Betterlife Pharma Inc's Competitiveness
A competitive positioning analysis and financial ratio benchmarking of Betterlife Pharma Inc (BETR) against its publicly traded competitors: sales growth, net income, profitability, valuation and market share, plus each peer's market capitalization, revenue, income and employees. Free below: the top 5 peers. Subscriber access adds the full competitor list and CSV downloads.
Key Findings: Betterlife Pharma Inc vs Its Competitors
- TTM: Trailing 12-month revenue of 138M vs 317,246M combined for its competitors (0.0% combined share).
- Trending: Latest-quarter revenue run-rate is accelerating (+21.3% annualized vs trailing 12 months), vs decelerating (-11.0%) for its tracked peer group.
- Growth: Betterlife Pharma Inc generated 532.9% revenue growth year over year in Q1 2025, vs -1.1% for its competitors combined.
- Profitability: Its -168.3% net margin compares with 10.1% for the peer group.
- Scale: Betterlife Pharma Inc ranks #51 of 116 companies by market capitalization in the Miscellaneous Financial Services industry, holding 0.1% of industry market cap.
- Peer revenue share: Betterlife Pharma Inc accounted for 0.1% of combined revenue among its tracked peer group, up from 0.0% a year earlier.
- Peer differentiation: Revenue per employee of $0.10M compares with $0.48M for the peer group (0.2x).
Every figure above is sourced and cited in detail further down this page (Market Structure, Profitability & Cost Structure, Productivity vs Peers).
BETR Sales vs. its Competitors, Q1 2025
Betterlife Pharma Inc reported revenue growth of 532.93 % year on year in Q1 2025, above its competitors' combined revenue change of -1.06 %.
With a net margin of -168.34 %, Betterlife Pharma Inc reported lower profitability than its competitors (10.05 %).
Betterlife Pharma Inc generated 0.06 % of the combined sales of its peer group, up from 0.01 % a year earlier.
API endpoints for this dataset
Betterlife Pharma Inc vs. its Competitors, Q1 2025
Revenue growth, year on year
Net margin
Revenue run-rate vs trailing 12 months
TTM net margin
TTM = trailing twelve months. Run-rate annualizes the latest quarter (×4) and compares it to TTM. In millions of $. High-Confidence Competitors are named as a competitor directly in Betterlife Pharma Inc reports; Similar-Size Competitors are the closest peers by market-cap rank within the same industry; Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC, all independent of the competitor list.
TTM revenue, latest-quarter run-rate and net income/margin benchmarked across Betterlife Pharma Inc and its 4 competitor groupings. Available under Commercial License.
| Entity | TTM Revenue | Rev Run-rate vs TTM |
|---|---|---|
| Betterlife Pharma Inc | $12,345M | +12.3% · Accelerating |
| Competitors combined | $12,345M | +12.3% · Accelerating |
| High-Confidence Competitors (1) | $12,345M | +12.3% · Accelerating |
| Similar-Size Competitors (10) | $12,345M | +12.3% · Accelerating |
| Similar Growth & Profitability (3) | $12,345M | +12.3% · Accelerating |
TTM revenue, run-rate and net margin benchmarking across Betterlife Pharma Inc's competitor groups requires a Commercial License.
For context: the Miscellaneous Financial Services industry grew revenue 354.9% year over year, combined, vs 532.9% for Betterlife Pharma Inc. Betterlife Pharma Inc's share of combined industry revenue moved from 0.01% to 0.01%, a gain of 0.00 percentage points.
Betterlife Pharma Inc's Competitor Quality Breadth
Group definitions: see Methodology: Performance Group Definitions.
| Entity | Profitable | Expanding | Above Industry Growth | Distressed |
|---|---|---|---|---|
| Betterlife Pharma Inc | No | Yes | Yes | No |
| Competitors combined (16) | ||||
| High-Confidence Competitors (1) | - | |||
| Similar-Size Competitors (10) | ||||
| Similar Growth & Profitability (8) | 12.50 % (1 of 8) | 50.00 % (4 of 8) | 37.50 % (3 of 8) | 25.00 % (2 of 8) |
Source: CSIMarket API, trailing 12 months. Altman Z-Score is not shown here: it is not populated in the underlying data for any company. Percentages are of companies in each group that report the relevant metric, not of the full group size.
