As the holiday season approaches, dog lovers are in for a treat as BARK (NYSE: BARK), a leading global omnichannel dog brand, unveils a slew of festive offerings designed to bring joy to both dogs and their owners. For the first time ever, BARK is introducing its popular BarkBox subscription service to retail through a special collaboration with Target. This launch coincides with the return of the beloved Seasons Sweetings Advent Calendar, available at Costco, and a new pumpkin spice toy collection in partnership with Dunkin. Let’s take a closer look at these exciting developments.
BarkBox Takes Center Stage at Target
For the 2023 holiday season, BARK is thrilled to announce the retail debut of its flagship product, BarkBox, in a delightful partnership with Target. Starting today, customers can find the exclusive Rudolph the Red-Nosed Reindeer-themed BarkBox online at target.com, with in-store availability launching on December 1, while supplies last. Crafted by BARK’s innovative in-house design team, the BarkBox delights with a festive collection featuring a range of toys and treats that are sure to keep tails wagging.
The holiday-themed BarkBox not only showcases BARK’s commitment to fun and engaging products for dogs, but it also reinforces their mission to make all dogs happy. The inclusion of these whimsical designs and playful elements are a testament to the brand’s dedication to being a thoughtful and reliable companion for pets all over.
The Return of Seasons Sweetings Advent Calendar
In addition to the BarkBox launch, BARK is bringing back a fan-favorite item: the Seasons Sweetings Advent Calendar for Dogs. Exclusively available at Costco stores and costco.com, this extra-large advent calendar is meticulously curated to provide both dogs and their owners a joyful countdown to the holidays. Featuring eight holiday-themed toys and 16 tasty treats, this calendar is a delightful way to celebrate the season while treating our furry friends.
Last year marked the debut of this popular product, and its return is sure to excite dog parents who want to include their pets in the festive spirit. The advent calendar serves as a delightful reminder of the bond shared between humans and their dogs, encouraging playful moments and treat-filled celebrations throughout December.
Celebrating a Sweet Partnership with Dunkin
Additionally, BARK commemorates five years of its fruitful collaboration with Dunkin’, the iconic American coffee and donut brand. This year, they are launching a new collection of pumpkin spice-themed dog toys as part of their partnership, coinciding perfectly with the seasonal pumpkin spice craze. The collaboration has not only brought joy to pets but has also made a substantial impact on the community. Together, BARK and Dunkin’ have successfully raised over $10 million for the Dunkin Joy in Childhood Foundation since the partnership began in 2020.
The novel collection features entertaining dog toys that dogs will love to chew, chase, and fetch, all while their owners get to enjoy their favorite pumpkin spice beverages. With proceeds going to a charitable cause, dog lovers can feel great about indulging their pets this season.
Conclusion
As the year comes to a close and holiday festivities kick into high gear, BARK has positioned itself as a true champion for canine happiness. With the introduction of the Rudolph-themed BarkBox at Target, the return of the much-adored Seasons Sweetings Advent Calendar at Costco, and a delightful pumpkin spice collaboration with Dunkin’, BARK is not only making this holiday season brighter for dogs but is also spreading joy and making a positive impact in the community.
For dog parents looking to sprinkle a little holiday cheer into their furry friends’ lives, BARK’s lineup of products offers a splendid array of choices to celebrate the season in style.

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