Titan International, Inc. and its subsidiaries hold the position of being a global
wheel, tire and undercarriage industrial group servicing customers across its
target markets. As a leading manufacturer in the off-highway industry, Titan produces
a broad range of specialty products to meet the specifications of original equipment
manufacturers (OEMs) and aftermarket customers in the agricultural, earthmoving/construction
and consumer markets. As a manufacturer of both wheels and tires, the Company
is uniquely positioned to offer customers added value through complete wheel and
tire assemblies. Titans agricultural market includes rims, wheels, tires and
undercarriage systems and components manufactured for use on various agricultural
and forestry equipment. Titan’s earthmoving/construction market includes
rims, wheels, tires and undercarriage systems and components for various types
of off-the-road (OTR) earthmoving, mining, military and construction equipment.
The Companys consumer market includes bias truck tires in Latin America and light
truck tires in Russia, as well as products for all-terrain vehicles (ATVs).
As one of the few companies dedicated to off-highway wheels, tires and assemblies,
Titan’s engineering and manufacturing resources are focused on designing
quality products that address the needs of our end-users. Titan’s team
of experienced engineers continually work on new and improved engineered solutions
that evolve with today’s applications for the off-highway wheel, tire
and assembly markets.
The Company traces its roots to the Electric Wheel Company in Quincy, Illinois,
which was founded in 1890. Titan was incorporated in 1983. The Company has grown
through six major acquisitions in recent years. In 2005, Titan Tire Corporation,
a subsidiary of the Company, acquired The Goodyear Tire & Rubber Company’s
North American farm tire assets. In 2006, Titan Tire Corporation of Bryan, a
subsidiary of the Company, acquired the off-the-road (OTR) tire assets of Continental
Tire North America, Inc. In 2011, the Company acquired The Goodyear Tire &
Rubber Companys Latin American farm tire business. In August 2012, the Company
purchased a 56% controlling interest in Planet Corporation Group, now known
as Titan National (Australia) Holdings PTY LTD (TNAH). In October 2012, the
Company completed its acquisition of Titan Europe. In October 2013, the Company
in partnership with One Equity Partners (OEP) and the Russian Direct Investment
Fund (RDIF) closed the acquisition of an 85% interest in Voltyre-Prom, a leading
producer of agricultural and industrial tires in Volgograd, Russia. In the first
half of 2014, the partnership of Titan, OEP, and RDIF purchased an additional
15% to bring the total Voltyre-Prom ownership to 100% for the partnership. These
acquisitions have allowed Titan to expand its global footprint and enhance product
offering in the Company’s target markets.
Titan’s business strategy is to increase its presence in the segments
it serves through its one-stop assembly solutions, including LSW technology.
The Company continues to seek global expansion of this complete wheel and tire
assembly product offering within the geographies it competes. This may be through
strategic worldwide acquisitions or through expanded manufacturing capabilities
in regions where the Company lacks either the wheel or the tire production.
In addition, Titan continually seeks to improve operating efficiencies and gain
additional synergies from more recent acquisitions.
Low Sidewall (LSW) Technology
The Company has developed a LSW tire technology, featuring a larger rim diameter
and a smaller sidewall than standard tires. As a cornerstone of the Companys
strategy, Titan continues to expand the LSW product offering in both the agricultural
and construction segments. Titan’s unique capabilities as both a wheel
and tire manufacturer allow the Company to drive further adoption within these
markets. Titan seeks to be at the forefront of off-road equipment advancement
through the innovation of its LSW solution with the belief that it will become
the industry standard.
The Company follows an adoption strategy whereby LSW assemblies are placed
with certain end users in order to demonstrate the superior performance of this
innovative solution. With LSW, these end users experience reduced power hop,
road lope, soil compaction, and fuel consumption as well as improved safety
and performance. Both power hop and road lope can disturb ride and impede equipment
performance. Low sidewall technology has been widely adopted within the automotive
industry for many years. The benefits translate to Titans markets through superior
comfort, ride and fuel economy.
OTR and Earthmoving Product
The Company’s 2006 acquisition of the OTR tire assets of Continental Tire
North America, Inc. in Bryan, Ohio, expanded Titan’s product offering
into larger earthmoving, construction and mining tires. In 2008, the Company
expanded the Bryan facility production capacity to include giant mining tires.
The mining tire market is expected to offer long-term opportunities.
Increase Aftermarket Tire Business
The Company has concentrated on increasing its presence in the tire aftermarket,
which historically has tended to be somewhat less cyclical than the OEM market.
The aftermarket also offers the potential for higher profit margins and is a
larger market in most cases.
Improve Operating Efficiencies
The Company constantly works to improve the operating efficiency of its assets
and manufacturing facilities. Titan integrates each facility’s strengths,
which may include transferring equipment and business to the facilities that
are best equipped to handle the work. This provides capability to increase utilization
and spread operating costs over a greater volume of products. Titan is also
continuing a comprehensive program to refurbish, modernize and enhance the technology
of its equipment.
