During the corresponding time, China Housing & Land Development, Inc. saw a revenue deteriorated by -28.9 % year on year, sequentially revenue fell by -45.61 %. While revenue at the China Housing & Land Development, Inc.'s corporate clients
China Housing & Land Development's Comment on Sales, Marketing and Customers
In China, developers typically start to market and offer properties before construction
is completed. Under PRC pre-sales regulations, property developers must satisfy
specific conditions before they can pre-sell properties that are under construction.
These mandatory conditions require a certain level of capital expenditure and
substantial progress in project construction before commencement of pre-sales.
Developers are required to file all pre-sale contracts with the local land bureaus
and real estate administrations after entering into such contracts.
We benefit from an established sales and marketing platform which is complemented
by the efforts of professional third-party sales agents. As we strive to develop
lasting relationships with our customers, the majority of our sales are generated
by recommendations from existing customers. The new sales initiatives of our sales
department generate approximately 60% of our total sales. More than 80% of our
customers are first-time home buyers.
China Housing & Land Development’s Comment on Sales, Marketing and Customers
In China, developers typically start to market and offer properties before construction
is completed. Under PRC pre-sales regulations, property developers must satisfy
specific conditions before they can pre-sell properties that are under construction.
These mandatory conditions require a certain level of capital expenditure and
substantial progress in project construction before commencement of pre-sales.
Developers are required to file all pre-sale contracts with the local land bureaus
and real estate administrations after entering into such contracts.
We benefit from an established sales and marketing platform which is complemented
by the efforts of professional third-party sales agents. As we strive to develop
lasting relationships with our customers, the majority of our sales are generated
by recommendations from existing customers. The new sales initiatives of our sales
department generate approximately 60% of our total sales. More than 80% of our
customers are first-time home buyers.
Sources:
China Housing & Land Development, Inc.’s official press releases and regulatory filings; CSIMarket.com’s market research; and the financial filings and press releases of other companies cited in this report.
Updated on:
Focus of this report: China Housing & Land Development, Inc.’s corporate clients.
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