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Medifast Inc   (MED)
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Medifast Inc 's

Competitiveness


 

MED Sales vs. its Competitors Q1 2020



Comparing the results to its competitors, Medifast Inc reported Total Revenue increase in the 1 quarter 2020 by 7.59 % year on year, while most of its competitors have experienced contraction in revenues by -94.34 %, recorded in the same quarter.

List of MED Competitors

With net margin of 10.35 % company achieved higher profitability than its competitors.

More on MED Margin Comparisons



Revenue Growth Comparisons




Net Income Comparison


Medifast Inc Net Income in 1 quarter 2020 declined year on year by -10.95 %, slower than the average decrease reported by company's competitors of -93.17 %.

<<  More on MED Income Comparisons


Medifast Inc 's Comment on Competitors and Industry Peers


The weight-loss industry is very competitive and encompasses various weight loss products and programs. These include a wide variety of commercial weight-loss programs, pharmaceutical products, books, self-help diets, dietary supplements, appetite suppressants, and meal replacements, as well as, digital tools and wearable trackers. The weight loss market is served by a diverse array of competitors. Potential customers seeking to manage their weight can turn to other traditional center-based competitors, online diet oriented sites, self-directed dieting and self-administered products such as prescription drugs, over-the-counter drugs and supplements, as well as medically supervised programs.

Medifast’s identified peers and competitors in the general health and wellness diet industry include NutriSystem Inc., Herbalife Ltd., USANA Health Sciences, and Weight Watchers International, Inc. The Company believes that it competes effectively in the weight-loss industry and differentiates itself from the competition.

The Company believes its scientific and clinical heritage and commitment to evaluating its products and programs through clinical research are primary differentiators that allow it to compete in this market. Another primary differentiator is the Company’s unique multi-channel distribution strategy, which provides varying support modalities, and broadens the availability of the Medifast brand by targeting a customer’s individual needs. Originally developed by a physician, Medifast has been on the cutting edge in the development of nutritional and weight-management products since the Company was founded. Medifast meals are individually portioned, calorie- and carbohydrate-controlled meal replacements that share a similar nutritional “footprint” and provide a balance of protein and good carbohydrates, including fiber.

Medifast Medical Providers offer Medifast products and programs to patients in their practice and utilize wholesale sales. Medifast Direct serves customers through the Medifast website and call center with various online support tools, along with access to registered dietitians. The Take Shape For Life® division offers the personal support of a Health Coach that is often a person who has achieved success with Take Shape For Life® and has turned their success into a business opportunity. Medifast Weight Control Centers offer a supervised and structured model for customers who prefer more accountability and personalized counseling as part of the ongoing program. Medifast weight management programs utilize meal replacements as part of a structured meal plan that clinical research has shown to be effective for weight loss.



  

Total Segment Market Share Q1 2020

With revenue growth of 7.59 % within overall company, Medifast Inc achieved improvement in market share, within overall company to approximate 45.05 %.

<<  More on MED Market Share.
 

*Market share is not actual measurement, only performance comparison of companies which report and operate within the same segment.


MED's vs. Competition, Data

(Revenue and Income for Trailing 12 Months, in Millions of $, except Employees)



COMPANY NAME TICKER MARKET CAP REVENUES INCOME EMPLOYEES
Medifast Inc MED 1,932 726 76 425
Celsius Holdings Inc CELH 1,491 89 -1 1
Dupont De Nemours Inc DD 41,025 20,052 -1,960 63,000
Landec Corporation LNDC 301 587 -23 522
Mannatech Inc MTEX 44 156 5 290
Natural Alternatives International Inc NAII 47 124 2 177
Nutraceutical International Corp NUTR 387 240 14 810
Sunopta Inc STKL 564 1,196 -25 0
SUBTOTAL 45,792 23,169 -1,912 65,225


       
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