Competition & Peer Data API & CSV Delivery

Adtheorent Holding Inc's Competitiveness

A competitive positioning analysis and financial ratio benchmarking of Adtheorent Holding Inc (ADTH) against its publicly traded competitors: sales growth, net income, profitability, valuation and market share, plus each peer's market capitalization, revenue, income and employees. Free below: the top 5 peers. Subscriber access adds the full competitor list and CSV downloads.

Peer Data As of Q1 2024
Competitors Tracked
19
Publicly traded peers
Peer Group Market Share
0.01 %
vs 0.01 % a year ago
Revenue Growth Y/Y
6.68 %
Peers: 14.49 %
Net Margin
-28.26 %
Peers: 16.88 %

Key Findings: Adtheorent Holding Inc vs Its Competitors

  • TTM: Trailing 12-month revenue of 173M vs 1,561,105M combined for tracked competitors (0.0% combined share).
  • Trending: Latest-quarter revenue run-rate is decelerating (-19.4% annualized vs trailing 12 months), vs decelerating (-24.9%) for its tracked peer group.
  • Growth: Adtheorent Holding Inc generated 6.7% revenue growth year over year in Q1 2024, vs 14.5% for its tracked competitors combined.
  • Profitability: Its -28.3% net margin compares with 16.9% for the peer group.
  • Peer revenue share: Adtheorent Holding Inc accounted for 0.0% of combined revenue among its tracked peer group, up from 0.0% a year earlier.
  • Peer differentiation: Revenue per employee of $0.57M compares with $0.82M for the peer group (0.7x).

Every figure above is sourced and cited in detail further down this page (Market Structure, Profitability & Cost Structure, Productivity vs Peers).

ADTH Sales vs. its Competitors, Q1 2024

Adtheorent Holding Inc reported revenue growth of 6.68 % year on year in Q1 2024, below its competitors' combined revenue growth of 14.49 %.

With a net margin of -28.26 %, Adtheorent Holding Inc reported lower profitability than its competitors (16.88 %).

Adtheorent Holding Inc generated 0.01 % of the combined sales of its peer group, up from 0.01 % a year earlier.

API endpoints for this dataset
https://api.csimarket.com/api/v1/companies/ADTH/competitors
https://api.csimarket.com/api/v1/companies/ADTH/relationships
https://api.csimarket.com/api/v1/companies/ADTH/similar
Programmatic access for models, analytics, and integration workflows.

Adtheorent Holding Inc vs. its Competitors, Q1 2024

Revenue growth, year on year

Adtheorent Holding Inc +6.7 %
Competitors combined +14.5 %

Net margin

Adtheorent Holding Inc -28.3 %
Competitors combined +16.9 %

Revenue run-rate vs trailing 12 months

Adtheorent Holding Inc -19.4 %
Competitors combined -24.9 %

TTM net margin

Adtheorent Holding Inc -2.7 %
Competitors combined +30.4 %

TTM = trailing twelve months. Run-rate annualizes the latest quarter (×4) and compares it to TTM. In millions of $. High-Confidence Competitors are named as a competitor directly in an SEC filing; Similar-Size Competitors are the closest peers by market-cap rank within the same industry; Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC, all independent of the competitor list.

Competitor Financial Benchmarking - TTM Commercial

TTM revenue, latest-quarter run-rate and net income/margin benchmarked across Adtheorent Holding Inc and its 4 competitor groupings. Available under Commercial License.

Entity TTM Revenue Latest Q ×4 Rev Run-rate vs TTM TTM Net Income TTM Net Margin
Adtheorent Holding Company Inc $12,345M $12,345M +12.3% · Accelerating $1,234M 12.3%
Competitors combined $12,345M $12,345M +12.3% · Accelerating $1,234M 12.3%
High-Confidence Competitors (1) $12,345M $12,345M +12.3% · Accelerating $1,234M 12.3%
Similar Growth & Profitability (8) $12,345M $12,345M +12.3% · Accelerating $1,234M 12.3%
Competitor Financial Benchmarking

TTM revenue, run-rate and net margin benchmarking across Adtheorent Holding Inc's competitor groups requires a Commercial License.

For context: the Internet Services & Social Media industry grew revenue 20.1% year over year, combined, vs 6.7% for Adtheorent Holding Inc. Adtheorent Holding Inc's share of combined industry revenue moved from 0.01% to 0.01%, a gain of 0.00 percentage points.

