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Marcus's Business Segments
Marcus's reported revenue by business segment and by geographic region, quarterly and annual, normalized against the consolidated income statement. Free below: the top 3 rows per table, this quarter and this fiscal year. Subscriber access adds the full segment history and operating income by segment.
Segment Data As of Q1 FY2026
Reportable Segments
3
Largest Segment
Theatres
Total Revenue
$ 154
Regions Reported
-
Revenue Share by Reportable Segment - Q1 FY2026
- Theatres60.2%
- Hotels/Resorts39.8%
- Corporate and Unallocated0%
Revenue by Reportable Segment - Q1 FY2026
| Segment | Revenue (Millions) | % of Total |
|---|---|---|
| Theatres | $ 93 | 60.2% |
| Hotels/Resorts | $ 61 | 39.8% |
| Corporate and Unallocated | $ 0 | 0% |
Revenue by Product & Service Category - Q1 FY2026
- Admission29%
- Concessions25.6%
- Occupancy13.3%
- Food and beverage11.3%
- Product and Service, Other0%
Revenue by Product & Service Category - Q1 FY2026
| Category | Revenue (Millions) | % of Total |
|---|---|---|
| Admission | $ 45 | 29% |
| Concessions | $ 40 | 25.6% |
| Occupancy | $ 20 | 13.3% |
Product and service categories are a supplemental disclosure and are not required to sum to consolidated revenue or to the reportable segments above.
Description of Marcus
We are engaged primarily in two business segments: movie theatres and hotels and resorts.
In all, we operated 85 movie theaters with 1,064 screens in 17 states (Wisconsin, Illinois, Iowa, Minnesota, Missouri, Nebraska, North Dakota, Ohio, Arkansas, Colorado, Georgia, Kentucky, Louisiana, New York, Pennsylvania, Texas and Virginia). We also own and manage Funset Boulevard, a family entertainment complex in Appleton, Wisconsin, which is next to one of our movie theaters. We are the fourth largest theatre circuit in the United States.
Our hotel and resort businesses in Wisconsin, Illinois, Nebraska, and Oklahoma included eight wholly-owned or majority-owned and operated hotels and resorts. In Wisconsin, California, Minnesota, Nevada, Nebraska, Illinois, Iowa, Pennsylvania, and Texas, we also operated 11 hotels, resorts, and other assets for third parties.
In all, we operated 85 movie theaters with 1,064 screens in 17 states (Wisconsin, Illinois, Iowa, Minnesota, Missouri, Nebraska, North Dakota, Ohio, Arkansas, Colorado, Georgia, Kentucky, Louisiana, New York, Pennsylvania, Texas and Virginia). We also own and manage Funset Boulevard, a family entertainment complex in Appleton, Wisconsin, which is next to one of our movie theaters. We are the fourth largest theatre circuit in the United States.
Our hotel and resort businesses in Wisconsin, Illinois, Nebraska, and Oklahoma included eight wholly-owned or majority-owned and operated hotels and resorts. In Wisconsin, California, Minnesota, Nevada, Nebraska, Illinois, Iowa, Pennsylvania, and Texas, we also operated 11 hotels, resorts, and other assets for third parties.
Marcus Corporation is a diversified company primarily recognized for its operations in the entertainment and hospitality sectors. The company operates through various segments, each offering a unique range of products and services.
1. Marcus Theatres
This segment is one of the largest theatre circuits in the United States, providing a variety of film and entertainment experiences.
Products and Services:
- Movie Theaters: Marcus Theatres operates multiple locations featuring state-of-the-art facilities, including digital projection and sound systems.
- Luxury Seating: Many locations offer advanced seating options, such as reclining chairs to enhance the customer’s viewing experience.
- Food and Beverage Services: The company provides a diverse menu that includes traditional movie snacks, gourmet options, and in-theater dining experiences, allowing patrons to enjoy meals or drinks while watching films.
- Special Events: Marcus Theatres also hosts special events like private screenings, corporate events, and birthday parties, catering to groups looking for unique entertainment experiences.
- Loyalty Programs: The loyalty program rewards frequent moviegoers with points that can be redeemed for movie tickets and concessions.
Marcus Hotels & Resorts
This segment focuses on the hospitality aspect of Marcus Corp, managing and franchising a portfolio of hotels and resorts, many of which are located in key metropolitan areas.
Products and Services:
- Hotel Accommodations: Offerings typically include luxury and boutique hotels with various room types, ranging from standard to luxury suites, catered to both leisure and business travelers.
