What are Antero Midstream's Business Segments?
The Corporation is organized and managed according to a number of factors, including
product categories, geographic locations and channels of distribution. The reportable
segments include Social Expression Products, Retail Operations and AmericanGreetings.com.
The Social Expression Products segment primarily designs, manufactures and sells
greeting cards and other products through various channels of distribution with
mass retailers as the primary channel and is managed by geographic location.
The Corporation owns and operates approximately 600 card and gift retail stores
in the United States and Canada through its Retail Operations segment. The stores
are primarily located in malls and strip shopping centers and sell products
purchased from the Social Expression Products segment and products purchased
from other vendors.
AmericanGreetings.com, Inc. is an Internet-based provider of greetings and
other social communication content to consumers and Internet-based businesses.
In March 2001, AmericanGreetings .com, Inc. acquired Egreetings Network, Inc.,
a company that operated an online card and entertainment Internet site. In September
2001, AmericanGreetings .com, Inc. acquired the BlueMountain .com division of
At Home Corporation. The BlueMountain .com division also operated an online
card and entertainment Internet site.
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