Adtheorent Holding Inc's Competitor Quality Breadth

Share of each group, trailing 12 months: profitable (net margin > 0), expanding (revenue growth > 0), growing faster than the industry's own median, and financially distressed (Piotroski F-Score of 2 or below).

Entity Profitable Expanding Above Industry Growth Distressed
Adtheorent Holding Company Inc No Yes No Yes
Competitors combined (19) 74% 72% 56% 36%
High-Confidence Competitors (1) - - - 100%
Similar Growth & Profitability (8) 62.50 % (5 of 8) 62.50 % (5 of 8) 12.50 % (1 of 8) 33.30 % (2 of 6)

Source: CSIMarket API, trailing 12 months. Altman Z-Score is not shown here: it is not populated in the underlying data for any company. Percentages are of companies in each group that report the relevant metric, not of the full group size.

Market Share of the Peer Group, Q1 2024

0%market share
  • Adtheorent Holding Inc0.0%
  • Competitors combined100.0%

Share of combined quarterly revenue of Adtheorent Holding Inc and its 19 tracked competitors.

See Adtheorent Holding Inc's full market share breakdown »

ADTH Stock Performance relative to its Competitors

ADTH Competitors (weighted) Percent change over the selected range

Adtheorent Holding Inc's Share Price Performance vs Peer Groups

Trailing 12-month total share price return, and the share of each group that outperformed the U.S.A. 500 over the same period. Similar Growth & Profitability Competitors are the closest peers by combined revenue growth, operating margin and ROIC.
16.7%beat U.S.A. 500
Competitors Combined
(3 of 18)
28.6%beat U.S.A. 500
Similar Growth & Profitability
(2 of 7)
Entity TTM Share Price Return
(group: median)
vs U.S.A. 500
Adtheorent Holding Company Inc - -
Competitors combined (18) 40.4% 63.2%
High-Confidence Competitors (0) 40.4% 63.2%
Similar-Size Competitors (0) 40.4% 63.2%
Similar Growth & Profitability (7) 40.4% 63.2%
Peer Group Share Price Returns

TTM share price return and U.S.A. 500 outperformance for Adtheorent Holding Inc's competitor groups requires a Commercial License.

Source: CSIMarket API (daily market-structure computation). Outperformance is trailing-12-month total return vs the U.S.A. 500 over the same window, not risk-adjusted.

ADTH Stock Performance relative to High-Confidence Competitors

ADTH High-Confidence Competitors (equal-weighted, 1) Percent change over the selected range

ADTH Stock Performance relative to Similar Growth & Profitability Competitors

ADTH Similar Growth & Profitability Competitors (equal-weighted, 8) Percent change over the selected range

5 Best-Performing Tracked Competitors, Trailing 12 Months

#CompetitorTTM Share Price Returnvs U.S.A. 500
1 Pubmatic Inc 282.9% Outperformed
2 Viant Technology Inc 282.9% Outperformed
3 Harte Hanks Inc 282.9% Outperformed
4 Doubleverify Holdings Inc 282.9% Outperformed
5 Amazon com Inc 282.9% Outperformed
Best-Performing Competitor Returns

TTM share price return and U.S.A. 500 outperformance for Adtheorent Holding Inc's best-performing tracked competitors requires a Commercial License.

Source: CSIMarket API, trailing 12 months.

Adtheorent Holding Inc's Comment on Competition and Industry Peers

The programmatic advertising industry is highly competitive and fragmented. We compete with smaller, privately-held companies, along with public companies such as the Trade Desk, and with divisions of large, well-established companies such as Google and Amazon. We believe that we provide a valuable, highly differentiated alternative to other programmatic media buying platforms and service providers because of our foundationally different approach to programmatic ad targeting, privacy-forward approach to data, and our performance-first approach and the measurable results our capabilities and solutions make possible.

Publicly Traded Peers of Adtheorent Holding Company Inc

Revenue and income for trailing 12 months, in millions of $, except employees
Company Market Cap Revenues Income Employees
Adtheorent Holding Company Inc 289.44 172.99 -4.62 301
Alphabet Inc 4,174,720.44 445,866.00 244,205.00 46,224
Amazon com Inc 2,683,773.45 776,231.00 135,281.00 1,576,000
Meta Platforms Inc 1,836,280.92 228,248.00 68,098.00 78,865
Taboola com Ltd 990,735.88 1,960.73 118.76 2,000
Oracle Corporation 397,830.00 73,266.00 18,920.00 141,000
SUBTOTAL 10,192,702.36 1,561,278.58 474,006.07 1,894,557
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Sources: Adtheorent Holding Company Inc's official press releases and regulatory filings; CSIMarket.com's market research; and the financial filings and press releases of the other companies cited.
Updated on:
Focus of this report: publicly traded companies. Ten additional tables on Adtheorent Holding Company Inc versus competitors, including market share analysis, are in the navigation menu under Competition. To download the tables, please subscribe.

