HAS's Market share relative to its competitors, as of Q3 2025

As of Q3 2025 (Revenue in Millions of $)

Date modified: 2025-12-12T17:58:29+00:00

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COMPANY NAME	REVENUES 12 Months Ending Q3 2025	MARKET SHARE 12 Months Q3 2025	MARKET SHARE MRQ Q3 2025	MARKET SHARE A Quarter Before Q2 2025
Hasbro Inc	4,357.00	3.65%	4.61 %	3.44 %
Walt Disney Co	95,116.00	79.59%	78.64%	82.85%
News Corporation	8,968.00	7.50%	7.13%	7.05%
Mattel Inc	5,227.77	4.37%	5.77%	3.57%
Carter s Inc	4,304.25	3.60%	2.52%	2.05%
Jakks Pacific Inc	763.51	0.64%	0.70%	0.42%
Build a bear Workshop Inc	524.46	0.44%	0.41%	0.43%
Escalade Incorporated	241.54	0.20%	0.23%	0.19%
Alpha Investment Inc	0.03	0.00%	0.00%	0.00%
SUBTOTAL	119,502.56	100%	30,074.63	100%

HAS's Market share relative to its competitors, as of Q3 2025 within the Recreational Products Industry

As of Q3 2025

COMPANY NAME	MARKET SHARE 12 Months Ending Q3 2025	MARKET SHARE 12 Months Ending Q2 2025	MARKET SHARE MRQ Q3 2025	MARKET SHARE Q2 2025
Hasbro Inc	41.14%	40.37%	40.79 %	45.15 %
Mattel Inc	49.37%	50.67%	51.02%	46.86%
Jakks Pacific Inc	7.21%	6.66%	6.19%	5.48%
Escalade Incorporated	2.28%	2.29%	1.99%	2.50%
SUBTOTAL	100%	100%	100%	100%

HAS's Market share relative to its competitors, as of Q3 2025 within the Consumer Discretionary Sector

As of Q3 2025

COMPANY NAME	MARKET SHARE 12 Months Ending Q3 2025	MARKET SHARE 12 Months Ending Q2 2025	MARKET SHARE MRQ Q3 2025	MARKET SHARE Q2 2025
Hasbro Inc	29.25%	28.66%	33.36 %	35.58 %
Mattel Inc	35.10%	35.97%	41.72%	36.92%
Carter s Inc	28.90%	29.02%	18.22%	21.21%
Jakks Pacific Inc	5.13%	4.73%	5.06%	4.32%
Escalade Incorporated	1.62%	1.63%	1.63%	1.97%
SUBTOTAL	100%	100%	100%	100%

Note: Market share is calculated based on total revenue. To get a more accurate picture of Hasbro Inc's market divisions, geographic dispersion, segments, products, and services, visit Hasbro Inc's Business Segment.

The list includes publicly traded companies only. More information about the sources of this report can be found here.

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