Stocks
Natural Health Trends (NHTC)
Natural Health Trends Business Segments
Natural Health Trends Corp (NASDAQ: NHTC )
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Description of Natural Health Trends's Business Segments
The company operates as an international direct-selling and e-commerce business through subsidiaries that market personal care, wellness, and quality of life products under the "NHT Global" brand. It maintains a physical presence in the Americas, including the United States, Canada, Cayman Islands, Mexico, Peru, and Colombia; Greater China, comprising Hong Kong, Taiwan, and China; Southeast Asia, including Malaysia and Singapore; as well as South Korea, Japan, India, and Europe. Operations in Russia and Kazakhstan are conducted through a local service provider. The company concentrates its resources on key markets such as Greater China, Southeast Asia, India, South America, and Europe. Approximately 93% of net sales are generated by subsidiaries outside the Americas. The company leases seven branch offices in China for its China business segment and additional office space in Peru, Japan, Taiwan, South Korea, Malaysia, India, Colombia, and the Cayman Islands to support its primary reporting segment. Fulfillment and distribution operations in all international markets are managed by contracted third parties.
Composition of Natural Health Trends Corp Revenues by
Segments
Minimum
0 %
of total Revenue
Maximum
0 %
of total Revenue
Product
184.76 %
of total Revenue
Administrative Fees Freight and Other
3.09 %
of total Revenue
Primary Reporting Segment
182.14 %
of total Revenue
China Segment
3.35 %
of total Revenue
Russia and Kazakhstan Segment
0.88 %
of total Revenue
UNITED STATES
3.13 %
of total Revenue
CANADA
1.01 %
of total Revenue
Peru and Colombia
6.64 %
of total Revenue
HONG KONG
85.39 %
of total Revenue
CHINA
3.35 %
of total Revenue
TAIWAN
2.97 %
of total Revenue
JAPAN
0.54 %
of total Revenue
Malaysia and Singapore
0.57 %
of total Revenue
Russia and Kazakhstan
0.88 %
of total Revenue
Europe
1.59 %
of total Revenue
Other Foreign Countries
0.9 %
of total Revenue
Member
188.8 %
of total Revenue
HK
156.13 %
of total Revenue
TW
6.87 %
of total Revenue
Q1 three months ended (Mar 31 2026)
Revenues by Business Segments
Revenues (in millions $)
%
(of total Revenues)
Minimum
0.00
0 %
Maximum
0.00
0 %
Product
16.45
184.76 %
Administrative Fees Freight and Other
0.28
3.09 %
Primary Reporting Segment
16.22
182.14 %
China Segment
0.30
3.35 %
Russia and Kazakhstan Segment
0.08
0.88 %
UNITED STATES
0.28
3.13 %
CANADA
0.09
1.01 %
Peru and Colombia
0.59
6.64 %
HONG KONG
7.60
85.39 %
CHINA
0.30
3.35 %
TAIWAN
0.26
2.97 %
JAPAN
0.05
0.54 %
Malaysia and Singapore
0.05
0.57 %
Russia and Kazakhstan
0.08
0.88 %
Europe
0.14
1.59 %
Other Foreign Countries
0.08
0.9 %
Total
8.90
100 %
Member
16.81
188.8 %
HK
13.90
156.13 %
TW
0.61
6.87 %
Q1 three months ended (Mar 31 2026)
Revenue Growth rates by Segment
Y/Y Revenue %
Q/Q Revenue %
Minimum
0 %
-
Maximum
83.33 %
-
Product
56.18 %
-
Administrative Fees Freight and Other
-0.72 %
-
