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Livewire Group Inc's Business Segments
Livewire Group Inc's reported revenue by business segment and by geographic region, quarterly and annual, normalized against the consolidated income statement. Free below: the top 3 rows per table, this quarter and this fiscal year. Subscriber access adds the full segment history and operating income by segment.
Segment Data As of Q1 FY2026
Reportable Segments
3
Largest Segment
STACYC
Total Revenue
$ 5
Regions Reported
1
Revenue Share by Reportable Segment - Q1 FY2026
- STACYC72.5%
- Electronic Motor Cycle27.5%
- Electric Motorcycle27.5%
Revenue by Reportable Segment - Q1 FY2026
| Segment | Revenue (Millions) | % of Total |
|---|---|---|
| STACYC | $ 4 | 72.5% |
| Electronic Motor Cycle | $ 1 | 27.5% |
| Electric Motorcycle | $ 1 | 27.5% |
Revenue Share by Region - Q1 FY2026
- Non-US25%
Revenue by Geographic Region - Q1 FY2026
| Region | Revenue (Millions) | % of Total |
|---|---|---|
| Non-US | $ 1 | 25% |
Revenue by Product & Service Category - Q1 FY2026
- Electric Balance Bikes and Electric Bikes53.5%
- Electric Motorcycles17%
- Part, Accessories and Apparel10.6%
Revenue by Product & Service Category - Q1 FY2026
| Category | Revenue (Millions) | % of Total |
|---|---|---|
| Electric Balance Bikes and Electric Bikes | $ 3 | 53.5% |
| Electric Motorcycles | $ 1 | 17% |
| Part, Accessories and Apparel | $ 1 | 10.6% |
Product and service categories are a supplemental disclosure and are not required to sum to consolidated revenue or to the reportable segments above.
Description of Livewire Group Inc
Livewire Group Inc is a full-service marketing and communications agency that specializes in creating and executing experiential marketing campaigns. The company was founded in 2002 and is headquartered in New York City.
Livewire Group Inc offers a wide range of services including event management, production and logistics, brand ambassador programs, digital and social media integration, creative design, and strategic consulting. They work with clients across various industries such as technology, automotive, consumer goods, and entertainment.
One of the key services provided by Livewire Group Inc is event management. They have extensive experience in planning, organizing, and executing events of all sizes. This includes product launches, trade shows, conferences, and experiential marketing activations. They take care of every aspect of event management including venue selection, vendor coordination, staffing, and on-site logistics.
Livewire Group Inc also specializes in creating and managing brand ambassador programs. They recruit and train brand ambassadors who represent the client's brand and engage with the target audience. These brand ambassadors are carefully selected to embody the brand's values and effectively communicate the brand's message to consumers.
The company's expertise also extends to the digital and social media realm. Livewire Group Inc integrates digital and social media components into their campaigns to amplify brand exposure and engage with consumers online. They create custom social media strategies, manage social media accounts, and develop digital content to enhance the overall marketing impact.
Creativity is at the core of Livewire Group Inc's approach. They have a dedicated team of creative designers who develop unique and eye-catching designs for marketing materials, event branding, and digital campaigns. Their creative team works closely with clients to understand their brand identity and create visually compelling assets that align with their marketing objectives.
Strategic consulting is another important aspect of Livewire Group Inc's offerings. They provide clients with in-depth market research, competitor analysis, and strategic planning to help them gain a competitive edge. Their strategic consulting services enable clients to make data-driven decisions and optimize marketing efforts.
Overall, Livewire Group Inc is a comprehensive marketing and communications agency that specializes in experiential marketing. Their services span event management, brand ambassador programs, digital and social media integration, creative design, and strategic consulting. With a focus on creativity, innovation, and strategic thinking, Livewire Group Inc helps clients create impactful marketing campaigns that drive brand awareness and consumer engagement.
Livewire Group Inc offers a wide range of services including event management, production and logistics, brand ambassador programs, digital and social media integration, creative design, and strategic consulting. They work with clients across various industries such as technology, automotive, consumer goods, and entertainment.
One of the key services provided by Livewire Group Inc is event management. They have extensive experience in planning, organizing, and executing events of all sizes. This includes product launches, trade shows, conferences, and experiential marketing activations. They take care of every aspect of event management including venue selection, vendor coordination, staffing, and on-site logistics.
Livewire Group Inc also specializes in creating and managing brand ambassador programs. They recruit and train brand ambassadors who represent the client's brand and engage with the target audience. These brand ambassadors are carefully selected to embody the brand's values and effectively communicate the brand's message to consumers.
The company's expertise also extends to the digital and social media realm. Livewire Group Inc integrates digital and social media components into their campaigns to amplify brand exposure and engage with consumers online. They create custom social media strategies, manage social media accounts, and develop digital content to enhance the overall marketing impact.
Creativity is at the core of Livewire Group Inc's approach. They have a dedicated team of creative designers who develop unique and eye-catching designs for marketing materials, event branding, and digital campaigns. Their creative team works closely with clients to understand their brand identity and create visually compelling assets that align with their marketing objectives.
Strategic consulting is another important aspect of Livewire Group Inc's offerings. They provide clients with in-depth market research, competitor analysis, and strategic planning to help them gain a competitive edge. Their strategic consulting services enable clients to make data-driven decisions and optimize marketing efforts.
Overall, Livewire Group Inc is a comprehensive marketing and communications agency that specializes in experiential marketing. Their services span event management, brand ambassador programs, digital and social media integration, creative design, and strategic consulting. With a focus on creativity, innovation, and strategic thinking, Livewire Group Inc helps clients create impactful marketing campaigns that drive brand awareness and consumer engagement.
The registrant's reportable segments are Electric Motorcycles and STACYC. The Electric Motorcycles segment designs and sells electric motorcycles, parts, accessories, and apparel through independent dealers, a company-owned dealership, and online channels. The STACYC segment designs and sells electric balance bikes for children, adult pedal assist electric bikes introduced in March 2025, and related parts and accessories. These products are sold wholesale to independent dealers and distributors, as well as directly to consumers online.