BETR Stock Performance relative to its Competitors
BETR Stock Performance relative to High-Confidence Competitors
BETR Stock Performance relative to Similar-Size Competitors
BETR Stock Performance relative to Similar Growth & Profitability Competitors
5 Best-Performing Tracked Competitors, Trailing 12 Months
| # | Competitor | TTM Share Price Return | vs U.S.A. 500 |
|---|---|---|---|
| 1 | Dupont De Nemours Inc | 282.9% | Outperformed |
| 2 | Keurig Dr Pepper Inc | 282.9% | Outperformed |
| 3 | Mondel z International Inc | 282.9% | Outperformed |
| 4 | Procter and Gamble Co | 282.9% | Outperformed |
| 5 | Kellanova | 282.9% | Outperformed |
TTM share price return and U.S.A. 500 outperformance for Betterlife Pharma Inc's best-performing competitors requires a Commercial License.
Source: CSIMarket API, trailing 12 months.
Betterlife Pharma Inc's Comment on Competition and Industry Peers
Publicly Traded Peers of Betterlife Pharma Inc
Revenue and income for trailing 12 months, in millions of $, except employees| Company | Market Cap | Revenues |
|---|---|---|
 Betterlife Pharma Inc |
2,939.49 | 137.74 |
 Procter and Gamble Co |
405,131.76 | 87,922.00 |
 Pepsico Inc |
193,949.96 | 98,241.00 |
 Mondel z International Inc |
85,043.20 | 39,898.00 |
 Keurig Dr Pepper Inc |
50,404.63 | 20,090.00 |
 Kellanova |
29,204.00 | 12,670.00 |
| SUBTOTAL | 832,183.42 | 317,383.62 |
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Sources: see Methodology: Peer & Competitor Identification, Sourcing.
Updated on:
Focus of this report: publicly traded companies. Ten additional tables on Better Home and Finance Holding Company versus competitors, including market share analysis, are in the navigation menu under Competition. To download the tables, please subscribe.
Betterlife Pharma Inc's Competitors Named by the Company
Competitive relationships identified from Betterlife Pharma Inc reports and corroborating sources, each with a basis and confidence.| Competitor | Basis | Confidence |
|---|---|---|
| Beeline Holdings Inc | Company report | 85% |
| EAST | Company report | 85% |
Company report basis, confidence, active dates and source counts for Betterlife Pharma Inc's named competitors require a Commercial License.
Methodology: see Methodology: Peer & Competitor Identification, Sourcing.
Betterlife Pharma Inc's Business Segment Mix vs Peers
Revenue by operating segment or division, as named and reported by each company. Segment names are the filer's own and are not standardized across companies. Do not assume a same-named or similarly-named segment is defined identically between two companies. Shares are of each company's own total revenue and are not required to sum to 100% (intersegment revenue, unallocated items).| Company | Largest Segment |
|---|---|
| Procter and Gamble Co | Fabric & Home Care 35.25 % |
| Pepsico Inc | PepsiCo Beverages North America 30.49 % |
| Mondel z International Inc | Europe 35.64 % |
| Keurig Dr Pepper Inc | U.S. Refreshment Beverages 40.02 % |
| Kellanova | North America 49.91 % |
Source: operating segment revenue as reported in each company's reports (10-K/10-Q), via the CSIMarket API, leaf-level reportable segments only (parent roll-up segments are excluded where sub-segments are separately disclosed).
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Betterlife Pharma Inc's Productivity vs Peers Comparison
Revenue and income per employee, trailing 12 months, in $; market cap in millions of $| Company | Market Cap | Revenue / Employee | Income / Employee |
|---|---|---|---|
| Betterlife Pharma Inc | 2,939 | 103,642 | -139,673 |
| Procter and Gamble Co | 405,132 | 845,404 | 154,750 |
| Pepsico Inc | 193,950 | 321,049 | 35,768 |
| Mondel z International Inc | 85,043 | 438,440 | 44,901 |
| Keurig Dr Pepper Inc | 50,405 | 656,536 | 48,856 |
| Kellanova | 29,204 | 550,870 | 56,217 |
| PEERS TOTAL | 829,244 | 483,476 | 51,134 |
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Betterlife Pharma Inc's Geographic Revenue Exposure vs Peers
Revenue by country/region as reported in each company's most recent report. Disclosure granularity varies by filer (some report by country, others by broad region) and is shown as disclosed.| Company | Largest Market |
|---|---|
| Procter and Gamble Co | Non-US 52.05 % |
| Dupont De Nemours Inc | Asia Pacific 23.77 % |
| The Simply Good Foods Company | North America 97.96 % |
| The Hain Celestial Group Inc | US 45.82 % |
Source: revenue geography as reported in each company's reports (10-K/10-Q), via the CSIMarket API. Percentages are of that company's own total consolidated revenue for its most recent reported period.
