Revlon Inc's Competitiveness
A competitive positioning analysis and financial ratio benchmarking of Revlon Inc (REVRQ) against its publicly traded competitors: sales growth, net income, profitability, valuation and market share, plus each peer's market capitalization, revenue, income and employees. Free below: the top 5 peers. Subscriber access adds the full competitor list and CSV downloads.
Key Findings: Revlon Inc vs Its Competitors
- TTM: Trailing 12-month revenue of 1,980M vs 138,860M combined for its competitors (1.4% combined share).
- Trending: Latest-quarter revenue run-rate is accelerating (+19.1% annualized vs trailing 12 months), vs holding steady (+0.5%) for its tracked peer group.
- Growth: Revlon Inc generated -4.1% revenue growth year over year in Q3 2022, vs -4.5% for its competitors combined.
- Profitability: Its -30.3% net margin compares with 14.1% for the peer group.
- Peer revenue share: Revlon Inc accounted for 1.7% of combined revenue among its tracked peer group, up from 1.7% a year earlier.
- Peer differentiation: Revenue per employee of $0.33M compares with $0.64M for the peer group (0.5x).
Every figure above is sourced and cited in detail further down this page (Market Structure, Profitability & Cost Structure, Productivity vs Peers).
REVRQ Sales vs. its Competitors, Q3 2022
Revlon Inc reported revenue contraction of 4.13 % year on year in Q3 2022, above its competitors' combined revenue change of -4.53 %.
With a net margin of -30.26 %, Revlon Inc reported lower profitability than its competitors (14.13 %).
Revlon Inc generated 1.66 % of the combined sales of its peer group, up from 1.66 % a year earlier.
API endpoints for this dataset
Revlon Inc vs. its Competitors, Q3 2022
Revenue growth, year on year
Net margin
Revenue run-rate vs trailing 12 months
TTM net margin
TTM = trailing twelve months. Run-rate annualizes the latest quarter (×4) and compares it to TTM. In millions of $. High-Confidence Competitors are named as a competitor directly in Revlon Inc reports; Similar-Size Competitors are the closest peers by market-cap rank within the same industry; Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC, all independent of the competitor list.
TTM revenue, latest-quarter run-rate and net income/margin benchmarked across Revlon Inc and its 4 competitor groupings. Available under Commercial License.
| Entity | TTM Revenue | Rev Run-rate vs TTM |
|---|---|---|
| Revlon Inc | $12,345M | +12.3% · Accelerating |
| Competitors combined | $12,345M | +12.3% · Accelerating |
TTM revenue, run-rate and net margin benchmarking across Revlon Inc's competitor groups requires a Commercial License.
For context: the Personal & Household Products industry grew revenue 0.7% year over year, combined, vs -4.1% for Revlon Inc. Revlon Inc's share of combined industry revenue moved from 0.33% to 0.31%, a loss of 0.02 percentage points.
Revlon Inc's Competitor Quality Breadth
Group definitions: see Methodology: Performance Group Definitions.
| Entity | Profitable | Expanding | Above Industry Growth | Distressed |
|---|---|---|---|---|
| Revlon Inc | No | No | No | Yes |
| Competitors combined (15) |
Source: CSIMarket API, trailing 12 months. Altman Z-Score is not shown here: it is not populated in the underlying data for any company. Percentages are of companies in each group that report the relevant metric, not of the full group size.
REVRQ Stock Performance relative to its Competitors
5 Best-Performing Tracked Competitors, Trailing 12 Months
| # | Competitor | TTM Share Price Return | vs U.S.A. 500 |
|---|---|---|---|
| 1 | Helen Of Troy Limited | 282.9% | Outperformed |
| 2 | Interparfums Inc | 282.9% | Outperformed |
| 3 | Avient Corporation | 282.9% | Outperformed |
| 4 | International Flavors and Fragrances Inc | 282.9% | Outperformed |
| 5 | Sensient Technologies Corp | 282.9% | Outperformed |
TTM share price return and U.S.A. 500 outperformance for Revlon Inc's best-performing competitors requires a Commercial License.
Source: CSIMarket API, trailing 12 months.
