Iteris, Inc. is a provider of essential applied informatics that enable smart
transportation and digital agriculture. Municipalities, government agencies,
crop science companies, farmers and agronomists use our solutions to make roads
safer and travel more efficient, as well as farmlands more sustainable, healthy
and productive.
As a pioneer in intelligent transportation systems ("ITS") technology
for more than two decades, our intellectual property, products, software-as-a-service
offerings and weather forecasting systems offer a comprehensive range of ITS
solutions to our customers throughout the U.S. and internationally.
In the agribusiness markets, we have combined our intellectual property with
enhanced atmospheric, land surface and agronomic modeling techniques to offer
smart content solutions that provide analytical support to large enterprises
in the agriculture industry, such as seed and crop protection companies, integrated
food companies, and agricultural equipment manufacturers and service providers.
We believe our products, solutions and services improve and safely optimize
mobility within our communities, while minimizing environmental impact on the
roads we travel and the lands we farm.
We continue to make significant investments to leverage our existing technologies
and further expand both our advanced detection sensors and performance analytics
systems in the transportation infrastructure market, while supporting the entire
value chain in the agriculture market with our smart content and digital farming
platform.
We currently operate in three reportable segments: Roadway Sensors, Transportation
Systems, and Agriculture and Weather Analytics.
The Roadway Sensors segment provides various advanced detection sensors and
systems for traffic intersection management, communication systems and roadway
traffic data collection applications. The Transportation Systems segment provides
engineering and consulting services, performance measurement, regulatory compliance,
and traffic analytics solutions, as well as the development of traveler information
systems for the ITS industry. The Agriculture and Weather Analytics segment
includes ClearPath Weather, our road maintenance applications, and ClearAg,
our digital agriculture platform.
Roadway Sensors
Our Roadway Sensors segment product line uses advanced image and signal processing
technology and other techniques to capture and analyze sensor data through sophisticated
algorithms, enabling vehicle, bicycle and pedestrian detection, as well as the
transmission of both video images and data using various communication technologies.
Our Roadway Sensors products include, among others, Vantage, VantageLive!, VantageNext,
VantageRadius, VantagePegasus, Vantage Vector, Velocity, SmartCycle, SmartCycle
Bike Indicator, SmartSpan, VersiCam, PedTrax and P-Series products.
Our Vantage detection systems detect vehicle presence at intersections, as well
as vehicle count, speed and other traffic data used in traffic management systems.
Vantage detection systems typically include up to four of our advanced cameras
or radar devices. Our Vantage systems give traffic managers the tools to mitigate
roadway congestion by visualizing and analyzing traffic patterns allowing them
to modify traffic signal timing to improve traffic flow. Our various software
components complement our Vantage detection systems by providing integrated
platforms to manage and view detection assets remotely over a network connection,
as well as mobile application for viewing anywhere.
Our Vantage Vector video/radar hybrid product is an all-in-one detection sensor
with a wide range of capabilities, including stop bar and advanced zone detection,
which enable advanced safety and adaptive control applications. Vantage Vector
includes all of the benefits of Iteris video detection, including high accuracy,
high-availability remote viewing of video images, bicycle and pedestrian detection
capability, and dilemma-zone detection.
VantageLive! is a cloud-based platform that allows users to collect, process
and analyze advanced intersection data, as well as to view and understand intersection
activity.
All of our Vantage systems are available with SmartCycle capability, which can
effectively differentiate between bicycles and other vehicles with a single
video detection camera, enabling more efficient signalized intersections, improved
traffic throughput and increased bicyclist safety. Agencies using bicycle timing
can now benefit from bicycle-specific virtual detection zones that can be placed
anywhere within the approaching traffic lanes, eliminating the need for separate
bicycle-only detection systems.
The SmartCycle Bike Indicator, which leverages the SmartCycle bicycle detection
algorithm, is a device that mounts onto traffic signals and illuminates when
cyclists waiting at an intersection have been detected, allowing cyclists to
avoid interacting with vehicle traffic to push pole-mounted buttons.
Our Vantage systems are also available with the PedTrax capability, which
provides bi-directional counting and speed tracking of pedestrians within the
crosswalk to help improve signal timing efficiency, as well as providing an
additional data stream to existing vehicle and bicycle counts.
VersiCam, our integrated camera and processor video detection system, is a cost-efficient
video detection system for smaller intersections that require only a few detection
points.
We believe that future growth domestically and internationally, will be dependent
in part on the continued adoption of above-ground video detection technologies,
instead of traditional in-pavement loop technology, to manage traffic.
We also sell certain complementary original equipment manufacturer ("OEM")
products for the traffic intersection market, which include, among other things,
traffic signal controllers and traffic signal equipment cabinets.
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