Betterlife Pharma Inc's Position in Industry Market Structure
Market-capitalization share and concentration across all 99 companies in Betterlife Pharma Inc's industry classification, broader than the peer set above. Market cap in millions of $.Betterlife Pharma Inc ranks #51 of 99 companies by market capitalization in its industry, holding 0.06 % of total industry market cap. The industry's Herfindahl-Hirschman Index (HHI) is 1,624, indicating a moderately concentrated market structure (see Methodology: Market Structure & Concentration).
| Rank | Company | Market Cap | Industry Share |
|---|---|---|---|
| 1 | American Express Company | 220,206 | 36.58 % |
| 2 | Nu Holdings Ltd | 60,655 | 10.08 % |
| 3 | Strategy Inc | 44,275 | 7.35 % |
| 4 | Coinbase Global Inc | 35,850 | 5.96 % |
| 5 | Federal National Mortgage Association Fannie Mae | 1,234 | 5.2% |
| 6 | Synchrony Financial | 1,234 | 5.2% |
| 7 | Sofi Technologies Inc | 1,234 | 5.2% |
| 8 | Eason Technology Limited | 1,234 | 5.2% |
| 9 | Circle Internet Group Inc | 1,234 | 5.2% |
| 10 | Federal Home Loan Mortgage Corporation | 1,234 | 5.2% |
| 51 | Betterlife Pharma Inc | 376 | 0.06 % |
Market cap and industry share for the rest of Betterlife Pharma Inc's industry peers requires a Commercial License.
Source: CSIMarket API (daily market-structure computation) across CSIMarket's industry classification, market capitalization as of 2026-11-09.
Betterlife Pharma Inc's Same-Size Peers & Stock Performance
Peers chosen by closeness in market-cap rank within the same industry classification (not the named-competitor list above). Trailing 12-month total return, 3-month price momentum, beta and Sharpe ratio vs the broad U.S. market.| Rank | Company | Market Cap | TTM Return |
|---|---|---|---|
| 46 | Oppfi Inc | 532 | -34.29 % |
| 47 | Lendingtree inc | 513 | -30.95 % |
| 48 | Bitgo Holdings Inc | 502 | - |
| 49 | Hive Digital Technologies Ltd | 482 | -63.21 % |
| 50 | Lufax Holding Ltd | 1,234 | 12.3% |
| 51 | Better Home and Finance Holding Company | 376 | -68.17 % |
| 52 | Whitefiber Inc | 1,234 | 12.3% |
| 53 | Amtd Digital Inc | 1,234 | 12.3% |
| 54 | Cnfinance Holdings Limited | 1,234 | 12.3% |
| 55 | Bit Digital Inc | 1,234 | 12.3% |
| 56 | Security National Financial Corporation | 1,234 | 12.3% |
Market cap, return, momentum, beta and Sharpe ratio for the rest of Betterlife Pharma Inc's same-size peers requires a Commercial License.
Source: CSIMarket API (daily market-structure computation); returns and risk metrics as of 2026-11-09. Beta and Sharpe ratio are versus the broad U.S. equity market, not this industry.
Betterlife Pharma Inc's Profitability & Cost Structure
Trailing 12-month margins from SEC-filed financials. Operating margin is compared to the Miscellaneous Financial Services industry median; gross margin, EBITDA margin and capital intensity are compared to the live industry average (127 companies). See the full Miscellaneous Financial Services industry profitability benchmarks.| Metric | Company | Industry | Difference |
|---|---|---|---|
| Gross Margin | 130.55 % | 39.33 % (avg) | +91.2 pp |
| Operating Margin | -120.75 % | industry median | -129.3 pp |
| EBITDA Margin | -111.25 % | 7.22 % (avg) | -118.5 pp |
| Capital Intensity (Capex / Revenue) | 8.29 % | 5.13 % (avg) | +3.2 pp |
Source: CSIMarket API, trailing 12 months. SG&A and R&D as a share of revenue have limited coverage as this data is backfilled and appear only where reported. Higher capital intensity is not inherently negative; it reflects the industry's asset requirements.