Adtheorent Holding Inc's Competitors Named by the Company

Competitive relationships identified from SEC filings and corroborating sources, each with a basis and confidence.
Competitor Basis Confidence Active Sources
Collective Audience Inc Named by the company 85% 2022 to 2026 3
Competitor Evidence Detail

Filing basis, confidence, active dates and source counts for Adtheorent Holding Inc's named competitors require a Commercial License.

Methodology: relationships are extracted from SEC filings (named-competitor disclosures) and corroborating sources. Named by the company = explicitly disclosed as a competitor; Inferred = derived from corroborating signals. Confidence reflects evidence strength.

Adtheorent Holding Inc's Business Segment Mix vs Peers

Revenue by operating segment or division, as named and reported by each company. Segment names are the filer's own and are not standardized across companies. Do not assume a same-named or similarly-named segment is defined identically between two companies. Shares are of each company's own total revenue and are not required to sum to 100% (intersegment revenue, unallocated items).
Company Largest Segment 2nd Segment 3rd Segment
Alphabet Inc Google Services 85.60 % Google Cloud 14.13 % Other Operating 0.39 %
Amazon com Inc North America 57.75 % Amazon Web Services 20.99 % International 20.98 %
Meta Platforms Inc Family of Apps 99.29 % Reality Labs 0.71 % -
Oracle Corporation Cloud and Software Business 83.96 % Services Business 8.06 % Hardware Business 3.99 %
Adobe Inc Reportable 100.00 % - -

Source: operating segment revenue as reported in each company's SEC filings (10-K/10-Q), via the CSIMarket API, leaf-level reportable segments only (parent roll-up segments are excluded where sub-segments are separately disclosed).

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Adtheorent Holding Inc's Productivity vs Peers Comparison

Revenue and income per employee, trailing 12 months, in $; market cap in millions of $
CompanyMarket CapRevenue / EmployeeIncome / Employee
Adtheorent Holding Company Inc 289 574,724 -15,355
Alphabet Inc 4,174,720 9,645,768 5,283,078
Amazon com Inc 2,683,773 492,532 85,838
Meta Platforms Inc 1,836,281 2,894,161 863,476
Taboola com Ltd 990,736 980,366 59,381
Oracle Corporation 397,830 519,617 134,184
PEERS TOTAL 10,192,413 824,126 250,236
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Adtheorent Holding Inc's Geographic Revenue Exposure vs Peers

Revenue by country/region as reported in each company's most recent filing. Disclosure granularity varies by filer (some report by country, others by broad region) and is shown as disclosed.
Company Largest Market 2nd Market 3rd Market
Alphabet Inc United States 47.77 % EMEA 29.31 % Asia Pacific 17.09 %
Meta Platforms Inc US & Canada 37.77 % Asia Pacific 27.43 % Europe 23.51 %
Oracle Corporation Americas 63.46 % EMEA 22.14 % Asia Pacific 10.42 %
Adobe Inc Americas 58.69 % EMEA 27.18 % Asia 14.13 %
Magnite Inc United States 75.01 % Non-US 24.99 % -

Source: revenue geography as reported in each company's SEC filings (10-K/10-Q), via the CSIMarket API. Percentages are of that company's own total consolidated revenue for its most recent reported period.

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Adtheorent Holding Inc's Profitability & Cost Structure

Trailing 12-month margins from SEC-filed financials. Operating margin is compared to the Internet Services & Social Media industry median; gross margin, EBITDA margin and capital intensity are compared to the live industry average (112 companies).
Metric Company Industry Difference
Gross Margin 47.19 % 53.20 % (avg) -6.0 pp
Operating Margin -2.95 % industry median -2.3 pp
EBITDA Margin 2.04 % 8.63 % (avg) -6.6 pp
Capital Intensity (Capex / Revenue) 3.26 % 6.24 % (avg) -3.0 pp

Source: CSIMarket API, trailing 12 months. SG&A and R&D as a share of revenue have limited coverage as this data is backfilled and appear only where reported. Higher capital intensity is not inherently negative; it reflects the industry's asset requirements.

