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Vista Outdoor Inc's Business Segments
Vista Outdoor Inc's reported revenue by business segment and by geographic region, quarterly and annual, normalized against the consolidated income statement. Free below: the top 3 rows per table, this quarter and this fiscal year. Subscriber access adds the full segment history and operating income by segment.
Segment Data As of Q2 FY2025
Reportable Segments
4
Largest Segment
The Kinetic Group
Total Revenue
$ 665
Regions Reported
-
Revenue Share by Reportable Segment - Q2 FY2025
- The Kinetic Group52.8%
- Revelyst Adventure Sports24%
- Revelyst Outdoor Performance15.1%
- Revelyst Precision Sports Technology8.3%
Revenue by Reportable Segment - Q2 FY2025
| Segment | Revenue (Millions) | % of Total |
|---|---|---|
| The Kinetic Group | $ 351 | 52.8% |
| Revelyst Adventure Sports | $ 159 | 24% |
| Revelyst Outdoor Performance | $ 100 | 15.1% |
1 more segments available
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Description of Vista Outdoor Inc
We are a leading global designer, manufacturer and marketer of consumer products
in the growing outdoor sports and recreation markets. Vista Outdoor operates in
two segments, Shooting Sports and Outdoor Products. Vista Outdoor is headquartered
in Utah and has manufacturing operations and facilities in 10 U.S. States, Canada,
Mexico and Puerto Rico along with international sales and sourcing operations
in Asia, Australia, Canada, Europe, and New Zealand. Vista Outdoor was incorporated
in Delaware in 2014.
Vista Outdoor Inc. operates through two major segments: Shooting Sports and Outdoor Products, catering to a diverse array of consumers, from hunting enthusiasts to law enforcement agencies. The company boasts a portfolio of well-established and respected brands, which enhances its market presence both in the United States and internationally.
Shooting Sports Segment
The Shooting Sports segment is at the forefront of Vista Outdoor’s offerings, focusing on the design, development, production, and sourcing of ammunition and firearms specifically tailored for hunting and sport shooting.
Key Products and Brands
- Ammunition Products: Vista Outdoors ammunition brands include:
- Federal Premium: Known for high performance and reliability in various shooting conditions.
- Speer: Recognized for its innovative bullet technology and high-quality ammunition.
- American Eagle: Provides affordable options for sport shooting and training.
- Blazer: Known for cost-effective ammunition solutions.
- CCI: Features rimfire cartridges, popular for plinking and small game hunting.
- Estate Cartridge: Aimed at the value-conscious segment of the market.
- Fusion: Offers a premium line of ammunition aimed at big game hunters.
- Independence: Provides range and training ammunition.
- Firearms Products: The segment includes a variety of firearms designed for both enthusiasts and professionals:
- Savage Arms: A leader in the sporting long gun market, offering a wide range of rifles.
- Centerfire and Rimfire Rifles: Catering to various shooting applications with precision engineering.
- Shotguns: Targeted for both hunting and sport shooting disciplines.
- Savage Range Systems: Focused on enhancing shooting experiences through innovative range designs and products.
- Stevens: Offers reliable, value-centric firearms for a broader market.
Outdoor Products Segment
This segment encompasses a broad array of products aimed at outdoor enthusiasts, hunters, and the tactical market.
Key Products and Brands
- Optics: Including binoculars and riflescopes, brands such as Bushnell, Millett, and Simmons are well-known for their precision and clarity, suited for various outdoor activities.
- Trail Cameras: Essential for wildlife monitoring and hunting preparation, with advanced features that enhance the scouting experience.
- Target Systems and Accessories: Products designed for competitive and recreational shooting, marketed under the Champion brand.
- Archery Accessories: Including products from Gold Tip, aimed at enhancing performance for archery enthusiasts.
- Game Calls and Decoys: Essential tools for effective hunting, primarily features products from Primos.
- Safety Gear: Safety and protective eyewear for shooting and outdoor activities under brand names like Bollé and Butler Creek.
