Perficient Expands Presence in Sports through Strategic Partnership with Atlanta Falcons’
Perficient, Inc. (Nasdaq: PRFT), a global leader in digital consultancy renowned for transforming major enterprises and brands worldwide, has recently announced a multi-year partnership with the Atlanta Falcons of the National Football League (NFL). This new partnership is an extension of Perficient’s ongoing relationship with AMB Sports and Entertainment (AMBSE), the conglomerate overseeing the Falcons as well as Atlanta United of Major League Soccer (MLS).
The collaboration aims to leverage Perficient’s extensive digital consultancy expertise to enhance the Falcons’ fan engagement, operational efficiency, and digital transformation initiatives. This initiative follows the successful ongoing partnership between Perficient and Atlanta United, which has propelled several innovations and enriched the fan experience both in-stadium and through digital platforms.
Jeff Davis, Perficient’s Chief Executive Officer and President, expressed his enthusiasm about the new venture. We are thrilled to expand our partnership with AMBSE through this new collaboration with the Atlanta Falcons. Building on our success with Atlanta United, we look forward to delivering cutting-edge digital solutions that will drive growth and enhance the experiences for Falcons fans and stakeholders.
AMBSE holds a significant position in the sports entertainment industry, managing some of the most fervently followed sports teams in the United States. By enhancing their digital strategy, the organization highlights its commitment to staying at the forefront of technological advancements and ensuring its teams are supported by the best industry practices.
Steve Cannon, AMB Group CEO, commented on the partnership, We are committed to offering our fans exceptional experiences both on and off the field. With Perficient’s proven track record with Atlanta United, we are confident that this expanded partnership will yield remarkable results for the Falcons, enabling us to elevate our digital capabilities and further connect with our community.
The expanded partnership with AMBSE underscores Perficient’s ability to scale its solutions across different professional sports leagues, tailoring its approach to meet the unique demands of each sport and its audience. By leveraging data analytics, immersive fan experiences, and streamlined digital operations, Perficient aims to drive both immediate and long-term value for the Falcons and their supporters.
In conclusion, Perficient’s extended partnership with the Atlanta Falcons signifies a critical step forward in the intersection of sports and digital transformation. As digital innovation continues to reshape fan engagement and operational efficiencies, partnerships like this one will be pivotal in shaping the future of sports entertainment.
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