Hopfed Bancorp Inc's Customers Performance

he Bank’s most significant competition across its entire market area was Planters Bank of Kentucky with a 10.4% deposit market share, Community Financial Services Bank with a 9.3% deposit market share, U.S. Bank N/A with a 8.5% market share, and Branch Bank & Trust of North Carolina with an 7.5% deposit market share and Regions Bank of Birmingham, Alabama with a 7.1% deposit market share. In addition, each market contains other community banks that provide competitive products and services within individual markets.

The Bank attracts its deposits through its eighteen offices primarily from the local community. Consequently, competition for deposits is principally from other savings institutions, commercial banks and brokers in the local community as well as from credit unions. The Bank competes for deposits and loans by offering what it believes to be a variety of deposit accounts at competitive rates, convenient business hours, a commitment to outstanding customer service and a well-trained staff. The Bank believes it has developed strong relationships with local realtors and the community in general.