- Event Spaces: Many properties feature extensive meeting and event facilities, including ballrooms, conference rooms, and outdoor spaces suitable for weddings, corporate meetings, and social gatherings.
- Food and Beverage Operations: On-site restaurants and bars often highlight local cuisine and craft selections, catering to hotel guests and local diners alike.
- Spa and Wellness Services: Select hotels provide spa services aimed at relaxation and rejuvenation, including massages, facials, and fitness programs.
- Travel Packages: Creating value for guests, the company offers various packages that may include stays combined with local attractions or events.
Real Estate
In addition to its hospitality and entertainment divisions, Marcus Corporation has significant involvement in real estate through the acquisition and development of properties.
Products and Services:
- Property Development: The company engages in the development of commercial properties, including retail centers, office buildings, and mixed-use developments.
- Property Management: An aspect of their real estate services involves the management of residential and commercial properties, ensuring quality standards and tenant satisfaction.
- Investment Opportunities: Marcus Corp may explore strategic partnerships and investments in real estate ventures, enhancing their portfolios diversification.
Other Services
Beyond the main segments of theatre and hospitality, Marcus Corporation may offer a variety of ancillary services.
Products and Services:
- Corporate Services: Offering extensive services tailored to corporate clients, including team-building events, corporate retreats, and specialized catering for business meetings and conferences.
- Promotional Opportunities: Partnering with local businesses and organizations for cross-promotional opportunities, enhancing visibility and community engagement.
Each segment of Marcus Corporation is designed to provide distinct but complementary experiences that enhance customer satisfaction and foster loyalty. With a continuous focus on innovation and quality service, Marcus Corporation aims to create memorable experiences across its diverse range of offerings.
1. Marcus Theatres
This segment is one of the largest theatre circuits in the United States, providing a variety of film and entertainment experiences.
Products and Services:
- Movie Theaters: Marcus Theatres operates multiple locations featuring state-of-the-art facilities, including digital projection and sound systems.
- Luxury Seating: Many locations offer advanced seating options, such as reclining chairs to enhance the customer’s viewing experience.
- Food and Beverage Services: The company provides a diverse menu that includes traditional movie snacks, gourmet options, and in-theater dining experiences, allowing patrons to enjoy meals or drinks while watching films.
- Special Events: Marcus Theatres also hosts special events like private screenings, corporate events, and birthday parties, catering to groups looking for unique entertainment experiences.
- Loyalty Programs: The loyalty program rewards frequent moviegoers with points that can be redeemed for movie tickets and concessions.
Marcus Hotels & Resorts
This segment focuses on the hospitality aspect of Marcus Corp, managing and franchising a portfolio of hotels and resorts, many of which are located in key metropolitan areas.
Products and Services:
- Hotel Accommodations: Offerings typically include luxury and boutique hotels with various room types, ranging from standard to luxury suites, catered to both leisure and business travelers.
- Event Spaces: Many properties feature extensive meeting and event facilities, including ballrooms, conference rooms, and outdoor spaces suitable for weddings, corporate meetings, and social gatherings.
- Food and Beverage Operations: On-site restaurants and bars often highlight local cuisine and craft selections, catering to hotel guests and local diners alike.
- Spa and Wellness Services: Select hotels provide spa services aimed at relaxation and rejuvenation, including massages, facials, and fitness programs.
- Travel Packages: Creating value for guests, the company offers various packages that may include stays combined with local attractions or events.
Real Estate
In addition to its hospitality and entertainment divisions, Marcus Corporation has significant involvement in real estate through the acquisition and development of properties.
Products and Services:
- Property Development: The company engages in the development of commercial properties, including retail centers, office buildings, and mixed-use developments.
- Property Management: An aspect of their real estate services involves the management of residential and commercial properties, ensuring quality standards and tenant satisfaction.
- Investment Opportunities: Marcus Corp may explore strategic partnerships and investments in real estate ventures, enhancing their portfolios diversification.
Other Services
Beyond the main segments of theatre and hospitality, Marcus Corporation may offer a variety of ancillary services.
Products and Services:
- Corporate Services: Offering extensive services tailored to corporate clients, including team-building events, corporate retreats, and specialized catering for business meetings and conferences.
- Promotional Opportunities: Partnering with local businesses and organizations for cross-promotional opportunities, enhancing visibility and community engagement.
Each segment of Marcus Corporation is designed to provide distinct but complementary experiences that enhance customer satisfaction and foster loyalty. With a continuous focus on innovation and quality service, Marcus Corporation aims to create memorable experiences across its diverse range of offerings.