During the corresponding time, Robert Half Inc saw a revenue deteriorated by -2.42 % year on year, sequentially revenue grew by 2.8 %. While revenue at the Robert Half Inc 's corporate clients
Robert Half Inc's Comment on Sales, Marketing and Customers
The Company markets its staffing services to clients as well as employment
candidates. Local marketing and recruiting are generally conducted by each office
or related group of offices. Local advertising directed to clients and employment
candidates consists of radio, websites, social media, job banks and trade shows.
Direct marketing through e-mail, regular mail and telephone solicitation also
constitutes a significant portion of the Company’s total advertising.
National advertising conducted by the Company consists primarily of radio, outdoor/billboard,
digital and print advertisements in national newspapers, magazines, websites,
social media sites and trade journals. Additionally, the Company has expanded
its use of job boards in all aspects of sales and recruitment. Joint marketing
arrangements have been entered into with major software manufacturers and typically
provide for development of proprietary skills tests, cooperative advertising,
joint mailings and similar promotional activities. The Company also actively
seeks endorsements and affiliations with professional organizations in the business
management, office administration and professional secretarial fields. In addition,
the Company conducts public relations activities designed to enhance public
recognition of the Company and its services. This includes outreach to journalists,
bloggers and social media influencers, and the distribution of thought leadership
via print, video, corporate-maintained social media sites and other online properties.
Local employees are encouraged to be active in civic organizations and industry
trade groups.
Protiviti markets its business consulting and internal audit services to a
variety of clients in a range of industries. Industry and competency teams conduct
targeted marketing efforts, both locally and nationally, including print advertising
and branded speaking events, with support from Protiviti management. National
advertising conducted by Protiviti consists primarily of print advertisements
in national newspapers, magazines and selected trade journals. Protiviti has
programs to share its insights with clients on current corporate governance
and risk management issues. It conducts public relations activities, such as
distributing press releases, white papers, case studies and newsletters, designed
to enhance recognition for the Protiviti brand, establish its expertise in key
issues surrounding its business and promote its services. Protiviti plans to
expand both the services and value added content on the Protiviti.com website
and increase traffic through targeted Internet advertising. Local employees
are encouraged to be active in relevant social media communities, civic organizations
and industry trade groups.
Robert Half Inc’s Comment on Sales, Marketing and Customers
The Company markets its staffing services to clients as well as employment
candidates. Local marketing and recruiting are generally conducted by each office
or related group of offices. Local advertising directed to clients and employment
candidates consists of radio, websites, social media, job banks and trade shows.
Direct marketing through e-mail, regular mail and telephone solicitation also
constitutes a significant portion of the Company’s total advertising.
National advertising conducted by the Company consists primarily of radio, outdoor/billboard,
digital and print advertisements in national newspapers, magazines, websites,
social media sites and trade journals. Additionally, the Company has expanded
its use of job boards in all aspects of sales and recruitment. Joint marketing
arrangements have been entered into with major software manufacturers and typically
provide for development of proprietary skills tests, cooperative advertising,
joint mailings and similar promotional activities. The Company also actively
seeks endorsements and affiliations with professional organizations in the business
management, office administration and professional secretarial fields. In addition,
the Company conducts public relations activities designed to enhance public
recognition of the Company and its services. This includes outreach to journalists,
bloggers and social media influencers, and the distribution of thought leadership
via print, video, corporate-maintained social media sites and other online properties.
Local employees are encouraged to be active in civic organizations and industry
trade groups.
Protiviti markets its business consulting and internal audit services to a
variety of clients in a range of industries. Industry and competency teams conduct
targeted marketing efforts, both locally and nationally, including print advertising
and branded speaking events, with support from Protiviti management. National
advertising conducted by Protiviti consists primarily of print advertisements
in national newspapers, magazines and selected trade journals. Protiviti has
programs to share its insights with clients on current corporate governance
and risk management issues. It conducts public relations activities, such as
distributing press releases, white papers, case studies and newsletters, designed
to enhance recognition for the Protiviti brand, establish its expertise in key
issues surrounding its business and promote its services. Protiviti plans to
expand both the services and value added content on the Protiviti.com website
and increase traffic through targeted Internet advertising. Local employees
are encouraged to be active in relevant social media communities, civic organizations
and industry trade groups.
Sources:
Robert Half Inc’s official press releases and regulatory filings; CSIMarket.com’s market research; and the financial filings and press releases of other companies cited in this report.
Updated on:
Focus of this report: Robert Half Inc’s corporate clients.
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