| Market Capitalization (Millions $) |
80 |
| Shares
Outstanding (Millions) |
15 |
| Employees |
1,200 |
| Revenues (TTM) (Millions $) |
347 |
| Net Income (TTM) (Millions $) |
-18 |
| Cash Flow (TTM) (Millions $) |
-4 |
| Capital Exp. (TTM) (Millions $) |
18 |
Business Description
Comscore Inc is a leading provider of audience measurement and analytics for the digital world. The company specializes in measuring consumer behavior and engagement across all digital platforms, including desktop computers, smartphones, tablets, and connected TVs. Comscore offers a suite of measurement and analytics services that enable clients to better understand user behavior, identify trends, and make data-driven business decisions.
Founded in 1999, Comscore is based in Reston, Virginia, and has offices in more than 30 countries around the world. The company has a team of over 1,200 employees and serves thousands of clients in various industries, including media, advertising, gaming, e-commerce, and financial services.
Comscore's core measurement products include Media Metrix, which provides audience measurement and demographic data on websites and apps, and Video Metrix, which tracks video consumption across various devices and platforms. The company also offers advanced advertising measurement solutions, such as validated Campaign Essentials and Brand Safety Suite, that help advertisers understand and optimize their campaigns.
In addition to its measurement services, Comscore provides market researchers with audience insights, competitive intelligence, and consumer feedback through its Voice of the Customer offerings. These services enable clients to track consumer sentiment and make informed product and marketing decisions.
Comscore's proprietary technology and data assets are powered by a sophisticated methodology that combines panel-based measurement with census-level data to deliver accurate and comprehensive insights. The company's methodology has been audited and accredited by the Media Rating Council, a leading industry organization that ensures accountability and transparency in audience measurement.
Overall, Comscore is a trusted provider of audience measurement and analytics that enables businesses to gain a deeper understanding of their customers and the digital landscape. Its products and services are widely used by advertisers, media companies, and market researchers to drive business growth and success.
Company Address: 11950 Democracy Drive, Suite 600 Reston 20190 VA
Company Phone Number: 438-2000 Stock Exchange / Ticker: NASDAQ SCOR
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146.08 %