Adtheorent Holding Inc's Valuation vs Competitive Position

Valuation multiples vs the Internet Services & Social Media industry average (112 companies, excluding loss-making/negative-equity outliers), alongside returns on capital for context on whether a premium or discount lines up with measurably stronger or weaker returns.
Metric Company Industry Average Difference
P/E - 40.0x -
EV / EBITDA 58.3x 20.6x +37.7x
P/B 1.7x 4.5x -2.8x
Return on Equity -2.87 % industry aggregate -30.40 %
Return on Invested Capital -1.53 % 0.06 % (avg) -1.59 %

Source: CSIMarket API, trailing 12 months. A valuation premium or discount is not, by itself, a judgment of over- or under-valuation. Compare it against the return and growth context shown elsewhere on this page.

Adtheorent Holding Inc's Multi-Year Financial Trajectory

Fiscal-year revenue growth, operating margin, return on invested capital and P/E, as reported in SEC filings.
Metric 202120222023
Revenue Growth -0.43 %2.85 %
Operating Margin -0.77 %-1.61 %
Return on Invested Capital 0.31 %0.41 %-0.84 %
P/E -6.7x-

Source: CSIMarket API, fiscal-year figures. P/E is this company's own historical ratio at each fiscal year end and can swing sharply around an earnings trough: that is real, not a data error.

Adtheorent Holding Inc's Strategic Group Map

Every company in Adtheorent Holding Inc's industry and named-competitor list, plotted by trailing 12-month revenue growth and operating margin. Adtheorent Holding Inc is shown in red; its closest peers by combined growth, margin and ROIC (the Similar Growth & Profitability group above) are labeled.

Revenue Growth (TTM, %)Operating Margin (%)ZIPGDSMODNGANVMEOAdtheorent Holding IncWBTNBIDUPUBM

Source: CSIMarket API, trailing 12 months. Extreme outlier values (from near-zero-revenue companies) are excluded from the plotted cloud but never from the highlighted company or its labeled peers.

Adtheorent Holding Inc's Competitive Forces (Porter's Five Forces)

Only the forces this data can support honestly are shown; the other three are marked as such rather than guessed.
Force Assessment Basis
Barriers to Entry Lower than typical for the industry Capital intensity (capex / revenue) of 3.26 % vs industry average 6.24 % (see Profitability & Cost Structure above)
Supplier Power Not covered on this page See Adtheorent Holding Inc's dedicated suppliers page for concentration and dependency data
Buyer Power Not covered on this page See Adtheorent Holding Inc's dedicated customers page for concentration and dependency data
Threat of Substitutes - No systematic data source for cross-product substitution exists in this system; not estimated

Note: this is a partial, data-grounded application of the framework, not a complete strategic assessment. Rivalry and barriers-to-entry readings are mechanical translations of the HHI and capital-intensity figures shown elsewhere on this page, not independent judgments.

Adtheorent Holding Inc's Industry Attractiveness & Competitive Strength

A CSIMarket composite, not a standard field: each axis is an equal-weighted average of three factors already shown elsewhere on this page (industry growth, industry profitability and rivalry for attractiveness; relative market share, profitability and growth vs industry for strength). Disclosed as a designed methodology, not a precision measurement.

High Strength
Medium Strength
Low Strength
High Attractiveness
Invest / Grow
Invest / Grow
Selective
Medium Attractiveness
Invest / Grow
Selective
Harvest
Low Attractiveness
Selective
Harvest
Harvest / Divest Adtheorent Holding Inc

Adtheorent Holding Inc falls in the Low attractiveness / Low strength cell: Harvest / Divest.

Source: CSIMarket API, trailing 12 months. Each axis score is a simple 1(low)/2(medium)/3(high) average across its three inputs -- a transparent, disclosed simplification, not a validated academic scoring model.

Adtheorent Holding Inc's SWOT

Every point below is a fixed rule applied to a metric already shown elsewhere on this page (Market Structure, Profitability, Valuation, Run-Rate, Stock Performance, Quality Breadth) not an independent strategic assessment. A blank quadrant means no rule was met, not that none apply.

Strengths

No rule matched.

Weaknesses

  • Return on equity 30.4 points below the industry aggregate.
  • Latest-quarter revenue run-rate is decelerating (-19.4% annualized vs trailing 12 months).
  • Piotroski F-Score of 2 or below, the standard financial-distress signal.

Opportunities

  • A meaningful share of tracked competitors (35.70 %) show financial-distress signals, a possible opening to gain share.

