Business Description
We provide a cloud-based marketing and sales software platform, which we refer
to as our Software Platform, that enables businesses to deliver an inbound experience.
An inbound marketing and sales experience attracts, engages and delights customers
by being more relevant, more helpful, more personalized and less interruptive
than traditional marketing and sales tactics. Our Software Platform features
integrated applications to help businesses attract visitors to their websites,
convert visitors into leads, close leads into customers and delight customers
so that they become promoters of those businesses. These integrated applications
include social media, search engine optimization, blogging, website content
management, marketing automation, email, sales productivity, CRM, analytics,
and reporting.
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