Publicly Traded Peers of Revlon Inc
Revenue and income for trailing 12 months, in millions of $, except employees| Company | Market Cap | Revenues |
|---|---|---|
 Revlon Inc |
4.39 | 1,980.40 |
 Procter and Gamble Co |
398,150.88 | 87,922.00 |
 Est e Lauder Companies Inc |
40,292.97 | 15,283.00 |
 International Flavors and Fragrances Inc |
20,902.86 | 9,226.00 |
 The Clorox Company |
12,197.82 | 7,196.00 |
 Sensient Technologies Corp |
5,105.03 | 1,747.20 |
| SUBTOTAL | 490,021.04 | 140,839.94 |
Sign in to see all competitors of Revlon Inc .
Sources: see Methodology: Peer & Competitor Identification, Sourcing.
Updated on:
Focus of this report: publicly traded companies. Ten additional tables on Revlon Inc versus competitors, including market share analysis, are in the navigation menu under Competition. To download the tables, please subscribe.
Revlon Inc's Competitors Named by the Company
Competitive relationships identified from Revlon Inc reports and corroborating sources, each with a basis and confidence.| Competitor | Basis | Confidence |
|---|---|---|
| Waldencast Plc | Company report | 85% |
| Interparfums Inc | Company report | 85% |
| Est e Lauder Companies Inc | Company report | 85% |
| Procter and Gamble Co | Company report | 85% |
| Coty Inc | Company report | 85% |
| Helen Of Troy Limited | Company report | 85% |
| Avon Products Inc | Company report | 85% |
Company report basis, confidence, active dates and source counts for Revlon Inc's named competitors require a Commercial License.
Methodology: see Methodology: Peer & Competitor Identification, Sourcing.
Revlon Inc's Business Segment Mix vs Peers
Revenue by operating segment or division, as named and reported by each company. Segment names are the filer's own and are not standardized across companies. Do not assume a same-named or similarly-named segment is defined identically between two companies. Shares are of each company's own total revenue and are not required to sum to 100% (intersegment revenue, unallocated items).| Company | Largest Segment |
|---|---|
| Procter and Gamble Co | Fabric & Home Care 35.25 % |
| International Flavors and Fragrances Inc | Scent 35.48 % |
| The Clorox Company | Health and Wellness 48.19 % |
| Sensient Technologies Corp | Color 46.14 % |
| Interparfums Inc | European based operations 71.22 % |
Source: operating segment revenue as reported in each company's reports (10-K/10-Q), via the CSIMarket API, leaf-level reportable segments only (parent roll-up segments are excluded where sub-segments are separately disclosed).
Revlon Inc's Productivity vs Peers Comparison
Revenue and income per employee, trailing 12 months, in $; market cap in millions of $| Company | Market Cap | Revenue / Employee | Income / Employee |
|---|---|---|---|
| Revlon Inc | 4 | 330,067 | -112,317 |
| Procter and Gamble Co | 398,151 | 845,404 | 154,750 |
| Est e Lauder Companies Inc | 40,293 | 277,873 | 6,691 |
| International Flavors and Fragrances Inc | 20,903 | 429,116 | 9,163 |
| The Clorox Company | 12,198 | 817,727 | 78,295 |
| Sensient Technologies Corp | 5,105 | 2,165,059 | 209,860 |
| PEERS TOTAL | 490,017 | 643,089 | 74,552 |
Revlon Inc's Geographic Revenue Exposure vs Peers
Revenue by country/region as reported in each company's most recent report. Disclosure granularity varies by filer (some report by country, others by broad region) and is shown as disclosed.| Company | Largest Market |
|---|---|
| Procter and Gamble Co | Non-US 52.05 % |
| International Flavors and Fragrances Inc | EMEA 35.53 % |
| Sensient Technologies Corp | North America 61.23 % |
| Interparfums Inc | North America 40.85 % |
| Helen Of Troy Limited | United States 76.17 % |
Source: revenue geography as reported in each company's reports (10-K/10-Q), via the CSIMarket API. Percentages are of that company's own total consolidated revenue for its most recent reported period.
