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Alphabet Inc   (NASDAQ: GOOG)
 

GOOG's Market share relative to its competitors, as of Q2 2026

As of Q2 2026 (Revenue in Millions of $)

Date modified: 2026-09-19T05:27:02+00:00




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COMPANY NAME REVENUES
12 Months Ending
Q2 2026		 MARKET SHARE
12 Months
Q2 2026		 MARKET SHARE
MRQ
Q2 2026		 MARKET SHARE
A Quarter Before
Q1 2026
Alphabet Inc 445,866.00 15.90% 16.60 % 16.13 %
Amazon com Inc 776,231.00 27.68% 27.87% 26.63%
Apple Inc 466,823.00 16.65% 15.16% 16.31%
Microsoft Corporation 331,839.00 11.84% 12.47% 12.16%
Meta Platforms Inc 228,248.00 8.14% 8.42% 8.26%
Samsung Electronics Co Ltd 215,100.00 7.67% 7.41% 8.13%
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GOOG's Market share relative to its competitors, as of Q2 2026 within the Internet Services & Social Media Industry
As of Q2 2026



COMPANY NAME MARKET SHARE
12 Months Ending
Q2 2026		 MARKET SHARE
12 Months Ending
Q1 2026		 MARKET SHARE
MRQ
Q2 2026		 MARKET SHARE

Q1 2026
Alphabet Inc 60.84% 61.01% 61.20 % 60.88 %
Meta Platforms Inc 31.15% 30.43% 31.06% 31.19%
Baidu Inc 2.52% 2.76% 2.52% 2.76%
Applovin Corporation 0.93% 0.86% 0.98% 1.02%
Snap Inc 0.87% 0.90% 0.82% 0.85%
Zoom Communications Inc 0.68% 0.71% 0.65% 0.69%
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GOOG's Market share relative to its competitors, as of Q2 2026 within the Technology Sector
As of Q2 2026



COMPANY NAME MARKET SHARE
12 Months Ending
Q2 2026		 MARKET SHARE
12 Months Ending
Q1 2026		 MARKET SHARE
MRQ
Q2 2026		 MARKET SHARE

Q1 2026
Alphabet Inc 24.29% 23.80% 25.33 % 24.29 %
Apple Inc 25.43% 25.74% 23.13% 24.57%
Microsoft Corporation 18.07% 18.05% 19.03% 18.32%
Meta Platforms Inc 12.43% 11.87% 12.85% 12.44%
Samsung Electronics Co Ltd 11.72% 12.62% 11.31% 12.24%
Baidu Inc 1.01% 1.08% 1.01% 1.08%
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Note: Market share is calculated based on total revenue. To get a more accurate picture of Alphabet Inc's market divisions, geographic dispersion, segments, products, and services, visit Alphabet Inc's Business Segment.

The list includes publicly traded companies only. More information about the sources of this report can be found here.



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