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G Iii Apparel Group Ltd  (GIII)
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G Iii Apparel Group Ltd

Business Description


G-III designs, manufactures and markets an extensive range of apparel, including outerwear, dresses, sportswear, swimwear, women’s suits and women’s performance wear, as well as women’s handbags, footwear, small leather goods, cold weather accessories and luggage. We sell our products under our own proprietary brands, licensed brands and private retail labels.

G-III sells swimwear, resort wear and related accessories under our own Vilebrequin brand and footwear, apparel and accessories under our own Bass and G.H. Bass brands. We also sell a variety of apparel products under our other owned brands that include Andrew Marc, Marc New York, Jessica Howard, Eliza J and Black Rivet and under private retail labels.


We sell products under an extensive portfolio of well-known licensed brands, including Calvin Klein, Tommy Hilfiger, Karl Lagerfeld, Kenneth Cole, Guess, Levi’s and Cole Haan. In our team sports business, we have licenses with the National Football League, National Basketball Association, Major League Baseball, National Hockey League, Touch by Alyssa Milano, Hands High and over 100 U.S. colleges and universities.
Our products are sold through a cross section of leading retailers such as Macy’s, Bloomingdale’s, Nordstrom, Lord & Taylor, Dillard’s, The Bon-Ton Stores, Saks Fifth Avenue and JC Penney.


We also distribute apparel and other products through our own retail stores. Substantially all of our Wilsons Leather and G.H. Bass stores are operated as outlet stores.
In February 2016, we expanded our relationship with Tommy Hilfiger through a new license agreement for Tommy Hilfiger womenswear in the United States and Canada, which includes women’s sportswear, suit separates, performance and denim. These categories are in addition to dresses, men’s and women’s outerwear and luggage that were already licensed to us by Tommy Hilfiger. The new license agreement has an initial term of five years and a renewal term of four years. Macy’s will continue to be the principal retailer of Tommy Hilfiger in the United States and women’s sportswear will continue to be a Macy’s exclusive offering.

We believe that our broad portfolio of high-profile brands combined with our extensive distribution relationships position us for growth. We intend to capitalize on the following competitive strengths in order to expand our position as an all-season diversified apparel company:
Broad portfolio of recognized brands. We have built a broad and deep portfolio of over 40 licensed and proprietary brands. We believe we are a licensee of choice for well-known brands, as demonstrated by our partnerships with such brands as Calvin Klein, Tommy Hilfiger, Karl Lagerfeld, Guess, Kenneth Cole, Cole Haan, Dockers and Levi’s, that have built a loyal following of both fashion-conscious consumers and retailers who desire high quality, well designed products. We have selectively added the licensing rights to premier brands in women’s, men’s and team sports categories catering to a wide range of customers. In addition to our licensed brands, we own several successful proprietary brands, including Vilebrequin, Bass, G.H. Bass, Weejuns, Andrew Marc, Marc New York, Eliza J, Jessica Howard and Black Rivet. In an environment of rapidly changing consumer fashion trends, we benefit from a balanced mix of well-established and newer brands. Our experience in developing and acquiring licensed brands and proprietary labels, as well as our reputation for producing high quality, well-designed apparel, has led major department stores and retailers to select us as a designer and manufacturer for their private label programs.

We currently market apparel and other products under, among others, the following licensed and proprietary brand names:
Women’s

Men’s

Team Sports

Licensed Brands
Calvin Klein Calvin Klein National Football League
ck Calvin Klein ck Calvin Klein Major League Baseball
Tommy Hilfiger Tommy Hilfiger
National Basketball Association

Karl Lagerfeld Karl Lagerfeld National Hockey League
Guess Guess Touch by Alyssa Milano
Guess Guess Hands High
Kenneth Cole NY Kenneth Cole NY Collegiate Licensing Company
Reaction Kenneth Cole

Reaction Kenneth Cole
Major League Soccer
Cole Haan Cole Haan Starter
Levi’s Levi’s
Vince Camuto Vince Camuto
Jessica Simpson Dockers
Ivanka Trump
Jones New York
Ellen Tracy
Kensie
Proprietary Brands
Andrew Marc Andrew Marc G-III Sports by Carl Banks
Marc New York Marc New York G-III for Her
Vilebrequin Vilebrequin
Bass Bass
G.H. Bass G.H. Bass
Black Rivet Black Rivet
Wilsons Wilsons
Eliza J
Jessica Howard
Diversified distribution base. We market our products at multiple price points and across multiple channels of distribution, allowing us to provide products to a broad range of consumers. Our products are sold to approximately 2,800 customers, including a cross section of retailers such as Macy’s, TJX Companies, Ross Stores, Lord & Taylor, Dillard’s, the Bon-Ton Stores, Nordstrom, Saks Fifth Avenue and JC Penney, as well as membership clubs such as Costco and Sam’s Club. We believe our strong relationships with retailers have been established through many years of personal customer service and adherence to meeting or exceeding retailer expectations. Our Wilsons Leather retail stores provide an additional distribution network for our products. We distribute our Bass and G.H. Bass products through our Bass outlet stores and through licensees, and distribute Vilebrequin products through a network of company owned and franchised specialty retail stores and shops, as well as through select wholesale distribution channels.


Superior design, sourcing and quality control. Our in-house design and merchandising teams design substantially all of our licensed, proprietary and private label products. Our designers work closely with our licensors and private label customers to create designs and styles that represent the look they want. We have a network of worldwide suppliers that allows us to negotiate competitive terms without relying on any single vendor. In addition, we employ a quality control team and a sourcing group in China to ensure the quality of our products. We believe we have developed a significant customer following and positive reputation in the industry as a result of our design capabilities, sourcing expertise, on-time delivery and high standards of quality control. Our acquisition of Vilebrequin added experienced design capability and additional sourcing resources. With its distinctive product design and construction, Vilebrequin, unlike the rest of our business, mostly relies on a limited number of manufacturers for the substantial majority of its product.




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