Revlon Inc's Profitability & Cost Structure
Trailing 12-month margins from SEC-filed financials. Operating margin is compared to the Personal & Household Products industry median; gross margin, EBITDA margin and capital intensity are compared to the live industry average (54 companies). See the full Personal & Household Products industry profitability benchmarks.| Metric | Company | Industry | Difference |
|---|---|---|---|
| Gross Margin | 57.80 % | 37.69 % (avg) | +20.1 pp |
| Operating Margin | 4.03 % | industry median | -5.2 pp |
| EBITDA Margin | -31.00 % | 6.77 % (avg) | -37.8 pp |
| Capital Intensity (Capex / Revenue) | 0.70 % | 3.23 % (avg) | -2.5 pp |
Source: CSIMarket API, trailing 12 months. SG&A and R&D as a share of revenue have limited coverage as this data is backfilled and appear only where reported. Higher capital intensity is not inherently negative; it reflects the industry's asset requirements.
Revlon Inc's Valuation vs Competitive Position
Valuation multiples vs the Personal & Household Products industry average (54 companies, excluding loss-making/negative-equity outliers), alongside returns on capital for context on whether a premium or discount lines up with measurably stronger or weaker returns. See the full Personal & Household Products industry valuation benchmarks.| Metric | Company | Industry Average | Difference |
|---|---|---|---|
| P/E | - | 33.5x | - |
| EV / EBITDA | - | 17.2x | - |
| P/B | 0.0x | 4.4x | -4.4x |
| Return on Equity | - | industry aggregate | - |
| Return on Invested Capital | - | -0.02 % (avg) | - |
Source: CSIMarket API, trailing 12 months. A valuation premium or discount is not, by itself, a judgment of over- or under-valuation. Compare it against the return and growth context shown elsewhere on this page.
Revlon Inc's Multi-Year Financial Trajectory
Fiscal-year revenue growth, operating margin, return on invested capital and P/E, as reported in company reports.| Metric | 2014 | 2015 | 2016 | 2017 | 2018 | 2020 | 2021 | 2022 |
|---|---|---|---|---|---|---|---|---|
| Revenue Growth | 24.80 % | -1.38 % | 21.92 % | 15.41 % | -4.80 % | -21.30 % | 9.16 % | -4.73 % |
| Operating Margin | 12.13 % | 11.27 % | 6.65 % | -0.83 % | -3.32 % | -11.88 % | 4.96 % | 4.03 % |
| Return on Invested Capital | 26.07 % | 25.33 % | 11.70 % | -1.47 % | -8.69 % | - | - | - |
| P/E | - | - | - | - | - | - | - | - |
Source: CSIMarket API, fiscal-year figures. P/E is this company's own historical ratio at each fiscal year end and can swing sharply around an earnings trough: that is real, not a data error.
Revlon Inc's Competitive Forces (Porter's Five Forces)
Only the forces this data can support honestly are shown; the other three are marked as such rather than guessed.| Force | Assessment | Basis |
|---|---|---|
| Barriers to Entry | Lower than typical for the industry | Capital intensity (capex / revenue) of 0.70 % vs industry average 3.23 % (see Profitability & Cost Structure above) |
Note: see Methodology: Porter's Five Forces. Supplier power and buyer power are covered on Revlon Inc's dedicated Suppliers and Customers pages, not here.
Revlon Inc's Industry Attractiveness & Competitive Strength
See Methodology: GE/McKinsey Matrix for how the two axes are built.
Revlon Inc falls in the Low attractiveness / Low strength cell: Harvest / Divest.
Source: CSIMarket API, trailing 12 months. Each axis score is a simple 1(low)/2(medium)/3(high) average across its three inputs -- a transparent, disclosed simplification, not a validated academic scoring model.
Revlon Inc's SWOT
Every point below is a fixed rule applied to a metric already shown elsewhere on this page (Market Structure, Profitability, Valuation, Run-Rate, Stock Performance, Quality Breadth) not an independent strategic assessment. A blank quadrant means no rule was met, not that none apply.Strengths
- Latest-quarter revenue run-rate is accelerating (+19.1% annualized vs trailing 12 months).
Weaknesses
- Operating margin 5.2 points below the industry median.
- Piotroski F-Score of 2 or below, the standard financial-distress signal.
Opportunities
No rule matched.
