Troika Media Group Inc   (TRKA)
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Troika Media Group Inc

Business Description

History of Troika Media Group Inc

Troika Media Group Inc is a multimedia and brand consultancy company that was founded in 2001 and is located in Los Angeles, California. The company was started by Dan Pappalardo, Steven Amato, and Mark Krajan with a vision of creating a company that would act as a bridge between the worlds of entertainment and marketing. Over the years, Troika has helped brands such as ESPN, Netflix, TD Ameritrade, and HBO to build and strengthen their identities. The company offers a range of services such as branding, media strategy, content creation, and digital design. In May 2018, Troika announced that it had acquired Mission Media Group, a leading video content production company, which has helped to further strengthen its offerings. The company has been recognized with numerous awards for its work and has gained a reputation as one of the leading players in the branding and marketing industry.

Troika Media Group Inc s' field of excellence

A business model is the way a company generates revenue and profits from its products or services. Troika Media Group Inc, as a media and entertainment company, may generate revenue through advertising, licensing, and content creation.

A field of excellence refers to a company's area of expertise or primary focus. For Troika Media Group Inc, this could include branding and creative services for media and entertainment brands, such as creating promos and campaigns for TV shows, movies, and video games.

In the broadcasting media and cable TV industry, Troika Media Group Inc may play a significant role in shaping the visual identity and marketing efforts of media companies and individual brands. Their work could impact the success of a TV show or movie, and ultimately, the viewership and financial results of entertainment companies.

Overall, Troika Media Group Inc's business model, field of excellence, and impact in broadcasting media and cable TV are likely focused on generating revenue through creative services for media companies and impacting the success of entertainment brands through their branding and promotional work.

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