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Servicenow, Inc.  (NOW)
Other Ticker:  
 
    Sector  Technology    Industry Software & Programming
 
   Industry Software & Programming
   Sector  Technology
 

Servicenow's Customers Performance

NOW


 
NOW's Source of Revenues


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Servicenow's Customers have recorded an advance in their cost of revenue by 9.99 % in the 2 quarter 2018 year on year, sequentially costs of revenue were trimmed by -3.08 %, for the same period Servicenow, Inc. recorded revenue increase by 33.78 % year on year, sequentially revenue grew by 7.1 %.

List of NOW Customers




   
Customers Net Income fell in Q2 by Customers Net margin fell to %
-19.6 % 13.75 %



Servicenow's Customers, Q2 2018 Revenue Growth By Industry
Customers in Consumer Financial Services Industry      2.36 %
Customers in Software & Programming Industry      26.4 %
     
• Customers Valuation • Segment Rev. Growth • Segment Inc. Growth • Customers Mgmt. Effect.


Servicenow's Comment on Sales, Marketing and Customers



We sell our services primarily through our global direct sales organization. Additionally, we sell our services indirectly through third-party channels by partnering with systems integrators, managed services providers and resale partners, particularly in less developed markets.

Our marketing efforts and lead generation activities consist primarily of customer referrals, Internet advertising (including via our website), trade shows, industry events and press releases. We also host our annual Knowledge user conference, webinars and other user forums where customers and partners both participate in and present on a variety of programs designed to help accelerate success with our services and platform.

We are continuing to expand our sales capabilities in new geographies, including through investments in direct and indirect sales channels, professional services capabilities, customer support resources and implementation partners. In addition to adding new geographies, we also plan to increase our investment in our existing locations in order to achieve scale efficiencies in our sales and marketing efforts.

Customers

We primarily sell our services to large enterprise customers. We host and support large enterprise-wide deployments for our customers.



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NOW's vs. Customers, Data

(Revenue and Income for Trailing 12 Months, in Millions of $, except Employees)



COMPANY NAME TICKER MARKET CAP REVENUES INCOME EMPLOYEES
Servicenow, Inc. NOW 32,840 2,265 -94 6,222
Transunion TRU 13,047 2,031 463 4,200
Equifax Inc EFX 15,000 3,416 515 7,500
Alarm.com Holdings, Inc. ALRM 2,318 376 37 784
Everbridge, Inc. EVBG 1,479 123 -39 581
Intersections Inc INTX 45 160 -14 362
SUBTOTAL 31,888 6,105 960 13,427
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