Enhance Design Capacity and New Product Development
Equipment manufacturers constantly face changing industry dynamics. Titan directs
its business and marketing strategy to understand and address the needs of its
customers and demonstrate the advantages of its products. In particular, the
Company often collaborates with customers in the design of new and enhanced
products. Titan recommends modified products to its customers based on its own
market information. These value-added services enhance Titan’s relationships
with its customers. The Company tests new designs and technologies and develops
methods of manufacturing to improve product quality and performance. Titan’s
engineers have introduced designs for giant mining wheels and tires, which employ
an innovative steel radial construction technology. Titan has also developed
a Low Sidewall (LSW) tire technology, featuring a larger rim diameter and smaller
sidewall than standard tires, which helps reduce power hop, road lope, soil
compaction, and provides improved safety and performance.
Explore Additional Strategic Acquisitions
The Company’s expertise in the manufacture of off-highway wheels, tires
and undercarriage systems and components has permitted it to take advantage
of opportunities to acquire businesses that complement this product line. In
the future, Titan may make additional strategic acquisitions of businesses that
have an off-highway focus. The Company continually explores worldwide opportunities
to expand manufacturing and distribution in order to serve new and existing
geographies.
Titan’s operations include manufacturing wheels, manufacturing tires,
combining these wheels and tires into assemblies, and manufacturing undercarriage
systems and components for use in the agricultural, earthmoving/construction
and consumer markets. These operations entail many manufacturing processes in
order to complete the finished products.
Wheel Manufacturing Process
Most agricultural wheels are produced using a rim and a center disc. A rim is
produced by first cutting large steel sheets to required width and length specifications.
These steel sections are rolled and welded to form a circular rim, which is
flared and formed in the rollform operation. The majority of discs are manufactured
using presses that both blank and form the center to specifications in multiple
stage operations. The Company e-coats wheels using a multi-step process prior
to the final paint top coating.
Large earthmoving/construction steel wheels are manufactured from hot and cold-rolled
steel sections. Hot-rolled sections are generally used to increase cross section
thickness in high stress areas of large diameter wheels. A special cold forming
process for certain wheels is used to increase cross section thickness while
reducing the number of wheel components. Rims are built from a series of hoops
that are welded together to form a rim base. The complete rim base is made from
either three or five separate parts that lock together after the rubber tire
has been fitted to the wheel and inflated.
For most wheels in our consumer segment, the Company manufactures rims and center
discs from steel sheets. Rims are rolled and welded, and discs are stamped and
formed from the sheets. The manufacturing process then entails welding the rims
to the centers and painting the assembled product.
Tire Manufacturing Process
The first stage in tire production is the mixing of rubber, carbon black and
chemicals to form various rubber compounds. These rubber compounds are then
extruded and processed with textile or steel materials to make specific components.
These components – beads (wire bundles that anchor the tire with the wheel),
plies (layers of fabric that give the tire strength), belts (fabric or steel
fabric wrapped under the tread in some tires), tread and sidewall – are
then assembled into an uncured tire carcass. The uncured carcass is placed into
a press that molds and vulcanizes the carcass under set time, temperature and
pressure into a finished tire.
Wheel and Tire Assemblies
The Company’s position as a manufacturer of both wheels and tires allows
Titan to mount and deliver one of the largest selections of off-highway assemblies
in North America. Titan offers this value-added service of one-stop shopping
for wheel and tire assemblies for the agricultural, earthmoving/construction
and consumer segments. Both standard and LSW assemblies are delivered as a single,
complete unit based on each customer’s unique requirements.
Undercarriage Manufacturing Process
The undercarriage components (track groups, track and carrier rollers, idler
assemblies and sprockets) are all manufactured from steel and produced according
to specifications.
All of the track groups produced by the Company are built from four major parts:
shoes, right and left hand links, pins and bushings. Shoes are manufactured
from steel cast in the Company foundry or obtained from different shapes of
hot rolled profiles (depending on application), sheared to length, and then
heat treated for high wear bending and breaking resistance. Right and left hand
links are hot forged, trimmed, mass heat treated, machined and finally induction
hardened on rail surface for optimal wear and fatigue resistance. Pins are made
from round bars that are cut, machined, heat treated and surface finished. Bushings
are generally cold extruded, machined, mass heat treated, and finally carburized
or induction hardened for wear resistance and optimal toughness.
The lifetime lubricated and maintenance free track and carrier rollers are
assembled with two major components: single or double flange roller shells (typically
hot forged in halves, deep hardened, friction or arc welded and finish machined
with metallurgical characteristics depending upon size and application) and
shafts (generally cut from bars or forged, mass heat treated, rough machined,
induction hardened and ground).
The idler assemblies are also lifetime lubricated, for virtually no maintenance.
They are offered with cast (single web or hollow design) or fabricated shells,
depending on size and application, and feature induction hardened tread surfaces
for optimal wear resistance.
The sprockets, designed to transfer the machine driving loads from the final
drive to the track, are produced cast or forged in several geometric options,
depending upon size and application. They are also heat treated for wear resistance
and cracking resistance.
The undercarriage systems, custom designed and produced by the Company, consist
of a structured steel fabricated frame, all the undercarriage components mentioned
above (track groups, track and carrier rollers, idler assemblies and sprockets)
and a final drive. They are completely assembled in house, for consistent quality.