Holistic Asset Finance Group Co. Ltd's Competitiveness

The Company operates in the digital marketing and short video production sector as well as the health and wellness industry. In digital marketing and short video production, it competes with agencies and production houses offering similar services; however, the Company specializes in short video production, distinguishing it from competitors who treat this service as secondary. In the health and wellness sector, competition is influenced by consumer health trends, regulatory standards, and product innovation. The market includes large multinational companies and smaller niche players targeting specific consumer segments. The Company faces direct competition from distributors importing similar products, particularly from Australia, and from several competitors in Taiwan offering comparable products differentiated mainly by branding and pricing. In 2025, the Company reduced its focus on wellness product sales and did not generate revenue from this segment, making it a non-primary driver of current business.