Description of Coca-cola Enterprises's Business Segments

Coca-Cola Enterprises, Inc. is a leading beverage company that offers a wide variety of segments, products and services. These include:

1. Non-alcoholic Beverages: This segment offers a range of soft drinks such as Coca-Cola, Diet Coke, Sprite, Fanta, and various other canned and bottled drinks. It also includes sports drinks Gatorade, Powerade and vitamin water.

2. Sparkling Drinks: Coca-Cola Enterprises specializes in carbonated soft drinks (CSD) and offers a range of flavors and packaging sizes ranging from 5-oz cans to 2-liter bottles.

3. Still Beverages: The company also offers a range of noncarbonated beverages such as juices, teas, flavored water, and energy drinks. These drinks are designed to be consumed at different times of the day and come in various flavors and packaging sizes.

4. Energy Drinks: The company offers an energy drink called Full Throttle which provides a quick energy boost.

5. Ready-to-Drink Beverages: This segment includes pre-made coffee, juice and tea beverages, with brands such as Dunkin' Donuts ready-to-drink coffee, Simply Orange juice and Gold Peak Tea.

6. Fountain and Vending Services: Coca-Cola Enterprises provides fountain services and vending machine services for businesses and public spaces to provide easy access to their products.

Licensing and Merchandising: The company also offers a range of merchandise such as bottles, cans, and other products that bear its iconic logo.

Overall, Coca-Cola Enterprises offers an extensive range of products and services that cater to various needs and preferences of customers.

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