Emergent BioSolutions Inc. has recently unveiled a new opioid emergency awareness public education campaign aimed at equipping people nationwide with the necessary knowledge to save lives using the Lay, Spray, Stay method. This campaign, sponsored by Emergent in collaboration with SAFE Project, features Pro Football Hall of Famer Emmitt Smith in a series of videos and radio segments. It aligns with Emergent’s Ready to Rescue initiative, which seeks to debunk the stigma surrounding accidental opioid poisonings and educate Americans about the availability and use of NARCAN Nasal Spray for life-saving purposes.
Ongoing Efforts to Combat the Opioid Epidemic
Emergent BioSolutions has long been at the forefront of battling the opioid crisis in the United States. Their commitment to fighting this epidemic is evident in their efforts to broaden access, raise awareness, and make NARCAN Nasal Spray readily available to save lives during opioid overdose emergencies. With an alarming rise in opioid-related deaths, including synthetic opioid overdoses, which are mainly linked to fentanyl, the need for multi-sectoral action has become more critical than ever.
Understanding Consumer Awareness and Perception
In line with National Naloxone Awareness Day, Emergent BioSolutions has conducted a comprehensive general population awareness survey to gauge consumers’ understanding of opioid-related accidental overdose and fentanyl. The results indicate a high level of awareness regarding fentanyl as an opioid and naloxone’s role in reversing opioid overdoses, including those caused by fentanyl. However, the study also highlights gaps in specific age groups and populations in comprehending the importance of naloxone in countering opioid overdoses related to fentanyl.
Conclusion:
Emergent BioSolutions’ latest opioid emergency preparedness campaign, featuring Emmitt Smith, exemplifies their ongoing commitment to combatting the devastating effects of the opioid epidemic. Through public education and awareness initiatives like the Lay, Spray, Stay method and Ready to Rescue program, Emergent aims to break down stigmas, increase the availability of NARCAN Nasal Spray, and empower individuals across the nation to make a difference in saving lives during opioid overdose emergencies.
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