Segment & Geographic Data
Quant-Grade Normalized (live API)
API & CSV Delivery
Playboy Inc's Business Segments
Playboy Inc's reported revenue by business segment and by geographic region, quarterly and annual, normalized against the consolidated income statement. Free below: the top 3 rows per table, this quarter and this fiscal year. Subscriber access adds the full segment history and operating income by segment.
Segment Data As of Q2 FY2026
Reportable Segments
3
Largest Segment
Direct to Consumer
Total Revenue
$ 31
Regions Reported
1
Revenue Share by Reportable Segment - Q2 FY2026
- Direct to Consumer62.4%
- Licensing35.8%
- Corporate and Unallocated1%
Revenue by Reportable Segment - Q2 FY2026
| Segment | Revenue (Millions) | % of Total |
|---|---|---|
| Direct to Consumer | $ 19 | 62.4% |
| Licensing | $ 11 | 35.8% |
| Corporate and Unallocated | $ 0 | 1% |
Revenue Share by Region - Q2 FY2026
- Other Countries6.7%
Revenue by Geographic Region - Q2 FY2026
| Region | Revenue (Millions) | % of Total |
|---|---|---|
| Other Countries | $ 2 | 6.7% |
Revenue by Product & Service Category - Q2 FY2026
- Trademark licensing35.8%
- Consumer products0.6%
- Digital subscriptions and products0.3%
- Events and sponsorships0%
Revenue by Product & Service Category - Q2 FY2026
| Category | Revenue (Millions) | % of Total |
|---|---|---|
| Trademark licensing | $ 11 | 35.8% |
| Consumer products | $ 0 | 0.6% |
| Digital subscriptions and products | $ 0 | 0.3% |
Product and service categories are a supplemental disclosure and are not required to sum to consolidated revenue or to the reportable segments above.
1 more categories available
Sign in to unlock the full Playboy Inc dataset.
Description of Playboy Inc
Plby Group Inc is a publicly traded company that operates as a lifestyle and entertainment company. The company designs, markets, produces and licenses a portfolio of lingerie, swimwear, activewear and loungewear products for women. The company's portfolio of products includes Playboy-branded products, which are sold through various retail channels, including direct-to-consumer, wholesale and licensing.
The company's revenue streams are divided into two segments: Product licensing and direct-to consumer. The product licensing segment includes licensing fees from the sale of Playboy-branded products through third-party retailers. The direct-to-consumer segment includes sales derived from the company's own online and offline retail channels.
Plby Group Inc's headquarters are located in Beverly Hills, California. The company was founded in 1953 and went public in 2020 by merging with Mountain Crest Acquisition Corp. The company is led by CEO Ben Kohn and CFO David Israel.
Plby Group Inc operates in a highly competitive market and faces competition from a variety of brands, including traditional lingerie and swimwear brands, as well as emerging DTC brands. In order to differentiate itself from competitors, the company has focused on leveraging the Playboy brand's association with luxury and sex appeal.
The company is committed to ethical and sustainable practices in its operations and has set goals to reduce its carbon footprint and improve labor practices in its supply chain.
In summary, Plby Group Inc is a lifestyle and entertainment company that specializes in lingerie, swimwear, activewear and loungewear products for women. The company operates through two segments: product licensing and direct-to-consumer sales. The company is led by CEO Ben Kohn and CFO David Israel and is headquartered in Beverly Hills, California. The company faces strong competition in its market and has focused on leveraging the Playboy brand's association with luxury and sex appeal. The company is committed to ethical and sustainable practices in its operations.
The company's revenue streams are divided into two segments: Product licensing and direct-to consumer. The product licensing segment includes licensing fees from the sale of Playboy-branded products through third-party retailers. The direct-to-consumer segment includes sales derived from the company's own online and offline retail channels.
Plby Group Inc's headquarters are located in Beverly Hills, California. The company was founded in 1953 and went public in 2020 by merging with Mountain Crest Acquisition Corp. The company is led by CEO Ben Kohn and CFO David Israel.
Plby Group Inc operates in a highly competitive market and faces competition from a variety of brands, including traditional lingerie and swimwear brands, as well as emerging DTC brands. In order to differentiate itself from competitors, the company has focused on leveraging the Playboy brand's association with luxury and sex appeal.
The company is committed to ethical and sustainable practices in its operations and has set goals to reduce its carbon footprint and improve labor practices in its supply chain.