Threats

  • Tracked peer group's revenue run-rate is broadly decelerating (-24.9% annualized).

Methodology: mechanical, rule-based SWOT. Each bullet reuses a figure already sourced and cited elsewhere on this page; nothing here is generated narrative or independent analyst judgment.

Adtheorent Holding Inc's Financial Strength vs Peers Comparison

Quick ratio, working capital, debt to equity and asset turnover, trailing 12 months
CompanyQuick RatioWorking CapitalDebt / EquityAsset Turnover
Adtheorent Holding Company Inc 2.95 5.43 - 0.90
Alphabet Inc 0.55 2.13 0.13 0.65
Amazon com Inc 0.38 1.07 0.21 0.87
Meta Platforms Inc 0.47 2.29 0.25 0.60
Taboola com Ltd 0.27 1.09 0.09 1.26
Oracle Corporation 0.72 1.12 2.83 0.30
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Quick ratio = cash / current liabilities; working capital ratio = current assets / current liabilities; asset turnover = revenue / total assets. Peers in the Blank Checks industry are excluded.

Adtheorent Holding Inc's Revenue and Income Growth vs Peers

Quarterly revenue and net income growth, year over year and quarter over quarter
CompanyPeriodRevenue Y/YRevenue Q/QIncome Y/YIncome Q/Q
Adtheorent Holding Company Inc Q1 2024+6.7 %-41.6 %--
Alphabet Inc Q2 2026+24.2 %+9.0 %+297.9 %+79.3 %
Amazon com Inc Q2 2026+19.9 %+10.8 %+244.9 %+107.1 %
Meta Platforms Inc Q2 2026+28.0 %+8.0 %-13.6 %-40.8 %
Taboola com Ltd Q2 2026+2.4 %+2.4 %--92.7 %
Oracle CorporationQ3 2026+24.0 %+0.8 %+62.6 %+10.6 %
PEERS TOTAL+22.3 %+9.2 %+183.7 %+57.0 %
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Growth is shown only where both periods are positive. Peers in the Blank Checks industry are excluded.

Adtheorent Holding Inc's Peers' Costs of Sales and Capital Expenditures

Context for revenue growth: peer costs and capex, year over year and quarter over quarter
CompanyPeriodCosts Y/YCosts Q/QCapex Y/YCapex Q/Q
Adtheorent Holding Company Inc Q1 2024+12.0 %-26.4 %+21.5 %+12.5 %
Alphabet Inc Q2 2026+17.7 %+11.3 %+100.1 %+25.9 %
Amazon com Inc Q2 2026+18.5 %+9.5 %+300.3 %+191.4 %
Meta Platforms Inc Q2 2026+33.4 %+10.9 %+82.1 %+58.5 %
Taboola com Ltd Q2 2026+2.3 %+0.2 %+5.3 %-24.1 %
Oracle CorporationQ3 2026--+235.2 %+72.8 %
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Adtheorent Holding Inc's Returns and Turnover vs Peers

ROA, ROI and ROE (trailing 12 months), receivables and inventory turnover
CompanyROAROIROEReceivables TurnoverInventory Turnover
Adtheorent Holding Company Inc ---3.18-
Alphabet Inc 35.42%42.01%50.84%7.0776.01
Amazon com Inc 15.21%23.40%30.50%10.619.88
Meta Platforms Inc 17.98%20.69%29.73%11.97-
Taboola com Ltd 7.61%10.84%12.80%6.05-
Oracle Corporation7.73%9.84%44.45%7.145.96
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ROA = net income / total assets; ROI = net income / investments; ROE = net income / equity; turnover ratios use trailing 12 month revenue (receivables) and cost of sales (inventory).

Adtheorent Holding Inc's Valuation vs Peers

P/E, price to sales, PEG, price to cash flow and price to book
CompanyP/EPrice / SalesPEGP/CFPrice / Book
Adtheorent Holding Company Inc -1.67--1.85
Alphabet Inc 17.039.360.14119.716.52
Amazon com Inc 19.793.460.1955.764.87
Meta Platforms Inc 26.988.057.42118.917.03
Taboola com Ltd 8.29505.29-55,624.941,056.23
Oracle Corporation20.795.430.4213.965.92
PEERS AVERAGE21.506.5380.636.61
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P/E = price / diluted EPS (trailing 12 months); PEG = P/E divided by EPS growth; the average row divides the peers' combined market cap by their combined income, sales, cash flow and equity.