Betterlife Pharma Inc's Valuation vs Competitive Position
Valuation multiples vs the Miscellaneous Financial Services industry average (127 companies, excluding loss-making/negative-equity outliers), alongside returns on capital for context on whether a premium or discount lines up with measurably stronger or weaker returns. See the full Miscellaneous Financial Services industry valuation benchmarks.| Metric | Company | Industry Average | Difference |
|---|---|---|---|
| P/E | - | 19.3x | - |
| EV / EBITDA | - | 13.4x | - |
| P/B | 13.6x | 2.9x | +10.7x |
| Return on Equity | -452.18 % | industry aggregate | -456.00 % |
| Return on Invested Capital | -8.54 % | -4.39 % (avg) | -4.15 % |
Source: CSIMarket API, trailing 12 months. A valuation premium or discount is not, by itself, a judgment of over- or under-valuation. Compare it against the return and growth context shown elsewhere on this page.
Betterlife Pharma Inc's Multi-Year Financial Trajectory
Fiscal-year revenue growth, operating margin, return on invested capital and P/E, as reported in company reports.| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Revenue Growth | - | - | - | - | 40.26 % |
| Operating Margin | - | - | - | - | -135.89 % |
| Return on Invested Capital | -3.02 % | -10.39 % | - | -21.06 % | -8.99 % |
| P/E | - | - | - | - | - |
Source: CSIMarket API, fiscal-year figures. P/E is this company's own historical ratio at each fiscal year end and can swing sharply around an earnings trough: that is real, not a data error.
Betterlife Pharma Inc's Strategic Group Map
Betterlife Pharma Inc is shown in red; its closest peers by combined growth, margin and ROIC are labeled. See Methodology: Strategic Group Map for how this chart is built.
Betterlife Pharma Inc's trailing-12-month revenue growth of 29.4% and operating margin of -120.8% compares with an average of 6.9% growth and -59.8% margin across its 8 closest peers by combined growth, margin and ROIC -- Betterlife Pharma Inc sits above that peer average on growth and below it on margin.
Source: CSIMarket API, trailing 12 months. Extreme outlier values (from near-zero-revenue companies) are excluded from the plotted cloud but never from the highlighted company or its labeled peers.
Betterlife Pharma Inc's BCG Growth-Share Matrix
See Methodology: BCG Growth-Share Matrix for how relative share and growth are calculated and thresholded.
Betterlife Pharma Inc falls in the Dog quadrant: relative market share of 0.00x vs its largest competitor, in an industry growing revenue 2.8% (median, trailing 12 months).
Source: CSIMarket API (market-cap share and industry revenue growth). The 10% growth and 1.0x share lines are standard textbook thresholds, not derived from this industry's own distribution. A caveat worth reading alongside this chart: American Express Company alone holds 37% of this industry's market cap. In an industry this dominated by one leader, the framework will place nearly every OTHER company in "Dog" or "Question Mark" purely because relative share is measured against that leader, regardless of how strong those other companies actually are on their own fundamentals. Check the Profitability, Valuation and Financial Strength sections above before treating this quadrant label as a verdict.
Betterlife Pharma Inc's Competitive Forces (Porter's Five Forces)
Only the forces this data can support honestly are shown; the other three are marked as such rather than guessed.| Force | Assessment | Basis |
|---|---|---|
| Competitive Rivalry | Moderate | Industry HHI of 1,624 (see Industry Market Structure & Concentration above) |
| Barriers to Entry | High (capital intensive) | Capital intensity (capex / revenue) of 8.29 % vs industry average 5.13 % (see Profitability & Cost Structure above) |
Note: see Methodology: Porter's Five Forces. Supplier power and buyer power are covered on Betterlife Pharma Inc's dedicated Suppliers and Customers pages, not here.
Betterlife Pharma Inc's Industry Attractiveness & Competitive Strength
See Methodology: GE/McKinsey Matrix for how the two axes are built.
Betterlife Pharma Inc falls in the Low attractiveness / Medium strength cell: Harvest.
Source: CSIMarket API, trailing 12 months. Each axis score is a simple 1(low)/2(medium)/3(high) average across its three inputs -- a transparent, disclosed simplification, not a validated academic scoring model.
Betterlife Pharma Inc's SWOT
Every point below is a fixed rule applied to a metric already shown elsewhere on this page (Market Structure, Profitability, Valuation, Run-Rate, Stock Performance, Quality Breadth) not an independent strategic assessment. A blank quadrant means no rule was met, not that none apply.Strengths
- Latest-quarter revenue run-rate is accelerating (+21.3% annualized vs trailing 12 months).
Weaknesses
- Operating margin 129.3 points below the industry median.
- Return on equity 456.0 points below the industry aggregate.
- Underperforming the U.S.A. 500 over the trailing 12 months.
