The collaboration with Kingsburg Truck Sales represents a significant milestone for Workhorse as it strengthens its presence in the California market. With CARB regulations becoming increasingly stringent, truck and fleet owners in California are compelled to transition to zero-emission vehicles, hence creating a demand for commercial EVs. By partnering with Kingsburg, Workhorse can tap into the dealership’s expertise and expand its reach to potential customers in the region.
Kingsburg Truck Sales, serving as a certified dealer, brings valuable experience and a strong network of customers to the collaboration. They are committed to providing high-quality service, sales, and support for Workhorse’s commercial EVs. Through this partnership, Workhorse aims to leverage Kingsburg’s reputation in the industry to establish a strong foothold in the market and address the evolving needs of California’s commercial truck owners.
Workhorse’s decision to divest its Aero business further demonstrates the company’s commitment to focusing on its core strengths in commercial EVs. By streamlining its operations, Workhorse can allocate greater resources to research, development, and production of innovative electric vehicles. This strategic move aligns with their mission of pioneering the transition to zero-emission vehicles and positions them as a leading player in the growing market for commercial EVs.
With the collaboration with Kingsburg and the divestiture of the Aero business, Workhorse is well-positioned to meet the demands of Californian truck and fleet owners. They can now fully concentrate on developing and delivering advanced commercial EVs that comply with CARB regulations.
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