| Market Capitalization (Millions $) |
- |
| Shares
Outstanding (Millions) |
98 |
| Employees |
1,010 |
| Revenues (TTM) (Millions $) |
265 |
| Net Income (TTM) (Millions $) |
-40 |
| Cash Flow (TTM) (Millions $) |
-170 |
| Capital Exp. (TTM) (Millions $) |
21 |
Business Description
Quotient Technologies Inc. is a digital media and promotions technology firm that provides omnichannel brand-building and sales-driving marketing campaigns for advertisers and retailers to impact purchasing choices across a shoppers path to purchase. Our technology platforms and data analytics tools are used to develop, implement, and measure these marketing efforts. Our mission is to create the worlds premier performance marketing platform, which will provide advertisers and retailers with a choice of targeted digital marketing solutions to produce demonstrable increases in sales and customer loyalty.
Our advertiser customers consist of approximately 900 CPGs, representing over 2,500 brands, including many of the leading food, beverage, personal care and household product manufacturers;
Our retail partners represent multiple classes of trade such as grocery retailers, drug, automotive, mass merchant, dollar, club, and convenience merchandise channels, where most CPGs products are sold;
Our network partners currently include a select group of partners who invest in online consumer engagement and who help us to increase our networks reach to more US shoppers; and
Millions of consumers who visit our owned websites, mobile properties and social channels, as well as those of our CPGs, retailer partners and other network partners.
Through these relationships, we believe we have created a network effect, which engages consumers and provides us a competitive advantage over both offline and online competitors. As our network expands and our consumer audience increases, we generate more consumer data and insights, which further improves our ability to deliver targeted and personalized media and promotions, and also strengthens our measurement and data insight solutions. We believe this will make our platforms more valuable to advertisers and retailers for their digital marketing campaigns. We expect that the breadth of media and promotion content delivered through Quotient platforms from leading brands will increase and enable us to attract and retain more retailers and consumers.
We primarily generate revenue by advertisers and retailers using our technology platforms to help achieve their digital marketing objectives in four distinct ways:
Plan and buy media and promotions campaigns to reach the right shoppers;
Target advertising, promotions and messaging to shoppers for maximum impact;
Sell advertising space and activate the shopper data that retailers collect through loyalty programs and digital transactions; and
Measure the impact of advertisements, promotions or messages that have been planned, sold or placed with "closed loop" measurement, defined as the use of consumer data to help understand and evaluate how certain digital campaigns impact our advertiser customers and retailer partners sales.
Using shopper data from our retail partners and our proprietary data and audience segments, we deliver targeted and/or personalized digital media and promotions to shoppers through our network. As our customers and partners shift more of their marketing spend to digital channels, our solutions help them optimize the performance of such digital channels. Our platforms measure performance by attribution of digital campaigns to retail purchases in near real time, demonstrating return on spend for our customers and partners.
Our promotions products include digital paperless coupons, digital print coupons, in-lane receipt promotions, digital national promotions, shopper promotions, digital rebates and loyalty offers. Our media solutions include display, social, DOOH, Retailer.com display and sponsored search, shoppable brand pages, and audiences. A growing number of our customers purchase an integrated campaign which combines a mix of digital media and/or promotions solutions within a single campaign.
Company Address: 1260 East Stringham Avenue, Salt Lake City 84106 UT
Company Phone Number: 605-4600 Stock Exchange / Ticker: NYSE QUOT
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