- Low relative market share vs the industry leader (0.00x).
Opportunities
No rule matched.
Threats
- Industry dominated by American Express Company, holding 36.58 % of industry market cap.
- Tracked peer group's revenue run-rate is broadly decelerating (-11.0% annualized).
- High capital intensity requires continuous reinvestment just to keep pace with the industry.
Methodology: see Methodology: SWOT Analysis.
Betterlife Pharma Inc's Financial Strength vs Peers Comparison
Quick ratio, working capital, debt to equity and asset turnover, trailing 12 months| Company | Quick Ratio | Working Capital | Debt / Equity |
|---|---|---|---|
| Betterlife Pharma Inc | 0.39 | 2.46 | - |
| Procter and Gamble Co | 0.26 | 0.71 | 0.71 |
| Pepsico Inc | 0.30 | 0.91 | 2.38 |
| Mondel z International Inc | - | 0.59 | 0.77 |
| Keurig Dr Pepper Inc | 0.48 | 0.93 | 0.80 |
| Kellanova | 0.08 | 0.74 | 1.39 |
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Quick ratio = cash / current liabilities; working capital ratio = current assets / current liabilities; asset turnover = revenue / total assets. Peers in the Blank Checks industry are excluded.
Betterlife Pharma Inc's Revenue and Income Growth vs Peers
Quarterly revenue and net income growth, year over year and quarter over quarter| Company | Period | Revenue Y/Y | Income Y/Y |
|---|---|---|---|
| Betterlife Pharma Inc | Q1 2025 | - | - |
| Procter and Gamble Co | Q3 2026 | +4.0 % | -1.0 % |
| Pepsico Inc | Q3 2026 | +5.6 % | +16.4 % |
| Mondel z International Inc | Q3 2026 | +2.3 % | +74.9 % |
| Keurig Dr Pepper Inc | Q2 2026 | +75.6 % | -61.6 % |
| Kellanova | Q3 2025 | +0.8 % | -15.1 % |
| PEERS TOTAL | +4.8 % | -4.3 % |
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Growth is shown only where both periods are positive. Peers in the Blank Checks industry are excluded.
Betterlife Pharma Inc's Peers' Costs of Sales and Capital Expenditures
Context for revenue growth: peer costs and capex, year over year and quarter over quarter| Company | Period | Costs Y/Y | Capex Y/Y |
|---|---|---|---|
| Betterlife Pharma Inc | Q1 2025 | - | -13.6 % |
| Procter and Gamble Co | Q3 2026 | +7.3 % | +13.8 % |
| Pepsico Inc | Q3 2026 | +3.7 % | -7.7 % |
| Mondel z International Inc | Q3 2026 | -15.3 % | -2.0 % |
| Keurig Dr Pepper Inc | Q2 2026 | +122.4 % | +69.4 % |
| Kellanova | Q3 2025 | +5.8 % | +0.7 % |
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Betterlife Pharma Inc's Returns and Turnover vs Peers
ROA, ROI and ROE (trailing 12 months), receivables and inventory turnover| Company | ROA | ROI | ROE |
|---|---|---|---|
| Betterlife Pharma Inc | - | - | - |
| Procter and Gamble Co | 12.54% | 17.47% | 29.71% |
| Pepsico Inc | 9.90% | 13.66% | 50.41% |
| Mondel z International Inc | 5.72% | 7.76% | 15.56% |
| Keurig Dr Pepper Inc | 2.21% | 2.34% | 5.47% |
| Kellanova | 8.26% | 13.13% | 31.51% |
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ROA = net income / total assets; ROI = net income / investments; ROE = net income / equity; turnover ratios use trailing 12 month revenue (receivables) and cost of sales (inventory).
Betterlife Pharma Inc's Valuation vs Peers
P/E, price to sales, PEG, price to cash flow and price to book| Company | P/E | Price / Sales |
|---|---|---|
| Betterlife Pharma Inc | - | 21.34 |
| Procter and Gamble Co | 25.46 | 4.61 |
| Pepsico Inc | 17.82 | 1.97 |
| Mondel z International Inc | 20.96 | 2.13 |
| Keurig Dr Pepper Inc | 37.36 | 2.51 |
| Kellanova | 22.86 | 2.30 |
| PEERS AVERAGE | 24.94 | 2.62 |
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P/E = price / diluted EPS (trailing 12 months); PEG = P/E divided by EPS growth; the average row divides the peers' combined market cap by their combined income, sales, cash flow and equity.