Briggs and Stratton Corporation  (BGG)
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Briggs And Stratton's



BGG Sales vs. its Competitors Q1 2020

Comparing the results to its competitors, Briggs And Stratton reported Total Revenue decrease in the 1 quarter 2020 year on year by -18.38 %, faster than overall decrease of Briggs And Stratton's competitors by -13.73 %, recorded in the same quarter.

List of BGG Competitors

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Briggs and Stratton Corporation recorded net loss and most of company's competitors saw decline in earnings by -51.39 %

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Briggs And Stratton's Comment on Competitors and Industry Peers

The principal competitive factors in the power products industry include price, service, product performance, brand, innovation and delivery. Products has various competitors, depending on the type of equipment. Primary competitors include: Honda (portable generators, pressure washers and lawn and garden equipment), Generac Power Systems, Inc. (portable and standby generators and job site products), Alfred Karcher GmbH & Co. (pressure washers), Techtronic Industries (pressure washers and portable generators), Deere & Company (commercial and consumer lawn mowers), MTD (commercial and consumer lawn mowers), The Toro Company (commercial and consumer lawn mowers), Scag Power Equipment, a Division of Metalcraft of Mayville, Inc. (commercial lawn mowers), and HOP (commercial and consumer lawn mowers).

The Company’s major competitors in engine manufacturing are Honda Motor Co., Ltd. (Honda), Kawasaki Heavy Industries, Ltd. (Kawasaki) and Kohler Co. (Kohler). Several Japanese and Chinese small engine manufacturers, of which Honda and Kawasaki are the largest, compete directly with the Company in world markets in the sale of engines to other OEMs and indirectly through their sale of end products.
The Company believes it has a significant share of the worldwide market for engines that power outdoor equipment.
The Company believes the major areas of competition from all engine manufacturers include product quality, brand, price, delivery and service. Other factors affecting competition are short-term market share objectives, short-term profit objectives, exchange rate fluctuations, technology, new product innovation, product support, distribution strength, and advertising. The Company believes its technology, product value, distribution, marketing, and service reputation have given it strong brand name recognition and enhanced its competitive position.


Overall company Market Share Q1 2020

Overall company, revenue fell by -18.38 % and company lost market share, to approximate 2.93 %.

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*Market share calculated with total revenue.

BGG's vs. Competition, Data

(Revenue and Income for Trailing 12 Months, in Millions of $, except Employees)

Briggs and Stratton Corporation 1,697 32 -212 5,480
The Toro Company 3,840 10,555 422 6,682
Agco Corp 9,762 9,739 654 19,600
Alamo Group Inc 1,239 1,750 72 3,070
Cnh Industrial N v 26,032 23,130 -438 69,207
Deere and Co 42,428 104,287 5,439 59,623
Textron Inc 11,685 16,916 273 34,000
Generac Holdings Inc 3,190 28,964 518 4,202
SUBTOTAL 99,873 195,374 6,727 201,864


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