During the corresponding time, Apptio Inc recorded a revenue increase by 26.02 % year on year, sequentially revenue grew by 0.3 %. While revenue at the Apptio Inc's corporate clients
Apptio Inc's Comment on Sales, Marketing and Customers
We had approximately 440 customers. We have customers in a wide variety of
industries, including financial services, professional services, technology,
energy, consumer goods, manufacturing, healthcare, media, retail and transportation.
Multiple companies or divisions within a single consolidated enterprise that
each have a separate paid subscription for our applications are each treated
as a separate customer. Typically, our customer subscription contracts have
a one- to three-year term and provide for the purchase of certain applications
or capabilities being subscribed for by our customers.
Since inception, we have invested heavily in our professional services organization
to help ensure that customers successfully deploy and adopt our applications.
We believe that the success of our customers is critical to the success of our
overall business and therefore we have continued to expand our professional
services and partner ecosystem. We actively engage with our existing customer
base to assess whether our customers are satisfied and realizing the benefits
from our solutions. While these efforts often require a substantial commitment
and upfront costs, we believe our investment in professional services will create
opportunities to expand our customer relationships over time. In addition, we
have made substantial investments to drive increased customer adoption of our
solutions and of ATUM. We believe that our efforts to develop more standardized
applications will enable us to provide our TBM solutions to a broader set of
organizations while reducing the per customer investment required to promote
success.
Apptio Inc’s Comment on Sales, Marketing and Customers
We had approximately 440 customers. We have customers in a wide variety of
industries, including financial services, professional services, technology,
energy, consumer goods, manufacturing, healthcare, media, retail and transportation.
Multiple companies or divisions within a single consolidated enterprise that
each have a separate paid subscription for our applications are each treated
as a separate customer. Typically, our customer subscription contracts have
a one- to three-year term and provide for the purchase of certain applications
or capabilities being subscribed for by our customers.
Since inception, we have invested heavily in our professional services organization
to help ensure that customers successfully deploy and adopt our applications.
We believe that the success of our customers is critical to the success of our
overall business and therefore we have continued to expand our professional
services and partner ecosystem. We actively engage with our existing customer
base to assess whether our customers are satisfied and realizing the benefits
from our solutions. While these efforts often require a substantial commitment
and upfront costs, we believe our investment in professional services will create
opportunities to expand our customer relationships over time. In addition, we
have made substantial investments to drive increased customer adoption of our
solutions and of ATUM. We believe that our efforts to develop more standardized
applications will enable us to provide our TBM solutions to a broader set of
organizations while reducing the per customer investment required to promote
success.
Sources:
Apptio Inc’s official press releases and regulatory filings; CSIMarket.com’s market research; and the financial filings and press releases of other companies cited in this report.
Updated on:
Focus of this report: Apptio Inc’s corporate clients.
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