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Rush Enterprises Inc's Business Segments
Rush Enterprises Inc's reported revenue by business segment and by geographic region, quarterly and annual, normalized against the consolidated income statement. Free below: the top 3 rows per table, this quarter and this fiscal year. Subscriber access adds the full segment history and operating income by segment.
Segment Data As of Q2 FY2026
Reportable Segments
2
Largest Segment
Truck Segment
Total Revenue
$ 1,900
Regions Reported
-
Revenue Share by Reportable Segment - Q2 FY2026
- Truck Segment99.8%
- All Other Segments0.2%
Revenue by Reportable Segment - Q2 FY2026
| Segment | Revenue (Millions) | % of Total |
|---|---|---|
| Truck Segment | $ 1,895 | 99.8% |
| All Other Segments | $ 5 | 0.2% |
Revenue by Product & Service Category - Q2 FY2026
- Commercial Vehicle Sales Revenue60.5%
- New and Used Commercial Vehicle60.5%
- Parts and Service34%
- Parts20.6%
- Commercial Vehicle Repair Service13.4%
- Finance and Insurance0.3%
- Product and Service Other0.2%
- Insurance0.2%
- Financial Service0.1%
Revenue by Product & Service Category - Q2 FY2026
| Category | Revenue (Millions) | % of Total |
|---|---|---|
| Commercial Vehicle Sales Revenue | $ 1,149 | 60.5% |
| New and Used Commercial Vehicle | $ 1,149 | 60.5% |
| Parts and Service | $ 646 | 34% |
Product and service categories are a supplemental disclosure and are not required to sum to consolidated revenue or to the reportable segments above.
6 more categories available
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Description of Rush Enterprises Inc
Rush Enterprises Inc. is a leading commercial vehicle dealership network that primarily deals with the sale, lease, service, and support of medium-duty to heavy-duty trucks, buses, and other commercial vehicles. The company primarily operates through its subsidiary, Rush Truck Centers, which is one of the largest commercial vehicle dealership networks in North America.
Rush Enterprises has a rich history dating back to 1965 when W. Marvin Rush founded the company in San Antonio, Texas. Over the years, the company has grown significantly through strategic acquisitions and organic growth. Today, Rush Truck Centers operates more than 120 locations across 22 states, providing a wide range of products and services to customers in the commercial vehicle industry.
The company offers a diverse selection of new and used commercial vehicles, including various truck models from industry-leading manufacturers such as Peterbilt, International, Hino, Isuzu, Ford, and many more. These vehicles range from medium-duty trucks suitable for local deliveries to heavy-duty trucks designed for long-haul transportation.
In addition to sales, Rush Enterprises offers a comprehensive range of aftermarket services, including parts, service, and collision repair. The company has state-of-the-art service facilities and highly trained technicians to meet the needs of its customers. Rush also provides financing and leasing options to assist customers with their purchase or lease requirements.
Rush Enterprises has a strong commitment to customer satisfaction, focusing on building long-term relationships with its customers. The company's sales and service teams strive to understand customer needs and provide customized solutions. With a vast inventory of vehicles and extensive aftermarket support, Rush Enterprises aims to be a one-stop-shop for all commercial vehicle needs.
As a publicly traded company listed on the NASDAQ under the ticker symbol RUSHA and RUSHB, Rush Enterprises adheres to high standards of corporate governance and transparency. The company has a strong management team led by W.M. Rusty Rush, who serves as the Chairman and CEO.
Furthermore, Rush Enterprises is committed to corporate social responsibility and community involvement. The company supports various charitable initiatives, including educational scholarships, military veteran programs, and local community organizations. Rush Enterprises also invests in sustainable and environmentally friendly practices throughout its operations.
Overall, Rush Enterprises Inc. is a prominent player in the commercial vehicle industry, providing a wide range of products and services to customers across North America. The company's extensive dealership network, comprehensive inventory, aftermarket support, and commitment to customer satisfaction make it a trusted partner for commercial vehicle owners and operators.
Rush Enterprises has a rich history dating back to 1965 when W. Marvin Rush founded the company in San Antonio, Texas. Over the years, the company has grown significantly through strategic acquisitions and organic growth. Today, Rush Truck Centers operates more than 120 locations across 22 states, providing a wide range of products and services to customers in the commercial vehicle industry.
The company offers a diverse selection of new and used commercial vehicles, including various truck models from industry-leading manufacturers such as Peterbilt, International, Hino, Isuzu, Ford, and many more. These vehicles range from medium-duty trucks suitable for local deliveries to heavy-duty trucks designed for long-haul transportation.
In addition to sales, Rush Enterprises offers a comprehensive range of aftermarket services, including parts, service, and collision repair. The company has state-of-the-art service facilities and highly trained technicians to meet the needs of its customers. Rush also provides financing and leasing options to assist customers with their purchase or lease requirements.
Rush Enterprises has a strong commitment to customer satisfaction, focusing on building long-term relationships with its customers. The company's sales and service teams strive to understand customer needs and provide customized solutions. With a vast inventory of vehicles and extensive aftermarket support, Rush Enterprises aims to be a one-stop-shop for all commercial vehicle needs.
As a publicly traded company listed on the NASDAQ under the ticker symbol RUSHA and RUSHB, Rush Enterprises adheres to high standards of corporate governance and transparency. The company has a strong management team led by W.M. Rusty Rush, who serves as the Chairman and CEO.
Furthermore, Rush Enterprises is committed to corporate social responsibility and community involvement. The company supports various charitable initiatives, including educational scholarships, military veteran programs, and local community organizations. Rush Enterprises also invests in sustainable and environmentally friendly practices throughout its operations.
Overall, Rush Enterprises Inc. is a prominent player in the commercial vehicle industry, providing a wide range of products and services to customers across North America. The company's extensive dealership network, comprehensive inventory, aftermarket support, and commitment to customer satisfaction make it a trusted partner for commercial vehicle owners and operators.