Mannatech Incorporated
Mannatech is a global wellness solution provider, which was incorporated and
began operations in November 1993. We develop and sell innovative, high quality,
proprietary nutritional supplements, topical and skin care and anti-aging products,
and weight-management products that target optimal health and wellness. We currently
sell our products in three regions: (i) the Americas (the United States, Canada,
Colombia and Mexico); (ii) Europe/the Middle East/Africa (“EMEA”)
(Austria, the Czech Republic, Denmark, Estonia, Finland, Germany, the Republic
of Ireland, Namibia, the Netherlands, Norway, South Africa, Spain, Sweden and
the United Kingdom); and (iii) Asia/Pacific (Australia, Japan, New Zealand,
the Republic of Korea, Singapore, Taiwan, Hong Kong, and China). We primarily
sell our products and packs through a network of independent associates and
members who occupy positions in our network. In addition, the Company also has
a non-direct selling business in mainland China. Unlike Mannatech's business
operations in other markets, Mannatech operates under a cross-border e-commerce
model, where consumers in China can buy Mannatech products manufactured overseas
directly from the Company’s subsidiary via the internet.
We primarily sell our products through network marketing, which we believe
is the most cost-effective way to quickly and effectively introduce our products
and communicate information about our business to the global marketplace. Network
marketing minimizes upfront costs, as compared to conventional marketing methods,
and allows us to be more responsive to the ever-changing overall market conditions,
as well as continue to research and develop high quality products and focus
on controlled successful international expansion. We believe the network marketing
channel also allows us to effectively communicate the potential benefits and
unique properties of our proprietary products to our consumers. In addition,
network marketing provides our business-building independent associates with
an avenue to supplement their income and develop financial freedom by building
their own business centered on our business philosophies and unique products.
In 2016, we formed our China subsidiary, Meitai Daily Necessities & Health
Products Co., Ltd. (“Meitai”). Unlike Mannatech’s business
operations in other markets, Meitai operates under a cross-border e-commerce
model, where consumers in China can buy Mannatech products manufactured overseas
via Meitai's website. Meitai is currently not a direct selling company in China
nor will it operate under a multi-level marketing model in China. Products purchased
on Meitai's website are for personal use and not for resale.
The Company's primary operating and sole reporting segment is one where we
sell proprietary nutritional supplements, skin care and anti-aging products,
and weight-management and fitness products through network marketing distribution
channels operating in twenty-five countries. Mannatech’s subsidiary in
China, Meitai, operates under a cross-border e-commerce model, where consumers
in China can buy Mannatech products directly from Meitai via the internet.
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