- Reloading Equipment and Gun Care: Under brands such as RCBS, Hoppes, and Outers, providing ammunition reloading tools and maintenance products.
- Tactical Gear: The company produces tactical systems and equipment not just for outdoor consumers but also for U.S. government operations and international allies; brands like BLACKHAWK! and Uncle Mikes lead in this space.
International Operations
Vista Outdoor’s international operations are a key component of its overall business strategy. The company not only supplies products to domestic markets but also engages in significant export activities. It serves various international markets by providing law enforcement with ammunition and firearms tailored to regional needs, while also distributing its wide range of consumer products globally. The international expansion is evident through partnerships and collaborations that extend Vista Outdoor’s global footprint into diverse regions, allowing them to meet the demands of customers worldwide while leveraging their renowned brands.
The combination of diverse products in the Shooting Sports and Outdoor Products segments, along with a strong international presence, positions Vista Outdoor Inc. as a comprehensive provider in the outdoor recreational and shooting sports markets.
Shooting Sports Segment
The Shooting Sports segment is at the forefront of Vista Outdoor’s offerings, focusing on the design, development, production, and sourcing of ammunition and firearms specifically tailored for hunting and sport shooting.
Key Products and Brands
- Ammunition Products: Vista Outdoors ammunition brands include:
- Federal Premium: Known for high performance and reliability in various shooting conditions.
- Speer: Recognized for its innovative bullet technology and high-quality ammunition.
- American Eagle: Provides affordable options for sport shooting and training.
- Blazer: Known for cost-effective ammunition solutions.
- CCI: Features rimfire cartridges, popular for plinking and small game hunting.
- Estate Cartridge: Aimed at the value-conscious segment of the market.
- Fusion: Offers a premium line of ammunition aimed at big game hunters.
- Independence: Provides range and training ammunition.
- Firearms Products: The segment includes a variety of firearms designed for both enthusiasts and professionals:
- Savage Arms: A leader in the sporting long gun market, offering a wide range of rifles.
- Centerfire and Rimfire Rifles: Catering to various shooting applications with precision engineering.
- Shotguns: Targeted for both hunting and sport shooting disciplines.
- Savage Range Systems: Focused on enhancing shooting experiences through innovative range designs and products.
- Stevens: Offers reliable, value-centric firearms for a broader market.
Outdoor Products Segment
This segment encompasses a broad array of products aimed at outdoor enthusiasts, hunters, and the tactical market.
Key Products and Brands
- Optics: Including binoculars and riflescopes, brands such as Bushnell, Millett, and Simmons are well-known for their precision and clarity, suited for various outdoor activities.
- Trail Cameras: Essential for wildlife monitoring and hunting preparation, with advanced features that enhance the scouting experience.
- Target Systems and Accessories: Products designed for competitive and recreational shooting, marketed under the Champion brand.
- Archery Accessories: Including products from Gold Tip, aimed at enhancing performance for archery enthusiasts.
- Game Calls and Decoys: Essential tools for effective hunting, primarily features products from Primos.
- Safety Gear: Safety and protective eyewear for shooting and outdoor activities under brand names like Bollé and Butler Creek.
- Reloading Equipment and Gun Care: Under brands such as RCBS, Hoppes, and Outers, providing ammunition reloading tools and maintenance products.
- Tactical Gear: The company produces tactical systems and equipment not just for outdoor consumers but also for U.S. government operations and international allies; brands like BLACKHAWK! and Uncle Mikes lead in this space.
International Operations
Vista Outdoor’s international operations are a key component of its overall business strategy. The company not only supplies products to domestic markets but also engages in significant export activities. It serves various international markets by providing law enforcement with ammunition and firearms tailored to regional needs, while also distributing its wide range of consumer products globally. The international expansion is evident through partnerships and collaborations that extend Vista Outdoor’s global footprint into diverse regions, allowing them to meet the demands of customers worldwide while leveraging their renowned brands.
The combination of diverse products in the Shooting Sports and Outdoor Products segments, along with a strong international presence, positions Vista Outdoor Inc. as a comprehensive provider in the outdoor recreational and shooting sports markets.