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Draftkings Inc   (NASDAQ: DKNG)
 

Draftkings Inc's Customers Performance

DKNG



 
DKNG's Source of Revenues During the corresponding time, Draftkings Inc saw a revenue deteriorated by -4.58 % year on year, sequentially revenue fell by -12.32 %. While revenue at the Draftkings Inc 's corporate clients

List of DKNG Customers




for the same period Draftkings Inc revnue deteriorated by -4.58 % year on year, sequentially revenue fell by -12.32 %.

List of DKNG Customers

Draftkings Inc's Business Units
Sports    137.64 % of total Revenue
iGaming    63.97 % of total Revenue
Product and Service, Other    12.45 % of total Revenue
Reportable    214.05 % of total Revenue






Draftkings Inc's Comment on Sales, Marketing and Customers



The company primarily offers two products: Sportsbook and iGaming, which accounted for 91% to 93% of revenues for the fiscal years ended December 31, 2023, 2024, and 2025. Additional products include daily fantasy sports (DFS), digital lottery courier services, prediction markets, and others. The Sportsbook product allows users to place fixed-odds bets on sports events, generating revenue from the margin embedded in the odds. The company focuses on customer acquisition, user retention, and cross-selling to expand its user base across jurisdictions. Key metrics for 2025 include an average of 4.0 million monthly unique payers (MUPs), average revenue per MUP of $125, and a Sportsbook handle of $53.6 billion. The company targets the U.S. adult population with access to its offerings and seeks to optimize profitability through marketing, user experience, customer support, and regulatory compliance.





Draftkings Inc’s Comment on Sales, Marketing and Customers


The company primarily offers two products: Sportsbook and iGaming, which accounted for 91% to 93% of revenues for the fiscal years ended December 31, 2023, 2024, and 2025. Additional products include daily fantasy sports (DFS), digital lottery courier services, prediction markets, and others. The Sportsbook product allows users to place fixed-odds bets on sports events, generating revenue from the margin embedded in the odds. The company focuses on customer acquisition, user retention, and cross-selling to expand its user base across jurisdictions. Key metrics for 2025 include an average of 4.0 million monthly unique payers (MUPs), average revenue per MUP of $125, and a Sportsbook handle of $53.6 billion. The company targets the U.S. adult population with access to its offerings and seeks to optimize profitability through marketing, user experience, customer support, and regulatory compliance.








DKNG's vs. Customers, Data

(Revenue and Income for Trailing 12 Months, in Millions of $, except Employees)



COMPANY NAME MARKET CAP REVENUES INCOME EMPLOYEES
Draftkings Inc 12,223.63 6,291.80 58.64 5,500
SUBTOTAL 0.00 0.00 0.00 -

Sources: Draftkings Inc’s official press releases and regulatory filings; CSIMarket.com’s market research; and the financial filings and press releases of other companies cited in this report.
Updated on:
Focus of this report: Draftkings Inc’s corporate clients.
For your research, we’ve provided 9 tables on Draftkings Inc corporate clients.
You can find them in the navigation menu under Customers & Markets.
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