| Market Capitalization (Millions $) |
15,316 |
| Shares
Outstanding (Millions) |
102 |
| Employees |
3,500 |
| Revenues (TTM) (Millions $) |
2,286 |
| Net Income (TTM) (Millions $) |
565 |
| Cash Flow (TTM) (Millions $) |
-16 |
| Capital Exp. (TTM) (Millions $) |
146 |
Business Description
Lamar Advertising Co. is a publicly traded outdoor advertising company that is headquartered in Baton Rouge, Louisiana. It is one of the largest outdoor advertising companies in the world, with over 325,000 displays across the United States, Canada, and Puerto Rico.
The company was founded in 1902 by Charles Lamar Sr. as the Lamar Outdoor Advertising Company. It started off as a small signage business in Pensacola, Florida, but has since grown into a major player in the outdoor advertising industry.
Lamar Advertising Co. operates three primary types of outdoor advertising displays: billboards, transit shelters, and digital displays. Their billboards are the most recognizable and are placed alongside highways, in urban areas, and at major intersections. Transit shelters are located at bus stops and provide a place for people to rest while waiting for transportation. Digital displays are becoming increasingly popular as they can display multiple advertisements on a rotating basis and are more efficient than traditional billboards.
The company's main customers are national and local advertisers who want to reach consumers with their brand messaging. Lamar Advertising Co. provides advertisers with a platform to promote their products through outdoor advertising, allowing them to engage with consumers in public spaces.
Lamar Advertising Co. has been recognized for their commitment to sustainability and for utilizing sustainable materials in their advertising displays. This includes using LED lights on their digital displays, which are energy-efficient and have a lower environmental impact compared to traditional billboards.
In addition to their primary business of outdoor advertising, Lamar Advertising Co. also engages in philanthropic activities through their Lamar Foundation. The foundation provides financial support to local organizations and programs that address community needs such as education, healthcare, and the arts.
Overall, Lamar Advertising Co. is a prominent and respected company in the outdoor advertising industry, with a strong focus on sustainability and community engagement.
Company Address: 5321 Corporate Blvd. Baton Rouge 70808 LA
Company Phone Number: 926-1000 Stock Exchange / Ticker: NASDAQ LAMR
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