ATLANTA, Dec. 5, 2024 In a strategic move signaling its commitment to local broadcasting excellence, Gray Television, Inc. (NYSE: GTN) has announced the appointment of Derek Rogers as the new General Manager and Director of Sales for KXII (CBS) and FXII (FOX) in Sherman, Texas. Rogers will step into his new role on January 6, 2025, succeeding long-time General Manager Rick Dean, who will be retiring after an illustrious 39-year tenure, including 23 years at the helm of the stations.
Rogers brings a wealth of experience and leadership to his new position, following a solid track record in various roles within the broadcasting sector. His appointment is expected to drive local engagement and strengthen advertising strategies, particularly as Gray Media continues to adapt to the evolving landscape of media consumption. The change in leadership comes at a pivotal moment for Gray Media, which has reported a robust financial performance amidst a competitive environment.
In its most recent quarterly results for Q3 2024, Gray Television reported an impressive year-over-year revenue growth of 18.31%, surpassing the industry average of 14.49%. This growth underscores Gray’s effective strategy in navigating the broadcasting landscape, emphasizing the company s agility compared to its competitors. Profitability metrics further highlight the company’s operational efficiency, with a net margin of 10.11% an indicator of its ability to convert revenue into profit effectively.
Additionally, Gray Media has rebounded from a challenging prior year, marking a significant turnaround with a net profit of $96 million, in stark contrast to the net loss of $40 million recorded in the same quarter a year ago. The advancements in both revenue and profitability reinforce Gray Television s strong market position and its ongoing commitment to delivering quality programming and services to its audience.
As Derek Rogers steps into his new responsibilities, stakeholders and viewers alike will be keenly observing how his leadership will pave the way for further growth and maintain the high standards set by his predecessor. The transition at KXII and FXII is not just a change of guard but a pivotal opportunity to build on Gray Media s favorable upward trajectory in a challenging media landscape.
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