | 8.80 % | 5.91 % | 8.24 % | 14.97 % | 11.42 % | 5.37 % | 3.49 % | 3.43 % |
| P/E | 5.7x | 19.1x | 14.0x | 6.3x | 5.8x | 21.4x | 28.3x | 18.5x |
Source: CSIMarket API, fiscal-year figures. P/E is this company's own historical ratio at each fiscal year end and can swing sharply around an earnings trough: that is real, not a data error.
Thor Industries Inc's BCG Growth-Share Matrix
Relative market share (vs Thor Industries Inc's largest competitor by market cap) against industry revenue growth, using the standard textbook thresholds (1.0x share, 10% growth) a common framework, not a precision instrument.
Thor Industries Inc falls in the Dog quadrant: relative market share of 0.02x vs its largest competitor, in an industry growing revenue 4.2% (median, trailing 12 months).
Source: CSIMarket API (market-cap share and industry revenue growth). The 10% growth and 1.0x share lines are standard textbook thresholds, not derived from this industry's own distribution.
Thor Industries Inc's Competitive Forces (Porter's Five Forces)
Only the forces this data can support honestly are shown; the other three are marked as such rather than guessed.| Force | Assessment | Basis |
|---|---|---|
| Competitive Rivalry | Moderate | Industry HHI of 1,747 (see Industry Market Structure & Concentration above) |
| Supplier Power | Not covered on this page | See Thor Industries Inc's dedicated suppliers page for concentration and dependency data |
| Buyer Power | Not covered on this page | See Thor Industries Inc's dedicated customers page for concentration and dependency data |
| Threat of Substitutes | - | No systematic data source for cross-product substitution exists in this system; not estimated |
Note: this is a partial, data-grounded application of the framework, not a complete strategic assessment. Rivalry and barriers-to-entry readings are mechanical translations of the HHI and capital-intensity figures shown elsewhere on this page, not independent judgments.
Thor Industries Inc's Industry Attractiveness & Competitive Strength
A CSIMarket composite, not a standard field: each axis is an equal-weighted average of three factors already shown elsewhere on this page (industry growth, industry profitability and rivalry for attractiveness; relative market share, profitability and growth vs industry for strength). Disclosed as a designed methodology, not a precision measurement.
Thor Industries Inc falls in the Low attractiveness / Low strength cell: Harvest / Divest.
Source: CSIMarket API, trailing 12 months. Each axis score is a simple 1(low)/2(medium)/3(high) average across its three inputs -- a transparent, disclosed simplification, not a validated academic scoring model.
Thor Industries Inc's SWOT
Every point below is a fixed rule applied to a metric already shown elsewhere on this page (Market Structure, Profitability, Valuation, Run-Rate, Stock Performance, Quality Breadth) not an independent strategic assessment. A blank quadrant means no rule was met, not that none apply.Strengths
No rule matched.
Weaknesses
- Return on equity 11.8 points below the industry aggregate.
- Latest-quarter revenue run-rate is decelerating (-3.7% annualized vs trailing 12 months).
- Underperforming the U.S.A. 500 over the trailing 12 months.
- Low relative market share vs the industry leader (0.02x).
Opportunities
- A meaningful share of tracked competitors (50.00 %) show financial-distress signals, a possible opening to gain share.
Threats
No rule matched.
Methodology: mechanical, rule-based SWOT. Each bullet reuses a figure already sourced and cited elsewhere on this page; nothing here is generated narrative or independent analyst judgment.
Thor Industries Inc's Financial Strength vs Peers Comparison
Quick ratio, working capital, debt to equity and asset turnover, trailing 12 months| Company | Quick Ratio | Working Capital | Debt / Equity |
|---|---|---|---|
| Thor Industries Inc | 0.31 | 1.76 | 0.21 |
| Rev Group Inc | 0.07 | 1.67 | 0.25 |
| Winnebago Industries Inc | 0.37 | 2.44 | 0.40 |
| Lazydays Holdings Inc | 0.07 | 0.88 | 0.33 |
| Camping World Holdings Inc | 0.10 | 1.21 | 3.62 |
Quick ratio = cash / current liabilities; working capital ratio = current assets / current liabilities; asset turnover = revenue / total assets. Peers in the Blank Checks industry are excluded.
Thor Industries Inc's Revenue and Income Growth vs Peers
Quarterly revenue and net income growth, year over year and quarter over quarter| Company | Period | Revenue Y/Y | Income Y/Y |
|---|---|---|---|
| Thor Industries Inc | Q2 2026 | -8.4 % | -67.7 % |
| Rev Group Inc | Q3 2025 | +11.2 % | -30.7 % |
| Winnebago Industries Inc | Q2 2026 | -9.8 % | -17.6 % |
| Lazydays Holdings Inc | Q3 2025 | -52.9 % | - |
| Camping World Holdings Inc | Q2 2026 | -2.1 % | -24.0 % |
| PEERS TOTAL | -6.2 % | -79.8 % |
Growth is shown only where both periods are positive. Peers in the Blank Checks industry are excluded.
Thor Industries Inc's Peers' Costs of Sales and Capital Expenditures
Context for revenue growth: peer costs and capex, year over year and quarter over quarter| Company | Period | Costs Y/Y | Capex Y/Y |
|---|---|---|---|
| Thor Industries Inc | Q2 2026 | -5.9 % | +43.0 % |
| Rev Group Inc | Q3 2025 | +8.3 % | +337.7 % |
| Winnebago Industries Inc | Q2 2026 | -9.7 % | -36.1 % |
| Lazydays Holdings Inc | Q3 2025 | -63.0 % | -98.1 % |
| Camping World Holdings Inc | Q2 2026 | +0.9 % | - |
Thor Industries Inc's Returns and Turnover vs Peers
ROA, ROI and ROE (trailing 12 months), receivables and inventory turnover| Company | ROA | ROI | ROE |
|---|---|---|---|
| Thor Industries Inc | 2.47% | 3.31% | 4.06% |
| Rev Group Inc | 7.79% | 12.63% | 23.95% |
| Winnebago Industries Inc | 1.84% | 2.10% | 3.13% |
| Lazydays Holdings Inc | - | - | - |
| Camping World Holdings Inc | - | - | - |
ROA = net income / total assets; ROI = net income / investments; ROE = net income / equity; turnover ratios use trailing 12 month revenue (receivables) and cost of sales (inventory).
Thor Industries Inc's Valuation vs Peers
P/E, price to sales, PEG, price to cash flow and price to book| Company | P/E | Price / Sales |
|---|---|---|
| Thor Industries Inc | 21.12 | 0.39 |
| Rev Group Inc | 33.81 | 1.31 |
| Winnebago Industries Inc | 20.01 | 0.27 |
| Lazydays Holdings Inc | - | 0.00 |
| Camping World Holdings Inc | - | - |
| PEERS AVERAGE | - | 0.36 |
P/E = price / diluted EPS (trailing 12 months); PEG = P/E divided by EPS growth; the average row divides the peers' combined market cap by their combined income, sales, cash flow and equity.