In summary, Plby Group Inc is a lifestyle and entertainment company that specializes in lingerie, swimwear, activewear and loungewear products for women. The company operates through two segments: product licensing and direct-to-consumer sales. The company is led by CEO Ben Kohn and CFO David Israel and is headquartered in Beverly Hills, California. The company faces strong competition in its market and has focused on leveraging the Playboy brand's association with luxury and sex appeal. The company is committed to ethical and sustainable practices in its operations.
Segments:
Plby Group Inc operates in two segments- Product/Consumer Goods and Digital Media.
1. Product/Consumer Goods: This segment includes the design, development, and sale of lifestyle products, including apparel, accessories, and home d'cor. The products are primarily sold under the Playboy brand name and target men and women aged 18-34. The product segment operates through three channels- wholesale, direct-to-consumer, and licensing. The wholesale channel involves selling products to third-party retailers worldwide, while the direct-to-consumer channel involves the sale of products through its own e-commerce website, retail stores, and pop-up stores. Lastly, the licensing channel involves the use of the brand name and logos on third-party products.
2. Digital Media: This segment includes the monetization of its digital content, including the production and distribution of multimedia content, such as videos, photos, and articles. Plby Group Inc leverages its iconic brand name to create original content that appeals to a millennial and Gen Z audience. The segment also includes a licensing business where the company licenses content to third-party companies.
Products:
Plby Group has a variety of products that cover fashion, accessories, and home decor.
1. Fashion: Plby Group offers playful and fashionable clothing for men and women. The company has an extensive collection of tops, bottoms, swimsuits, intimates, and loungewear.
2. Accessories: The company offers a wide range of accessories such as hats, bags, jewelry, and phone cases, all featuring the iconic Playboy branding.
3. Home D'cor: Plby Group has an extensive home decor line that includes bedding, posters, towels, and throws that feature the Playboy bunny logo.
Services:
Plby Group also offers services to complement its products and digital media segment. These services include:
1. Licensing: Plby Group offers licensing services to third-party companies. This allows the companies to use the Playboy branding on their products such as cosmetics, fragrances, and watches.
2. E-commerce: Plby Group operates an e-commerce website where customers can purchase its products directly without going to a physical store.
3. Retail Stores: Plby Group operates retail stores and pop-up shops in different locations worldwide. Customers can purchase their products in a physical store and get a feel of the Playboy brand lifestyle.
Plby Group Inc operates in two segments- Product/Consumer Goods and Digital Media.
1. Product/Consumer Goods: This segment includes the design, development, and sale of lifestyle products, including apparel, accessories, and home d'cor. The products are primarily sold under the Playboy brand name and target men and women aged 18-34. The product segment operates through three channels- wholesale, direct-to-consumer, and licensing. The wholesale channel involves selling products to third-party retailers worldwide, while the direct-to-consumer channel involves the sale of products through its own e-commerce website, retail stores, and pop-up stores. Lastly, the licensing channel involves the use of the brand name and logos on third-party products.
2. Digital Media: This segment includes the monetization of its digital content, including the production and distribution of multimedia content, such as videos, photos, and articles. Plby Group Inc leverages its iconic brand name to create original content that appeals to a millennial and Gen Z audience. The segment also includes a licensing business where the company licenses content to third-party companies.
Products:
Plby Group has a variety of products that cover fashion, accessories, and home decor.
1. Fashion: Plby Group offers playful and fashionable clothing for men and women. The company has an extensive collection of tops, bottoms, swimsuits, intimates, and loungewear.
2. Accessories: The company offers a wide range of accessories such as hats, bags, jewelry, and phone cases, all featuring the iconic Playboy branding.
3. Home D'cor: Plby Group has an extensive home decor line that includes bedding, posters, towels, and throws that feature the Playboy bunny logo.
Services:
Plby Group also offers services to complement its products and digital media segment. These services include:
1. Licensing: Plby Group offers licensing services to third-party companies. This allows the companies to use the Playboy branding on their products such as cosmetics, fragrances, and watches.
2. E-commerce: Plby Group operates an e-commerce website where customers can purchase its products directly without going to a physical store.
3. Retail Stores: Plby Group operates retail stores and pop-up shops in different locations worldwide. Customers can purchase their products in a physical store and get a feel of the Playboy brand lifestyle.