During the corresponding time, Sino Agro Food Inc recorded a revenue increase by 2.05 % year on year, While revenue at the Sino Agro Food Inc's corporate clients
Sino Agro Food Inc's Comment on Sales, Marketing and Customers
Our products are sold primarily through distributors, who are responsible for
ensuring that our products have the appropriate licenses to be sold to farmers
in their provinces, and are stored at the correct temperature to ensure freshness
and meet shelf life terms. If distributors do not obtain the appropriate licenses,
their sales of our products in those provinces may be illegal, and we may be subject
to government sanctions, including confiscation of illegal revenues and a fine
of between two and three times the amount of such illegal revenues. Unlicensed
sales in a province may also cause a delay for our other distributors in receiving
a license from the authorities for their provinces, which could further adversely
impact our sales. In addition, distributors may sell our products under another
brand licensed in a particular province if our product is not licensed there.
If our products are sold under another brand, the purchasers will not be aware
of our brand name, and we will be unable to cross-market other seed varieties
or other products as effectively to these purchasers. Moreover, our ability to
provide appropriate customer service to these purchasers will be negatively affected,
and we may be unable to develop our local knowledge of the needs of these purchasers
and their environment. Furthermore, if any of our distributors sell inferior seeds
produced by other companies under our brand name, our brand and reputation could
be harmed, which could make marketing of our branded seeds more difficult.
Sino Agro Food Inc’s Comment on Sales, Marketing and Customers
Our products are sold primarily through distributors, who are responsible for
ensuring that our products have the appropriate licenses to be sold to farmers
in their provinces, and are stored at the correct temperature to ensure freshness
and meet shelf life terms. If distributors do not obtain the appropriate licenses,
their sales of our products in those provinces may be illegal, and we may be subject
to government sanctions, including confiscation of illegal revenues and a fine
of between two and three times the amount of such illegal revenues. Unlicensed
sales in a province may also cause a delay for our other distributors in receiving
a license from the authorities for their provinces, which could further adversely
impact our sales. In addition, distributors may sell our products under another
brand licensed in a particular province if our product is not licensed there.
If our products are sold under another brand, the purchasers will not be aware
of our brand name, and we will be unable to cross-market other seed varieties
or other products as effectively to these purchasers. Moreover, our ability to
provide appropriate customer service to these purchasers will be negatively affected,
and we may be unable to develop our local knowledge of the needs of these purchasers
and their environment. Furthermore, if any of our distributors sell inferior seeds
produced by other companies under our brand name, our brand and reputation could
be harmed, which could make marketing of our branded seeds more difficult.
Sources:
Sino Agro Food Inc’s official press releases and regulatory filings; CSIMarket.com’s market research; and the financial filings and press releases of other companies cited in this report.
Updated on:
Focus of this report: Sino Agro Food Inc’s corporate clients.
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