Threats
No rule matched.
Methodology: see Methodology: SWOT Analysis.
Revlon Inc's Financial Strength vs Peers Comparison
Quick ratio, working capital, debt to equity and asset turnover, trailing 12 months| Company | Quick Ratio | Working Capital | Debt / Equity |
|---|---|---|---|
| Revlon Inc | 0.21 | 1.08 | - |
| Procter and Gamble Co | 0.26 | 0.71 | 0.71 |
| Est e Lauder Companies Inc | 0.04 | 1.26 | 1.86 |
| International Flavors and Fragrances Inc | 0.08 | 1.73 | 0.43 |
| The Clorox Company | 0.16 | 0.74 | 29.06 |
| Sensient Technologies Corp | 0.14 | 4.32 | 0.61 |
Quick ratio = cash / current liabilities; working capital ratio = current assets / current liabilities; asset turnover = revenue / total assets. Peers in the Blank Checks industry are excluded.
Revlon Inc's Revenue and Income Growth vs Peers
Quarterly revenue and net income growth, year over year and quarter over quarter| Company | Period | Revenue Y/Y | Income Y/Y |
|---|---|---|---|
| Revlon Inc | Q4 2022 | -4.1 % | - |
| Procter and Gamble Co | Q3 2026 | +4.0 % | -1.0 % |
| Est e Lauder Companies Inc | Q3 2026 | +6.7 % | +395.7 % |
| International Flavors and Fragrances Inc | Q3 2026 | -27.9 % | - |
| The Clorox Company | Q3 2026 | +33.3 % | +107.3 % |
| Sensient Technologies Corp | Q3 2026 | +10.6 % | +30.8 % |
| PEERS TOTAL | +2.3 % | -2.6 % |
Growth is shown only where both periods are positive. Peers in the Blank Checks industry are excluded.
Revlon Inc's Peers' Costs of Sales and Capital Expenditures
Context for revenue growth: peer costs and capex, year over year and quarter over quarter| Company | Period | Costs Y/Y | Capex Y/Y |
|---|---|---|---|
| Revlon Inc | Q4 2022 | -0.2 % | -27.8 % |
| Procter and Gamble Co | Q3 2026 | +7.3 % | +13.8 % |
| Est e Lauder Companies Inc | Q3 2026 | -2.7 % | -28.1 % |
| International Flavors and Fragrances Inc | Q3 2026 | +4.4 % | +10.4 % |
| The Clorox Company | Q3 2026 | +36.3 % | +5.6 % |
| Sensient Technologies Corp | Q3 2026 | +7.4 % | +93.7 % |
Revlon Inc's Returns and Turnover vs Peers
ROA, ROI and ROE (trailing 12 months), receivables and inventory turnover| Company | ROA | ROI | ROE |
|---|---|---|---|
| Revlon Inc | - | - | - |
| Procter and Gamble Co | 12.54% | 17.47% | 29.71% |
| Est e Lauder Companies Inc | 1.86% | 2.63% | 9.37% |
| International Flavors and Fragrances Inc | 0.78% | 1.00% | 1.42% |
| The Clorox Company | 9.98% | 15.07% | 551.20% |
| Sensient Technologies Corp | 7.22% | 8.22% | 13.66% |
ROA = net income / total assets; ROI = net income / investments; ROE = net income / equity; turnover ratios use trailing 12 month revenue (receivables) and cost of sales (inventory).
Revlon Inc's Valuation vs Peers
P/E, price to sales, PEG, price to cash flow and price to book| Company | P/E | Price / Sales |
|---|---|---|
| Revlon Inc | - | 0.00 |
| Procter and Gamble Co | 25.02 | 4.53 |
| Est e Lauder Companies Inc | 110.06 | 2.64 |
| International Flavors and Fragrances Inc | 114.75 | 2.27 |
| The Clorox Company | 18.11 | 1.70 |
| Sensient Technologies Corp | 30.02 | 2.92 |
| PEERS AVERAGE | 31.77 | 3.48 |
P/E = price / diluted EPS (trailing 12 months); PEG = P/E divided by EPS growth; the average row divides the peers' combined market cap by their combined income, sales, cash flow and equity.