Primary Reporting Segment
55.83 %
-
China Segment
27.35 %
-
Russia and Kazakhstan Segment
-19.59 %
-
UNITED STATES
-2.45 %
-
CANADA
-10.89 %
-
Peru and Colombia
137.35 %
-
HONG KONG
-16.67 %
-
CHINA
27.35 %
-
TAIWAN
-18.01 %
-
JAPAN
-25 %
-
Malaysia and Singapore
2 %
-
Russia and Kazakhstan
-19.59 %
-
Europe
-5.33 %
-
Other Foreign Countries
31.15 %
-
Total
-10.12 %
-77.32 %
Member
-
-
HK
-
-
TW
-
-
Q1 three months ended (Mar 31 2026)
Income by Business Segments
Income (in millions $)
% (Profit Margin)
Primary Reporting Segment
2.12
13.1 %
China Segment
0.23
78.52 %
Russia and Kazakhstan Segment
0.04
48.72 %
Total
-0.15
-
Member
1.81
10.77 %
Q1 three months ended (Mar 31 2026)
Income Growth rates by Segment
Y/Y Income %
Q/Q Income %
Primary Reporting Segment
-72.35 %
-
China Segment
26.49 %
-
Russia and Kazakhstan Segment
-2.56 %
-
Total
-
-
Member
-
-
Annual Report on Natural Health Trends Corp Divisions, Sales by Country
Minimum
0 %
of total Revenue
Maximum
0 %
of total Revenue
Product
99.4 %
of total Revenue
Administrative Fees Freight and Other
2.75 %
of total Revenue
Primary Reporting Segment
97.79 %
of total Revenue
China Segment
2.41 %
of total Revenue
Russia and Kazakhstan Segment
1.13 %
of total Revenue
UNITED STATES
2.94 %
of total Revenue
CANADA
1.21 %
of total Revenue
Peru and Colombia
3.07 %
of total Revenue
HONG KONG
83.23 %
of total Revenue
CHINA
2.41 %
of total Revenue
TAIWAN
3.93 %
of total Revenue
JAPAN
0.85 %
of total Revenue
Russia and Kazakhstan
1.13 %
of total Revenue
Europe
1.35 %
of total Revenue
Other Foreign Countries
1.22 %
of total Revenue
Twelve months ended 2025
NHTC s Annual Revenue by Geography and Business Segments
Sales (in millions $)
% (of total Sales)
Minimum
0.00
0 %
Maximum
0.00
0 %
Product
39.02
99.4 %
Administrative Fees Freight and Other
1.08
2.75 %
Primary Reporting Segment
38.39
97.79 %
China Segment
0.95
2.41 %
Russia and Kazakhstan Segment
0.44
1.13 %
UNITED STATES
1.15
2.94 %
CANADA
0.48
1.21 %
Peru and Colombia
1.21
3.07 %
HONG KONG
32.67
83.23 %
CHINA
0.95
2.41 %
TAIWAN
1.54
3.93 %
JAPAN
0.33
0.85 %
Russia and Kazakhstan
0.44
1.13 %
Europe
0.53
1.35 %
Other Foreign Countries
0.48
1.22 %
Total
39.25
100 %
Twelve months ended 2025
NHTC s Annual Income by Country and Business Segments
Income (in millions $)
% (Profit Margin)
Primary Reporting Segment
28.27
73.64 %
China Segment
0.75
79.39 %
Russia and Kazakhstan Segment
0.23
52.48 %
Total
-0.88
-
Twelve months ended 2025
Annual Revenue and Income Growth by Country and Business Segments
% Y/Y Sales Growth
% Y/Y Income Growth
Minimum
0 %
-
Maximum
57.14 %
-
Product
-6.5 %
-
Administrative Fees Freight and Other
-30.05 %
-
Primary Reporting Segment
-6.13 %
-6.5 %
China Segment
-40.13 %
-41.69 %
Russia and Kazakhstan Segment
-9.39 %
-11.07 %
UNITED STATES
10.44 %
-
CANADA
-11.21 %
-
Peru and Colombia
9.45 %
-
HONG KONG
-6.94 %
-
CHINA
-40.13 %
-
TAIWAN
-3.08 %
-
JAPAN
14.04 %
-
Russia and Kazakhstan
-9.39 %
-
Europe
-16.54 %
-
Other Foreign Countries
-19.02 %
-
Total
-8.26 %
-
China CHINA
-
-
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